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WPLJ

S

Shredder

As most folks know from my posts, one of my stations I listen to is PLJ. I found it accidentally as a youngster back in the day when I heard them playing the song to the first Ninja Turtles movie and a Simpsons parody song. Not soon after I found scott and todd and was hooked.

Every now and then they'll joke on air about the 'radio nerds'...most recently with this format flip of 94.7. Thinking most listeners don't care what goes on in the world of radio. But, after the final update on this joe nolan debacle, I went back and read about a months worth of comments on their official facebook page. You'd be surprised how much the average listener really DOES pay attention and care. LOTS of people where upset about the no 24 Hours of Christmas this year. There's about 200 comments for the month alone wondering where Joe Nolan went. People threatening to boycot the station....folks thinking Cumulus is changing things around to fit their vision and not caring about listener loyalty. People complaining about the small playlist of the same 10-15 songs being played over and over again (guilty of this for years)...or the same dull songs/artists being rotated over and over again.

All the stuff I've noticed and hated about the station, others seem to bring up as well. Not just 'radio nerds'.
So, do you think corporate management these days cares about what listeners think, or is it all about them and the bottom line? What would you do to fix the station? or has it just been shuffled to one bad and broke company after another and it's beyond fixing?

just curious ;o).
 
In the 21st Century, radio is more of a business than anything else. Corporate would rather not address the concerns of "radio nerds". And thank goodness for the ownership max: Could you imagine WPLJ under Clear Channel?
 
Since when has radio not been a business? Was there a time when station owners were not in it to make money?

Radio stations have always made decisions (programming, or otherwise) that maybe were not well received by all listeners. The only difference now is that there are Internet venues for people to come and gripe. The couple of dozen people who complain on a Facebook page are insignificant when compared to the hundreds of thousands of people that listen to PLJ. I'm willing to bet that most of them just don't care.
 
luperm said:
Since when has radio not been a business? Was there a time when station owners were not in it to make money?

Radio stations have always made decisions (programming, or otherwise) that maybe were not well received by all listeners. The only difference now is that there are Internet venues for people to come and gripe. The couple of dozen people who complain on a Facebook page are insignificant when compared to the hundreds of thousands of people that listen to PLJ. I'm willing to bet that most of them just don't care.
Click to expand...

yeah, but when you start to make decisions the majority or even a minority of your audience doesn't agree with, you start to loose listeners. what's the old saying , For every one person that writes in, 200 others who didn't agree with them? :)
 
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