TimeIsTight said:I wonder if RKO General pondered flipping WOR-AM to the Drake-Chenault format.
That is more than "highly unlikely." In the 60s, and 70s WOR-AM was among the top rated and top billing adult radio stations in the country.
John Gambling was a truly dominant force in morning drive, and the rest of the day was filled with talk programs that had legacy followings, that produced lots of revenue. The last of that kind of programming can still be heard mid-days where Joan Hamburg still does that upscale New York woman kind of show, that doesn't fit in with the rest of the talk format, but still brings in the big advertiser bucks. (Hamburg has been on WOR for, at least, 40-years)
Interesting, considering that the political talk lovers around here have been calling for OR to get rid of Hamburg forever and ever. Do you think that CC will throw that revenue in the toilet to get Beck or Limbaugh on OR once they take over?