Farnell O'Quinn sold WUFF-AM/FM in October, 2004 for $450,000.00. On paper, the owner is Steve Sellers, a Baxley native who now lives in Los Angeles. It is my understanding that Sellers and Stan Carter are associates. Carter owns WVKX in Irwinton, while Sellers and Carter's late wife co-own WYIS/WYSC in McRae. I'm thinking there's also something with WJFL in Tennille, but that may be just an LMA (if anything). From what I've been told, Carter is the one who "oversees" all these stations. From what I can tell from the FCC's CDBS, some required ownership reports have not been filed, and neither has an involuntary transfer of negative control been filed for the McRae stations (due to the death of Carter's wife).
Of course, I may not be looking in the right place, and could be completely mistaken. Prices slightly higher east of the Rockies, your mileage may vary, take only as directed. Friends...that's what they call a disclaimer, as yours truly has experienced the stubbornly litigious nature of one of the aforementioned individuals. Right or wrong doesn't matter, as the one who wins is 100% right. Hello, my name is Mr. Wrong!
Considerable dollars have been spent on the Big WUFF (primarily FM), with a new transmitter, extensive studio overhaul and formatics. The big news is that WUFF-FM is now in stereo, after being (to my knowledge) the only full-power, commercial FM in Georgia, deliberately broadcasting in monaural, for many years. All things considered, it sounds pretty good.
On the other hand, one simply cannot argue with cash generated by long-time, former manager, Gene Rogers. When you look up the word eccentric in the dictionary, you'll find Gene's picture. Even so, Gene's brand of eccentricity is wonderfully harmless. From my experience, Gene is sincere and genuine to the core. For many a year, Gene did it his way, and it worked. He made millions for Farnell O'Quinn, and O'Quinn rewarded him accordingly.
As for the AM, it's supposed to be running a southern gospel format, but I have yet to hear it actually on the air. With 2.5kw on 710, it has one heck of a signal across middle and southern Georgia. Seems to me there's some FCC rule that says anything over thirty days of silence requires an STA. I'm thinking it's been more or less silent for a year or two. Refer to disclaimer in the 2nd paragraph.