We've talked about the best and the worst owners in the market....Anyone care to nominate their choice of the Worst PD's in the market? (and why?)
NHRadio said:I can think of a few ex-PD's who worked for Curt Gowdy. A string of total incompetents.
Lester Young said:I'm curious why that is the case.
Did Curt's management refuse to pay for good talent?
Or was Curt's management a poor judge of talent?
fmradio1 said:PD's are powerless nowadays. Everything is handed down from corporate and they just implement the plan. It used to be that the PD would control the budgets for talent, research, marketing and promotion. The air talent and music would be interwoven between all the departments. The PD called most of the shots as to what went over the air and the sales department would sell it.
It's just not that way anymore. Marketing and promotions were shipped off to sales years ago. Research was one of the first budget cuts. Even music logs are sent down from corporate MD's. And most talent is voicetracked anyway. Most PD's can't hire or fire key local live talent like a morning show without management's approval.
So what's left? Nothing. PD's are basically just pencil pushing middle managers. Best or worst? It really doesn't matter.
vermontcooper said:As a Curt Gowdy PD Alum, I RESEMBLE that remark! I destroyed FOX 104.7 in Bangor too! I SUCKED! Please tune in to 92.3 WGXL Weekday mornings for COOP & THE MORNING WAKE-UP CREW! STREAMING GLOBALLY, SUCKING LOCALLY!