WPHT To Drop Rush For Obama On Thursday?

[imhomerjay]

FM talk was very successful in Philly on WWDB. No reason it couldn't happen again. But it would need the right shows to make it work.

And there's the rub. For as much as we say how successful it was, it also was canned for a reason. The math today is different than a decade or two or three ago.

Premiere has had a long and profitable relationship with WPHT. I can't imagine this will hurt it very much.

Indeed, no reason it should, any more than bumping Hannity for the Memorial Day Friday shows, for example.

 

[ajc_trw]

KYW carrying the interview sounds like a good idea, especially since it was basically "breaking news" as the interview was simulcast on MSNBC, and even CNN. However, with WPHT being Smerconish's flagship, I guess there was no way around pre-empting Rush for this interview. I guess it's no different than WPHT airing a Phillies day game.

FYI WPHT-AM aired the interview live.

You know what, we know that. The discussion is that WPHT pulled Rush to do it! What would have KYW needed to do, pull traffic on the 2s?

Agreed! And how many cable news outlets run the President during events like this (press conferences & town hall meetings). Even if it was a talk show segment it was news so KYW would have been a natural.

Then again in a world where WPHT runs sports programming while WIP runs ... what do they run again?