> > Some clarification...... Jim Ward moved to 1550 from 1540
> in> the late 80's in order to get the 10,000 watt daytime>
> signal. This was also the time when much of the local talk>
> was switched to the ABC talk format. With the move to
> 1550,> three directional antennas were put down by the river
> in the> Coxton yards. The old 1540 tower still stood behind
> the> building until the place was sold to the junk yard.
> The> "QVC" format AKA: The WARD Home Shopper was the
> driving> force behind the revenue for the last few years of
> the> station's life. THat format was never on 1540.> > When
> Jim was in declining health he put Buzz Boback (kill me>
> now) in charge of running the place. After Jim's death,>
> Buzz still ran the show and eventually he and Dorothy
> agreed> to sell the place to Cordaro for far less than what
> it was> worth. Dorothy got the VERY short end of the stick
> on that> deal, and it ticks me off to this day. > > Cordaro
> ran it from the same studio for a little while> before
> moving it to the old WARM building in Avoca. He> tried
> several types of formats and nothing worked. Kinda> like
> his political career. He eventually did the lease deal>
> with Doug Lane.> > On an unrelated note to this... when Jim
> bought WPTS off> Angelo Firello (sp ?) there was some type
> of clause in there> that Angelo's widow was to get money
> every month. THat> continued right up until her death.> >
> Now about the close-to-a-million-dollar-sale to the>
> Catholics. Not to bash any religion, but couldn't that>
> money be used elsewhere? What is the demo of a religious>
> station? There's no revenue, there's probably no
> listeners.> The only ones making money off a religious
> station is the> power company. Doesn't make sense to me.
> But ole' Bobby> saw another way to scrape more money off
> 1550 and seized the> moment. He folks is the ultimate
> winner in all this whether> we argee with it or not, and
> thats a shame.> Most of what I posted was from memory,
> however, the WARD Home Shopper did indeed air on 1540. The
> very first time I ever heard 1,000 watt WARD on 1540 was
> from over 80 miles away at sunset in Northern New Jersey;
> Home Shopping Network was an infant, airing on at least one
> small UHF station in NE NJ (channel 68). I made a note of
> it in a radio-channel book I had (that I had heard it) and
> at the time I had no idea where Pittston, PA was. So, it
> was very unique; I don't think QVC was even thought of at
> that time, so the prospect of buying off a broadcast was a
> new idea, especially on radio....WWAX was airing oldies
> pre-1995, before it became WMXH (I know cause I worked there
> after the sale)....and 1550 WKQV was indeed the format of
> the month'er in NEPA...when it first went on air, it was not
> aimed at northern/central Wayne County where I live, so it
> was very hard to hear. IIRC, they not only had run Imus,
> but also Stern for a very brief time...along with a rock
> format that found it's way to FM very quickly....the biggest
> problem with 1550 now is the same all across NEPA: we have
> way too many stations on the air......why do I say
> this?....because we have too many stations that overlap that
> simulcast........lastly, I would like to say a word about
> religeous broadcasting; it CAN be profitable, and in
> another way, it can be the straw that brings on bankruptsy.
> In more ways than you can imagine (especially in highly
> Catholic Lackawanna County). Most of this type of
> programming is nothing more than brokered
> programming...therefore, IF you can sell ("easy" selling,
> "not"!!!... from your office chair) 13 week contracts to
> churches and independent preachers and get them to renew
> constantly....AND...you can fill your daytime schedule with
> this programming, you may never need to sell a spot
> again....however, doing this requires support from outside
> your station.....this means that you need to get the local
> papers and local churches involved and interested. If you
> can not do that, then, a local station will indeed be
> swallowed up either by a church, or an organization financed
> BY a large church group.......Does it take a Catholic to
> program a Catholic radio station?...I can say from
> experience that it indeed does...at least in this area.
> And, it seems that if you have a religeous radio station to
> program, it either needs to be Catholic, or Protestant, and
> if one exists airing both, it is rare. I am not a listener
> of these stations, but obviously WPEL does well with what
> sounds like mostly Protestant programming, but then it sits
> in the heart of Protestant NEPA. Plop that same station
> into Scranton and it wouldn't make it. I know, because I
> made the grave mistake of trying to program Protestant
> programming on a station that was 90% Catholic.....I thought
> a combination of the two types of programs would make for a
> successful (brokered) station....a destination at a
> particular time, for a particular program, for a particular
> listener....What I learned about programming this type of
> station came after contacting over 100 Protestant ministries
> who do buy time on religeous/brokered stations...and they
> all told me the same thing: I never asked WHY...but I do
> know they would not buy time on a station located in a
> predominately Catholic city if they had to go up against a
> Catholic program.....and in planning this type of station, I
> failed miserably in trying to attract the local newspapers
> to talk about us/publish a story/even talk to me about such
> a station...in short, the local papers would have nothing to
> do with me; ergo I had no support........Therefore, the
> 750/1550 simulcast will most likely continue for the
> forseeable future...until the electric bills add up and the
> costs exceed the income.
>
Ok. How much is the ransom this time?