WMCA GoodGuys format to return maybe

[xmradiopro]

WMCA has been playing 1960s Top 40 GoodGuy Jingles on the Top & bottom of the hour...could this mean a format change in the near future ? I hope so.

 

[Ai4i]

Haven't they been using that phrase forever, though?

 

[benale]

Wouldn't that be great? On this day in 1971 WMCA played music all day, six months into their talk format. Remember, it's April Fools Day, but I can't imagine Salem dropping it's religous programming. They make a lot of money, Of course the audience is very tiny,as you would imagine.

Just the thought of WMCA returning to music with a 50's 60's music format makes me smile. So many people would love it, since CBS FM is so 70's 80's heavy like so many classic hits stations today,but I really don't see it happening.

 

[luperm]

They've been playing those jingles for years.

 

[HHH]

Wouldn't that be great? On this day in 1971 WMCA played music all day, six months into their talk format. Remember, it's April Fools Day, but I can't imagine Salem dropping it's religous programming. They make a lot of money, Of course the audience is very tiny,as you would imagine.

Just the thought of WMCA returning to music with a 50's 60's music format makes me smile. So many people would love it, since CBS FM is so 70's 80's heavy like so many classic hits stations today,but I really don't see it happening.

One of the all-time great radio stations in America.

But, that will never happen.

HOWEVER, I wish that Salem would collect as many classic WMCA airchecks as possible, and run them over July 4th or Labor Day or something, like WABC did.

PS -- I saw one of their current t-shirts: "The WMCA God Guys".

Now THAT'S clever!

 

[FredLeonard]

Not as long as Salem owns it and it has preachers willing to pay for time.

 

[Ai4i]

HOWEVER, I wish that Salem would collect as many classic WMCA airchecks as possible, and run them over July 4th or Labor Day or something...

...And play a lot of this.

 

[Bob1370]

It isn't as crazy as it sounds, to think that Salem might revive an oldies-driven WMCA. Consider this; Salem already does air a lot of secular right-wing talk, even in NYC, and programs whole stations full of secular talk programming. Other companies which own fleets of religious stations also have a separate portfolio of secular music and talk stations; for example Crawford, which include secular talker KLZ in Denver and (through a Crawford family member) oldies WLGZ in Rochester. They could conceivably acquire an additional AM signal toward the top of the band for delivery of the current religious talk programs to the NYC market for relaitvely little money, and use WMCA 570 to reflect on its former self by playing pop standards and 1955-70 oldies with a personality slant, conceding the 1970-90 classic hits realm to WCBS-FM.

 

[FredLeonard]

It isn't as crazy as it sounds, to think that Salem might revive an oldies-driven WMCA. Consider this; Salem already does air a lot of secular right-wing talk, even in NYC, and programs whole stations full of secular talk programming. Other companies which own fleets of religious stations also have a separate portfolio of secular music and talk stations; for example Crawford, which include secular talker KLZ in Denver and (through a Crawford family member) oldies WLGZ in Rochester. They could conceivably acquire an additional AM signal toward the top of the band for delivery of the current religious talk programs to the NYC market for relaitvely little money, and use WMCA 570 to reflect on its former self by playing pop standards and 1955-70 oldies with a personality slant, conceding the 1970-90 classic hits realm to WCBS-FM.

They could but they won't. Salem's "Christian talk" format makes money. Oldies does not. Christian talk makes enough money to subsidize their conservative talk stations. Some religious broadcasters also operate "secular" stations but Salem has not. They do program "Christian music" stations but that's it.

 

[Ai4i]

The Salem station in Miami runs all or mostly all Bloomberg stuff.

 

[xmusicmatt]

They could but they won't. Salem's "Christian talk" format makes money. Oldies does not. Christian talk makes enough money to subsidize their conservative talk stations. Some religious broadcasters also operate "secular" stations but Salem has not. They do program "Christian music" stations but that's it.

Salem does dabble in other formats.. In Hawaii they have a country station and an oldies station but that is just a few of their exceptions to the norm of Christian Talk, Conserv Talk, CCM.

 

[radioguy39nj]

WMCA Good Guys format back on 570 AM? Wonderful thought, but we all know it's a pipe dream! Channel 57, Fabulous 57 what a great station! I passed the transmitter on the NJ Turnpike last weekend. They still have the call letters in lower case (wmca). WMCA was a much better station than WABC. If 'MCA had a signal comparable to 'ABC, they'd have lasted well into the 70s. Upstart WOR-FM would've had a tough time against a 50 kW WMCA. We'll never know what might've been!

We'll have to stick with WMCA airchecks. Just be happy we still have them!

 

[radioguy39nj]

HOWEVER, I wish that Salem would collect as many classic WMCA airchecks as possible, and run them over July 4th or Labor Day or something...

...And play a lot of this.

You wouldn't have heard "Sympathy For The Devil" on WMCA! That was for WNEW-FM, one of the upstarts that ended the Good Guy era.

 

[xmradiopro]

I think if WMCA was sold to the right owner we could see a Goodguys format reappear on the station. anything is possible.

 

[inorm99]

The right owner would buy WMCA, as well as WFIL, and WQAM and put the good guys format back on WMCA, maybe simulcast on all three. Maybe call it " Fabulous 50's, and sixties"

I think if WMCA was sold to the right owner we could see a Goodguys format reappear on the station. anything is possible.

 

[mary]

if it went back to 50 and 60 music? WOOHOO! They could get my age Goodguys on I would volunteer I am sure that won't happen :'( We must live for today!!!!

 

[FredLeonard]

The right owner would buy WMCA, as well as WFIL, and WQAM and put the good guys format back on WMCA, maybe simulcast on all three. Maybe call it " Fabulous 50's, and sixties"

I think if WMCA was sold to the right owner we could see a Goodguys format reappear on the station. anything is possible.

Salem already owns WMCA and WFIL. WFIL was most of a decade later and a very different (Drake-Chenault) format.

Sounds like "right owner" = hobby station.
AM might be perfect to play music for the pre-death demo, since they can't hear over 5k any way. No matter how hard you wish, no way to sell geezers to advertisers (except preachers, and Salem already does that).

 

[Ai4i]

One thing about the stations mentioned is that they all have the lowest dollar to square kilometer ratio possible (the best coverage for the lowest power bill) so at least a minimum operating expence.

 

[michael hagerty]

The right owner would buy WMCA, as well as WFIL, and WQAM and put the good guys format back on WMCA, maybe simulcast on all three. Maybe call it " Fabulous 50's, and sixties"

I think if WMCA was sold to the right owner we could see a Goodguys format reappear on the station. anything is possible.

Salem already owns WMCA and WFIL. WFIL was most of a decade later and a very different (Drake-Chenault) format.

Sounds like "right owner" = hobby station.
AM might be perfect to play music for the pre-death demo, since they can't hear over 5k any way. No matter how hard you wish, no way to sell geezers to advertisers (except preachers, and Salem already does that).

WFIL was not Drake-Chenault. Jay Cook was WFIL's PD during the years in question.

 

[Ai4i]

And "Tiger Radio" is doing finely with their sports format in Miami.