Friday night they were playing all Christmas music after switching shortly after WDOK did.
Their Facebook page says they are playing all Christmas music.
BUT, their wmji.com says several things:
1. They are playing Cleveland's greatest holiday hits NOW.
2. Christmas music is coming, tell us when we should start playing it.
3. The last 10 shows the Christmas music that played earlier today.
HOWEVER at this very moment they are playing classic hits with Gary Bryan. Which means the thousands of people leaving the tree lighting ceremony at Crocker Park heard the Loco-Motion rather than White Christmas.
So which is it?
Are you Christmas or not?
This is just my opinion, but they weren't ready to go. WDOK made them flinch, and they quickly thew it on the air. Now they aren't delivering what they set the audience up to expect. How does a station this big not have a clear plan on how to execute something both on-air and in a digital world?
Now I'll wait for VODOOD to claim how this would have never happened under Gorman and Sanders, and he's right.
Their Facebook page says they are playing all Christmas music.
BUT, their wmji.com says several things:
1. They are playing Cleveland's greatest holiday hits NOW.
2. Christmas music is coming, tell us when we should start playing it.
3. The last 10 shows the Christmas music that played earlier today.
HOWEVER at this very moment they are playing classic hits with Gary Bryan. Which means the thousands of people leaving the tree lighting ceremony at Crocker Park heard the Loco-Motion rather than White Christmas.
So which is it?
Are you Christmas or not?
This is just my opinion, but they weren't ready to go. WDOK made them flinch, and they quickly thew it on the air. Now they aren't delivering what they set the audience up to expect. How does a station this big not have a clear plan on how to execute something both on-air and in a digital world?
Now I'll wait for VODOOD to claim how this would have never happened under Gorman and Sanders, and he's right.