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WKPQ Flips to Country

J

JustPastBuffalo

Taylor On Radio Tuesday (October 11) reports 105.3 WKPQ Hornell has flipped from Hot AC to Kickin' Country 105.3. How will this impact the Elmira-Corning market and affect Backyard's WPGI, if at all? The 105.3 website as of 1030 hours 11 Oct 2011 still reflects Hot AC Power 105.3. 'KPQ has a big signal, but does it sufficiently penetrate the E-C market to make a dent? Is Kickin' Country live 'n local or off the bird?
 
Is WKPQ back up to its full authorized power? I thought I heard they were limping along with 5kw ERP or something, but that may have been a while back.

And how about the impact on director competitor WCKR-FM 92.1 Hornell, which has been Your Country Home for years?
 
Good points, Roberto. But as you have noted in posts on the Buffalo-Niagara Falls board, revenue from Hornell and Danville make for some slim pickins (ahem... Country metaphor.) The WKPQ website is down for maintenance. Here's the WKPQ contour according to Radio-Locator. Here's the FCC data page.
 
Wow, just what the Hornall area needs,.. 3 Country Stations! I wonder who will be the first to flip format, WCKR, or WZKZ?
 
I dont really know how this would affect WCKR or WZKZ but WKPQ siginal does cover both of their areas. Now according to WPGI's and WKPQ signals on radio-locator.com the only area where WPGI could be affected is Corning so really not much. Also this could cut into WOKN's market as well.
 
Hmmm....This change does fill in a community missing a country station...Bath NY does not receive the Elmira country stations well and WCKR and WZKZ are also not good....WKPQ has a good Bath signal. This gives them an advantage over WCKR and WZKZ. WCKR is well entrenched....I'd say WZKZ is the odd one out. We'll have to see what Bob does?

KF
 
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