WMC-FM Gets New PD/Afternoon DJ

[DToTheJ]

Entercom finally makes a noteworthy move on the FM dial of late that doesn't involve simulcasting an AM talk station: they're bringing in Chris Michaels, the PD and afternoon jock at WABB in Pensacola, to hold those same duties on WMC-FM. He starts next month.
http://www.radioink.com/Article.asp?id=2156010&spid=24698

You may have also heard his work on WAPE in Jacksonville.

 

[BookerT]

Did Dan Barron have to stand on a stool to shake his hand?

 

[jharmon]

Good luck to the new PD.
Hope he can change listeners habits from I-Pod, MP3, Pandora and satellite back to radio.

 

[KarsonWithaK]

Good luck to the new PD.
Hope he can change listeners habits from I-Pod, MP3, Pandora and satellite back to radio.

Your comment is not supported by the facts...

http://radiosyndicationtalk.com/2011/03/17/radio-continues-to-add-listeners/

Here are the facts...

"According to highlights released from Arbitron’s RADAR 108 National Listening Report, radio had added 2.1 million weekly listeners over the past two years. The report to be released on March 21, shows an increase of 2.1 million radio listeners ages twelve and older per week versus the March 2009 report. The number of persons 12+ listening to radio each week reaches 241.6 million, representing 93.1% of all persons twelve and older.

As compared to the March 2010 report, the number of radio listeners increased across all major demographics, with Adults 18-34 showing the biggest weekly gains, increasing nearly 508,000 and reaching 93.7% of all people in the group. The number of teens ages 12-17 listening to radio also increased, rising 203,000 in the past year."

 

[mikl73]

Hopefully he can and or has the power to do something different like getting a live and local PM drive show. FM100 could be any other station in the country today just insert different jingles. Boring..............................................................

 

[MemBirdman]

Good luck to the new PD.
Hope he can change listeners habits from I-Pod, MP3, Pandora and satellite back to radio.

Your comment is not supported by the facts...

http://radiosyndicationtalk.com/2011/03/17/radio-continues-to-add-listeners/

Here are the facts...

"According to highlights released from Arbitron’s RADAR 108 National Listening Report, radio had added 2.1 million weekly listeners over the past two years. The report to be released on March 21, shows an increase of 2.1 million radio listeners ages twelve and older per week versus the March 2009 report. The number of persons 12+ listening to radio each week reaches 241.6 million, representing 93.1% of all persons twelve and older.

As compared to the March 2010 report, the number of radio listeners increased across all major demographics, with Adults 18-34 showing the biggest weekly gains, increasing nearly 508,000 and reaching 93.7% of all people in the group. The number of teens ages 12-17 listening to radio also increased, rising 203,000 in the past year."

Those are encouraging figures for radio at large. It means somebody's doing something right.

Here's hoping someone can make that translate to the radio black hole that Memphis has become.

 

[jharmon]

Karson,
Good info, but unfortunately it does not translate in my household with 2 teenage girls. Mostly I-pod listeners with no awareness of local stations or talent.

Hopefully radio will come back strong as if nothing else has ever happened!

 

[tomservo]

If radio listenership is up amongst teens, it isn't a significant number. Admittedly I don't know many under the age of 25, but those I do aren't the least bit aware of radio unless "it's what dad listens to" (Rush).

That being said, I don't think radio is losing listeners to alternate delivery methods, but they aren't gaining listening time. Radio is what fills in the gaps when the iPod is dead or the cell phone is in use. It's not a long form "tune in after school and tune out at bedtime" phenomenon, if it ever was like that.

 

[Dr voicetrack]

Hopefully he can and or has the power to do something different like getting a live and local PM drive show. FM100 could be any other station in the country today just insert different jingles. Boring..............................................................

Don't expect that to change.

 

[ouuc]

And John Roberts leaves yet another radio station.