97.1 WRQQ here in Nashville. They have already gotten a nomination from me today as "worst classic hits station," but they will also get a nomination from me here today, too. Back around 2006-2007, when Cumulus owned the station, and they were in the midst of seemingly endless format tweaks, their nickname at about that time was "the Tower." They didn't change call letters in association with that, and didn't even change formats, at least not that time. They just simply added "the Tower" to their moniker. And to make it worse, they called themselves "the
new 97.1 the tower," even though the only thing that was "new" was that stupid name! :

And they continued to be "the
new tower" right up until their next format tweak in '08. :
This name may have been in conjunction with plans to build a new skyscraper here in Nashville back about that time that would have been called The Tower. It would have been the tallest building in Nashville, and maybe even in all of Tennessee. I still remember even seeing a computer mockup in the paper of what it would have looked like against the existing skyline. But of course, when the recession hit, that project was scaled back, and ultimately dropped all together. Meanwhile, "the tower" (the radio station) was saddled with a nickname that was now largely meaningless, and routinely lampooned here on the Nashville board back then. When they finally changed formats (again!), it was just too easy to say that "the tower fell"! :