Funny you should mention this. While I don't know for sure, I would bet you are correct about the economics.
Back in March, Arnie Arnesen and Charlie Arlinghaus spoke about local politics in front of the Leadership Greater Concord 2007 Class, of which I am a member. This discussion, as it always does with Arnie, turned to media, and she lamented that there were currently no local political talk shows on the air in New Hampshire [she missed mentioning Woody Woodland on WSMN, who still does some politics, but whatever]. She mentioned that even Gardner Goldsmith was taken off the air and that was news to me at the time. It was funny that Arnie even mentioned it, lamenting that it was a terrible thing that Goldsmith was taken off the air when he had a role in her losing her stations. Sometimes, she can be a real class act.
Just as a bit of insider gossip, the owner of WKXL was considering putting Goldsmith on from Noon to 3 p.m. on WKXL in October 2005. The expenses were to be shared between both WKXL and WNTK. Goldsmith was also promising a bunch of advertising he was going to bring to both stations and was looking to syndicate the show throughout the state, which he was never able to do that I ever saw.
As PD of the station at the time, I didn't think it was a bad idea to go to some sort of syndicated programming at WKXL but I also wasn't sold on Goldsmith being the kind of syndicated programming the station needed. I suggested Dave Ramsey or something which wasn't political in nature, considering the owner's background. I also wasn't yet ready to give up on our entirely local format. In addition, the entire thing felt like a lynching - which it clearly later became - and I didn't want to be involved in that kind of negative karma. It wouldn't be good for the station. I could just see the opening paragraph to the news story when Arnie lost her stations:
"Conservative former U.S. Senator and owner of WKXL helps other stations take off Arnie Arnesen, the loudest liberal voice in the state, blah, blah, blah ..." One thing I liked about Goldsmith's show was his pretty cool bumper music - like The Damned and other stuff - which I knew was never going to fly with the owner of WKXL. I also thought it would have been cool, under different circumstances, to have Arnie and Goldsmith do a show together, from the left and the right. But the cutthroat aspect of the business kept something cool like that from happening. Anyhoo, I advised against putting Goldsmith on and unless there was real advertising numbers behind what he was saying and the owner agreed.
In the end, it was a good decision for the station: WKXL got no bad press from WNTK and WTPL ousting Arnie and the station went on to win tons of awards for its local programming.
Thinking about it now, the karma thing really came into play. I remember Goldsmith proudly sitting at the WNTK table with Bob and his crew at the NHAB Awards banquet right next to the WKXL table a week or two after Arnie was kicked off the air. The same night, Arnie was named Talk host of the Year for the second year in a row. Two months later, Arnie gets the boot from WTPL and about a year later, the same thing happens to Goldsmith. Funny how these things happen, isn't it?
Jimc said:
PS on Gardner Goldsmith: the travel situation was one consideration, but more than likely it was again economics.
Economics A- sales are a bit off at WNTK, and B-Gardner's insistance of so deeply embedding himself in stories like the Ray Buckley/NH democratic Party issue has managed to upset certain influences in the business community. You don't have to read between too many lines to get the drift of that.