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WMLF Watseka

J

JimmyJames

Guest
Does anyone know the current status of this station? FCC says silent. Is it up for sale or just temporarily off?
 
My understanding is that Randy Michaels ran the station for one day to keep the license, and then shut it off citing financial woes.

The station was built to be sold, and Randy wants too much for such a little station (the coverage area barely covers Watseka with a city-grade signal). Then again, that price may be inflated because WGFA was looking to purchase the station. If someone else comes along, the price tag may go down a bit, but who would want a station that's, more or less, a glorified translator in this bad economic time? I don't think it even has an antenna bay on its tower on Watseka's west side.
 
Where there is lack, there is opportunity.... A 2.5 person staff, or a 1.5 in that matter could make a small community license (commercial) work.. Depending on local programming of the other source and keeping a dollar a hollar concept.. I know... Two friends made a daytimer AM work in 20% inflation and kept it local and beat the am/fm competition (2 AM's and 1 FM in those days) with low rates and in your face EVERYWHERE local promotions in sales... They're still there with a class "A" FM and a local morning show that would make Oprah and Rush proud.... How much do they want for it? At '50' I could roll some saw-edged dice... 8)
 
I don't know how much he wants (no value was told to me), but I agree with you about making it work. With the right people who really know how to do radio, it can be done. The problem is finding those people who are willing to work on a start-up budget.
 
Would like to know who to contact....
 
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