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WRAX suggestions...

G

gotrock

Guest
What do you think it would take for WRAX to rebound?<P ID="signature">______________
got ROCK?</P>
 
> What do you think it would take for WRAX to rebound?
>
Play more KORN, whoops I mean NO korn.
 
> What do you think it would take for WRAX to rebound?
>

i would say try playing deeper cuts from older albums from their core artists, but i doubt citadel would ever do that.<P ID="signature">______________
<a target="_blank" href=http://www.jaydavenport.net>Jay Davenport</a>


</P>
 
> What do you think it would take for WRAX to rebound?
>

Simulcasting 95.7 Jamz--the greatest urban station in the history of the world.



(giggles)



Seriously, I don't know what ails WRAX. I DO know that if I had a few million bones laying around, I'd pry WQEM 101.5 from Glenn Iris Baptist (is it STILL simulcasting WGIB 91.9?), and see if a fulltime commercial AAA format would stick with listeners in Hoover, Homewood, Pelham, and all of Shelby County. <P ID="signature">______________
"I have the feeling about 60% of what you say is crap."--David Letterman underestimates Bill O'Reilly</P>
 
the X needs new life undoubtedly! It's almost as if instead of targeting young men, Susan Groves targeted young women and left the male audience out of the equation and nobody has ever tried to change that. Drop the chic songs and leave Howie Day for the Q and YSF. Go back to the days of unknown bands and local talent and get back into the alternative genre rather than this weird adult alternative. Play more Korn but play more than just the latest single. One of the frontmen from Barenaked Ladies released an album with another band he has last year...the X never touched it! It sounds like no one there is excited about the music anymore and is just pressing play and reading copy. It's awful. The morning show should be in town, not syndicated, it's not working. Then let everyone else go and get people who are hungry for radio and love the music. I admit that's hard to find but if you can't find someone who can atleast pretend to love the music, then it's time to change formats.

It comes down to the X is evidence that radio has changed and finding people who are a good talent or have the potential are hidden under a rock. If Citadel would put forth the effort to find that talent and bring the people who love radio and love the alternative format to Birmingham, they may be able to salvage something but as it is without the effort, it's time to bring another top 40 to Birmingham.
 
> the X needs new life undoubtedly! It's almost as if instead
> of targeting young men, Susan Groves targeted young women
> and left the male audience out of the equation and nobody
> has ever tried to change that. Drop the chic songs and leave
> Howie Day for the Q and YSF. Go back to the days of unknown
> bands and local talent and get back into the alternative
> genre rather than this weird adult alternative. Play more
> Korn but play more than just the latest single. One of the
> frontmen from Barenaked Ladies released an album with
> another band he has last year...the X never touched it! It
> sounds like no one there is excited about the music anymore
> and is just pressing play and reading copy. It's awful. The
> morning show should be in town, not syndicated, it's not
> working. Then let everyone else go and get people who are
> hungry for radio and love the music. I admit that's hard to
> find but if you can't find someone who can atleast pretend
> to love the music, then it's time to change formats.
>

you have a very good idea and i agree with you, the x needs to go back to way i remember it back in 1996-1999 when you turned on the x and heard unknown bands, side projects from well known bands. it's as if now the x is too afraid of straying from the corporate "safe list" so that they don't accidently gain a new audience or play something someone hasn't heard before.


> It comes down to the X is evidence that radio has changed
> and finding people who are a good talent or have the
> potential are hidden under a rock. If Citadel would put
> forth the effort to find that talent and bring the people
> who love radio and love the alternative format to
> Birmingham, they may be able to salvage something but as it
> is without the effort, it's time to bring another top 40 to
> Birmingham.
>

i agree, but you see you won't see good talented people in radio anymore, because these corporate schmucks listen to too many consultants, and neither corporate suckups nor the consultants know what good talent is anymore.<P ID="signature">______________
<a target="_blank" href=http://www.jaydavenport.net>Jay Davenport</a>


</P>
 
I personally think dropping the alternative all together and just being a rock station would be a great idea. That can encompass alternative, but not limit it.

True enough, consultants can really screw a radio station, but eventually if that consultant doesn't get results something has got to give. 2 more books, at most... either it gets better or it gets a new format. That's my vote. I don't care one way or the other. When I was in their "demo" I didn't listen to it because it didn't represent my values and concerns. Granted, I didn't know that at the time, but looking back I wasn't interested in what they were selling.

New frequency and new coverage area must almost always equal new format or a revamp of the current concept. Give it time. Radio stations live and die regularly... up one book, down the next. Once you are down, it's hard to get back up... but stations do it all the time!
 
Alterock is dead on. The station sounds tired, and entirely too researched in terms of the music. Gavin DeGraw? C'mon. And thank God Groves is gone so I don't have to hear Train every hour. If their focus is M 18-34 then they're missing badly and have been for a while. In the mean time they are driving their P-1s over to QEN. Beaner and Ken's show is tired, and TERRIBLY PRODUCED!!!! Whoever the board op is should be shown the door. Everyday they screw something up and I don't sample the station for long. The signal is not as good as the 107.7 signal either. I work in a building in downtown B'ham and lose it often in the parking garage. Meanwhile QEN signal is strong. Citadel may have shot themselves in the foot with the move, but I do not think that is the problem. They've run off their core, and will play hell getting them back. Citadel is not doing much right here now. Y-94 might as well be all R&B all the time. And while I applaud the P.D. at JOX for trying to shake up the line up, he needs new talent, not the same talent in different dayparts. Put someone on the air who will have an opinion. Hot has a decent morning show, but Baisden gets old quickly, and the music is all over the place. It's a pretty said state of affairs in B'ham radio right now. Cox destroyed a heritage country station and the X, once a forerunner in Alternative Radio is right behind it. Kudos to Tommy Chuck at 103.7 the Q. He's taking advantage of the miscues.
 
The station is dead. Citadel has put the wrong people in charge of things, people who aren't radio people, bean counters, people who have no passion for the product or the products built in heritage. The station needs to be blown up and restarted. The X's brand has been permanently damaged by Citadel Broadcasting, a company with deep pockets but ten cent brains
 
I popped over here from the Syracuse forum, because apparently we have something in common: a station known as "The X" with low ratings and a lame morning show. Your "X" dropped to a 1.7 and a market rank of #19, while our "X" fell to a 2.8 and a rank of #10. Can we get together and file some sort of class-action suit against Citadel?
 
> I popped over here from the Syracuse forum, because
> apparently we have something in common: a station known as
> "The X" with low ratings and a lame morning show. Your "X"
> dropped to a 1.* and a market rank of #19, while our "X"
> fell to a 2.* and a rank of #10. Can we get together and
> file some sort of class-action suit against Citadel?
>
<P ID="signature">______________

Deep In The Heart of Dixie
Alabama/East TN/Kentucky/Mississippi</P>
 
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