Here are a few thoughts:
The morning show is hit or miss - Rover is good with interviewing guests (when he's alone), but the sidekicks are irritating.
The afternoon show is pretty good - Alan Cox is a good host. Chad Zumock is likeable one minute, annoying the next.
The music mix - A MESS!!!! The blend of Classic Rock and Alternative Rock is horrible. It seems to become an afterthought.
The imaging - Not too bad.
It seems WMMS focuses more on their Hot Talk shows and Browns games than any of the times they have on music. They don't seem to care too much on being a rock station. If they care more about talk, then they should flip their format full time to Hot Talk. The line-up could be Rover (6-10a - I know he's on till 11a, but one less hour of him can make him more enjoyable), a local sports show (10a-12p) that can compete with WKNR, a local or syndicated show (12-3p), Alan Cox (3p-7p), a local or syndicated show (7p-10p or 12a), Loveline (10p-12a or 12-2a), and syndicated talk (12a or 2-6a). You can throw some hosts from WTAM (Matt Patrick, Bob Frantz, any of the sports personalities) to have shows on the station. It could work if done right and flank WTAM.
If WMMS wants to continue with their Rock/Talk hybrid format, they should do something about their playlist. I think they should go Alternative Rock full-time. The only other Alternative station is Radio 92.3, but its signal only covers the Cleveland area and get weak in the Akron area to protect WDJQ 92.5 in Canton. There should a full-time Alternative signal serving Cleveland and Akron (and Canton in cars). With WNCX and WONE having Classic Rock (though WONE does occasionally go in the modern route), and WRQK having an Active Rock format with Classic and Alternative; it makes more sense for WMMS to back to being Alternative full-time...well not really with the talk shows.
Or if ratings slip big time, maybe one talk show and the rest of the dayparts being music. Mornings would be likely, and so would Rover. There's no way WMMS will go without Rover at this point since he's kept the station alive, even after Maxwell's departure. Without that morning show, and if it was just Alan Cox carrying the station, ratings would've tanked big time, and we could very well see The Lake on 100.7 instead of 106.5 or something else drastic would have been done on WMMS.
What are your thoughts?
The morning show is hit or miss - Rover is good with interviewing guests (when he's alone), but the sidekicks are irritating.
The afternoon show is pretty good - Alan Cox is a good host. Chad Zumock is likeable one minute, annoying the next.
The music mix - A MESS!!!! The blend of Classic Rock and Alternative Rock is horrible. It seems to become an afterthought.
The imaging - Not too bad.
It seems WMMS focuses more on their Hot Talk shows and Browns games than any of the times they have on music. They don't seem to care too much on being a rock station. If they care more about talk, then they should flip their format full time to Hot Talk. The line-up could be Rover (6-10a - I know he's on till 11a, but one less hour of him can make him more enjoyable), a local sports show (10a-12p) that can compete with WKNR, a local or syndicated show (12-3p), Alan Cox (3p-7p), a local or syndicated show (7p-10p or 12a), Loveline (10p-12a or 12-2a), and syndicated talk (12a or 2-6a). You can throw some hosts from WTAM (Matt Patrick, Bob Frantz, any of the sports personalities) to have shows on the station. It could work if done right and flank WTAM.
If WMMS wants to continue with their Rock/Talk hybrid format, they should do something about their playlist. I think they should go Alternative Rock full-time. The only other Alternative station is Radio 92.3, but its signal only covers the Cleveland area and get weak in the Akron area to protect WDJQ 92.5 in Canton. There should a full-time Alternative signal serving Cleveland and Akron (and Canton in cars). With WNCX and WONE having Classic Rock (though WONE does occasionally go in the modern route), and WRQK having an Active Rock format with Classic and Alternative; it makes more sense for WMMS to back to being Alternative full-time...well not really with the talk shows.
Or if ratings slip big time, maybe one talk show and the rest of the dayparts being music. Mornings would be likely, and so would Rover. There's no way WMMS will go without Rover at this point since he's kept the station alive, even after Maxwell's departure. Without that morning show, and if it was just Alan Cox carrying the station, ratings would've tanked big time, and we could very well see The Lake on 100.7 instead of 106.5 or something else drastic would have been done on WMMS.
What are your thoughts?
