WSPA, Nexstar’s CBS affiliate in Spartanburg, S.C. (DMA 38), announces the hiring of Susan Pascal as its new creative services director. She starts today.
Pascal has more than 17 years’ experience in TV station marketing in New York, Boston and Providence, R.I.
“I’m excited,” said Pascal, “it’s going to be fun.”
Pascal was out of television, working for a communications company in Hilton Head when she heard about the opening from Kenny Lawrence, WSPA’s general manager. Pascal and Lawrence had worked together at a TV station in Boston.
Pascal said she’s looking forward to meeting the staff to see what they’ve been doing and what they’re currently working on.
