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WSB vs WABC

Tonight, located in the northern suburbs of Atlanta, I'm really enjoying the music from WABC 770 kHz.

I know it's just the weekends that they are playing music, but it is really, really, nice to listen to!

Hey WSB-AM! Get with the program. If WABC can play music for New York, surely you can do the same for Atlanta!

Hey WSB-AM, get rid of the moronic right wing crap programming and let that big antenna broadcast stuff that most people would be happy to listen to.

Just left of the dial on 740 kHz, CFZM Toronto has been playing great music programs for the last few years, that can be heard here in Atlanta, in spite of the gross programming from KRMG Tulsa, OK on the same channel.

I remember when you could listen to WSB AM stereo and high quality music, but I digress...
 
WSB needs little programming advice just now.

Once caught a Braves game in Montreal on 750.
 
Hey WSB-AM! Get with the program. If WABC can play music for New York, surely you can do the same for Atlanta!

They do that because they have a billionaire owner who's in his 70s and he wants to relive his childhood. It's his money.

That's what you need in Atlanta. A billionaire who wants to spend some of his personal fortune on an AM radio station.

Any billionaires in Atlanta?
 
They do that because they have a billionaire owner who's in his 70s and he wants to relive his childhood. It's his money.

That's what you need in Atlanta. A billionaire who wants to spend some of his personal fortune on an AM radio station.

Any billionaires in Atlanta?
That's what happened when Jack Weber put his own format on 1690, and we know what happened with that.
 
They do that because they have a billionaire owner who's in his 70s and he wants to relive his childhood. It's his money.
Is that all there is to it? Who, or what out there, says that Right Wing programming, is what WSB-AM needs to broadcast?
 
Is that all there is to it? Who, or what out there, says that Right Wing programming, is what WSB-AM needs to broadcast?
The lack of listener and advertiser support for left wing programming even in the bluest of radio markets, for one thing. For another thing, the lack of same for musical programming on AM for at least three decades.
 
WSB needs little programming advice just now.
Huh? WSB (AM) outbills the #2 station by almost exactly two to one and before the pademic was the 4th highest billing radio station in the whole country.

If it ain't broke, don't fix it.
 
Is that all there is to it? Who, or what out there, says that Right Wing programming, is what WSB-AM needs to broadcast?
You might be disappointed at the programming WABC airs the 164 hours a week that aren't staffed by Cousin Brucie.
 
Is that all there is to it? Who, or what out there, says that Right Wing programming, is what WSB-AM needs to broadcast?

You're talking about the #1, most listened-to radio station in Atlanta, as well as the #1 billing station in Atlanta.

Who says it's what they do? It starts with the PD, then the GM, then the GM's boss, corporate head of programming, and ultimately the CEO. Lots of people who look at all the information and approve on the decision. It's not based on personal taste, but facts, numbers, and money. WBS is owned by an international investment company that owns lots of other things, with a lot of people looking to make money from the company's investments.

By contrast, WABC is owned by one guy. He paid for it with his own personal fortune. Everyone there works for him. He grew up listening to Cousin Brucie on WABC in the 1960s. So now that he owns that station, he made the 80-something Bruce an offer he couldn't refuse. Bruce quit Sirius and is now back at the station that made him famous. Because of one man with a big wallet.
 
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To the first poster... umm... no. WSB is too dominant.

Who in the right mind would add music programming on a #1 news/talk station in the market that continues to dominate the ratings with its current programming?
 
By contrast, WABC is owned by one guy. He paid for it with his own personal fortune. Everyone there works for him. He grew up listening to Cousin Brucie on WABC in the 1960s. So now that he owns that station, he made the 80-something Bruce an offer he couldn't refuse. Bruce quit Sirius and is now back at the station that made him famous. Because of one man with a big wallet.
Yeah, Cats can do anything he wants including putting himself on the air in afternoon drive, which he does. He was indeed a fan of WABC in its Top 40 heyday. Whether that's the only reason he put Brucie on or whether he also wanted to do something different in hours that had a tiny audience and sleazy informercials makes no difference.
 
The lack of listener and advertiser support for left wing programming even in the bluest of radio markets, for one thing. For another thing, the lack of same for musical programming on AM for at least three decades.
Air America failed nationally, as well as locally on 1690 in their WWAA days.

Heck, WSB themselves ran progtalk centered around Mike Malloy in the early 90s, and WGST clobbered them with Boortz, Rush, and Clark Howard/Kimmer. The AJC ran articles about "hate radio" coming out of WGST, and those articles had the stench of sour grapes and homerism for White Columns.
 
By contrast, WABC is owned by one guy. He paid for it with his own personal fortune. Everyone there works for him. He grew up listening to Cousin Brucie on WABC in the 1960s. So now that he owns that station, he made the 80-something Bruce an offer he couldn't refuse. Bruce quit Sirius and is now back at the station that made him famous. Because of one man with a big wallet.
Side note: Cousin Brucie was part of an ownership group that owned several radio and TV stations, including WATL. During part of that time, WATL had a music video show (think Night Tracks/Night Flight/Radio 1990) hosted by Cousin Brucie.
 
Side note: Cousin Brucie was part of an ownership group that owned several radio and TV stations, including WATL. During part of that time, WATL had a music video show (think Night Tracks/Night Flight/Radio 1990) hosted by Cousin Brucie.

Interesting story, in that Bruce's partner was Robert F.X. Sillerman, who went on to form Capstar Communications (which merged with Clear Channel) and SFX Broadcasting (which started Live Nation). Bruce cashed out early in the process.
 
Side note: Cousin Brucie was part of an ownership group that owned several radio and TV stations, including WATL. During part of that time, WATL had a music video show (think Night Tracks/Night Flight/Radio 1990) hosted by Cousin Brucie.
Brucie and Robert F. X. Sillerman, who passed away awhile back.
 
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