level42 said:
I'd love to hear some WJEM stories...since I am the current contract engineer. Ya'll radio history enthusiasts might get a kick out of some of the old reel-to-reel tapes I found in the closets. Maybe I'll dub one off and upload it.
As for the building, it's mostly gutted now...just the transmitter and DA equipment are left, the studio is located downtown.
As was my normal procedure in those days, upon being fired/let go from wherever I was working (in this case, WCLA in Claxton), in early 1975, I was on the road, going from town to town, tower to tower, looking for a job ("Y'all don't need nobody, do you?"). Coming in from the east, WJEM was my first stop in Valdosta. Miss Bee directed me to Vernon, who greeted me with his 50,000 watt, Uncle Vern smile. He was on crutches, with a cast on his right leg. He hired me on the spot - $100.00 a week + 10% commission. He told me I would come in at 5:00 AM, assemble the news and be the newscaster between 6:00 & 8:00 AM. Then, I'd be on the air between 8:00 & 10:00 AM, after which I'd sell for the rest of the day. One day a week, I'd be on news call duty for 24 hours. It took him all of three minutes to tell me that, then he asked for my car keys. Yep, they took my 1972 Nova down to the radio shop to install a two-way radio. In less than 3 hours, I was officially official. While they were working on my car, Vernon took me to lunch (in his canary yellow Cadillac Coupe DeVille). By the way, Vernon was ‘apart’ from his wife and was living in the apartment that was in the left side of the building.
The news shift and air shift were no big deal, and it passed fast each day. The selling was another story. I think pretty much everybody there was in sales and, when adding all them to everyone else in town knockin’ on doors, the pickings were slim.
Oh, on the sponsored “on the scene” news. There were several intros (one for wrecks, one for fires, etc…each with a specific sponsor). The one I still remember began with Vernon emphatically stating (with echo) “BULLETIN-BULLETIN-BULLETIN”. It might seem funny today, but Big Jem was hot and happening then.
The control board was an 8-channel Sparta. As best I recall, the turntables were old 12” Collins. I also seem to recall a 5-deck Spotmaster cart machine. The production room had a complete Sparta “portable” unit, with a 5-channel Sparta board, two Sparta turntables and a single Spotmaster record/play cart machine. I want to say the reel to reel machines were ‘suitcase’ Roberts.
WJEM was 1kw-D (500w PSA), with twin Collins 20-V3 transmitters, plus the original 1955 Collins 20V. In the corner of the transmitter room, were shelves filled to the brim with country 78s…no telling how much those would be worth today.
From somewhere in the back of my mind, I recall the remote van being a Chevrolet Corvan…a Corvair van. Chevrolet also made a Corvair pickup. I don’t know that I ever drove it.
One day, I was sick (truthfully, I was sick of beating the streets and making no sales) and called in. About 8:30, there was a knock on my door. There stood Vernon with a paper sack with a bottle of Pepto-Bismol and that ear to ear grin. I got the pink stuff and a lecture on how Big Jem Country Gentlemen didn’t let illness or injury (pointing at the cast on his leg) keep them from putting in a full days’ work.
I couldn’t live on the $100.00 a week, so, hearing of an opening at WNGA in Nashville, I rode up and Duane Tucker hired me to work afternoons from 3 ‘till sign-off (for $100.00 a week). In my tiny mind, I thought the nearly 30 mile distance and WNGA’s limited signal (1kw at 1600) wouldn’t be a conflict, so I could still do my morning thing at ‘JEM, make a sales call or two, then slide on up to ‘NGA and nobody would know. Especially since I was Jay Braswell in Valdosta and Bob Walker in Nashville. On my second day at ‘NGA, the phone rang, I answered and the voice on the other end said “HELLooooooo Bob Walker”. Yep, it was Vernon. He wanted to know if I was having fun in Nashville. I mumbled a feeble yes, and he said “Well that’s good, ‘cause you don’t work here anymore”. He instructed me to wait and come in at 8:30 the next day, so the two-way radio could be de-installed from the Nova. The job at ‘NGA lasted a month or two.
I ran into Vernon a time or three over the years…no harm, no foul. In 1990, I was self-employed as a yellow pages consultant (great money, but it wasn’t radio and I hated it). I was working in Valdosta and stopped by for a visit and to get up to speed on the changes. In 1983, Vernon and Janiz had bought the remaining 75% from J.C. (Vernon had 25% for many years). In the year and change that Vernon was doing TV, J.C. had increased power to 5kw and remodeled. The control board was a Harris Executive and for a while, they’d run live assist using 4 ITC reel-to-reel machines with a modern country format from William B. Tanner. They’d bought the Tanner “OK Country” jingle package, which had dressed the station up a bit. By the time of my visit, Vernon had put the station on satellite, but had the satellite morning guy throwing to him for news, features and such. First I’d heard anyone doing that.
The power increase to 5kw had finally come in 1982. Vernon told me they sold the company condo in Panama City to pay for the additional tower, ground system, phasor and new Nautel transmitter. Vernon left WJEM in 1981, but came back in ’83 and he and J.C. applied for 96.7. After a while spent sorting through the several applicants, the Commission awarded the permit to another applicant. After losing the FM, J.C. sold his interest in WJEM to Vernon. A couple years later, Vernon “bet the children’s inheritance” on applying for 107.7. When that fell through, He “let J.C. have the station back” and headed for WPGA in Perry in 1991, then on to WRCC in Warner Robins in ‘92. J.C. called it a day and sold out in 1992.
One thing more. Earlier in this newscast, I mentioned calling in sick while working at WJEM, and a visit paid to me by Vernon to see if I needed emergency medical care. Well sir, in 1993, Vernon had to have bypass surgery after suffering a mild heart attack. When I went to visit him after the surgery, I brought him a gift. It was a paper sack with a bottle of Pepto-Bismol inside. Ohhhhhh yes I did. He who laughs last, laughs best. I had to leave quickly, ‘cause he was laughing and crying at the same time. One shouldn’t laugh when one has stitches and staples holding one together after surgery. No matter what, he’ll always be my (and your) Uncle Vern.
A final one thing more (or more): WJEM’s call sign came from J.E. Massey from Palatka, Florida, owner of WWPF there. He and a partner had built WJEM in 1955. J.C. Johnson worked for the Rivers at WGOV for many years. Even those (of a certain age) that never knew him, knew him. He was the host of the Bonnie Lou & Buster TV Show, sponsored by Jim Walter Homes. For years on the TV show (and on radio, too), J.C. was the one who told you that “A dollar and a deed is all you need” to get yourself a Jim Walter Home.
J.C. Johnson died on March 5th, 2011. He was 77. Harvey Vernon Arnold is still kicking his heels high. He and Janiz are retired and living in Thomas County.