When WPAA went dark, the ink wasn't even dry on the letter relinquishing the license when U Mass Boston went after the frequency. WUML should have gotten in there and asked to change their nulled pattern, that had to be that way to protect the pre existing WPAA.
Separate from WUMB, I have zero sympathy for WUML (aka WJUL) in that particular regard. Everyone knew WPAA's license was doomed for years before the FCC finally deleted it. If they wanted it so badly, they should've had an engineering study ready and willing (like Grady Moates at WUMB did) and paid a measly few hundred bucks a year for the Womblebot or GARgoyle monitoring service (as I believe Grady at WUMB does) and they should've had a reserve of funds waiting.
Instead, after intentionally and explicitly antagonizing the UMass Lowell administration and publicly airing a lot of dirty laundry (which is an incredible Cardinal Sin at a college...I know to outsiders it didn't seem as big a deal, but to the administration it was HUGE) they then sat around and bitched about how UMass Lowell wouldn't do the work or pay for the work to be done to have an FCC application drawn up. Let's score a big fat "DUH!" shall we?
BTW Eli, here's the link that partially...PARTIALLY...contradicts you:
http://www.current.org/radio/radio0806renewal.shtml (April 7, 2008)
In March, WUMB, the University of Massachusetts’ professionally staffed folk-music station, broadened its music mix, shuffled its lineup and dropped “folk radio” from its branding, according to Pat Monteith, g.m. Apart from complaints from a few dozen Celtic music fans, the schedule changes have been well received, she said, adding, “If you listen to the flow of the station, it makes so much more sense now.”
WUMB launched its spring fundraiser last week and midway through had seen a 35 percent increase in pledges and a 25 percent boost in donors, she said. “Apparently, people are speaking with their wallets,” she said.
Interesting, a followup article in September 2008 says that they
"(didn't) have solid audience data that could show the effects of schedule changes." Which, indeed, strikes me as slightly fishy. It certainly would imply that the rosy scenario in April wasn't maintained. That's a shame.
but it just goes to show the ethics to which they will go just to gain or maintain coverage.
This is bullcrap sentence. If ANYONE but WUMB got that signal, it would effectively erode their fringe coverage. It doesn't matter if was a "worthy cause" like the TIC or a bunch of Neo-Nazis...if it's not WUMB on 91.7 in Marshfield, then it hurts WUMB, period. It wasn't a lack of ethics, it was simple physics. Now I wasn't thrilled to see the TIC application
lose, because I agree it would've been a good group and a good station. But if it had to lose I'd rather see it go to WUMB than many of the other potential applicants...and I certainly don't begrudge WUMB for protecting their own signal.
People moan about WUMB "hogging all the frequencies" and it really gets my goat. You don't see people moaning about how WBIM, WMFO, WBMT, WMWM, WIQH, WZLY, WBRS, WRBB, WSHL, WDJM, WXPL or WUML (just to name a few) are "hogging all the frequencies"...even though most of the time (if not all of the time) all of those stations are putting out a mediocre broadcast product that (at best) duplicates the same product found on bigger (and better) signals like WERS, WMBR or WZBC, serves few (if any) listeners, and really should be a web-based student activity instead of wasting precious spectrum that's in high demand.
At least WUMB goes out there and
DOES SOMETHING with their frequencies. Although one wonders what the collective value of all those frequencies is...because I can guarantee you that Grady and Pat Monteith would much rather have one big Class B FM signal than trying to cobble together a bunch of small Class A's.
Look at the coverage map for cripes sake. they won't be happy till it looks like a Sherwin Williams logo
How exactly is this any different than WBUR or WGBH? Or even WERS, for that matter.
WMBR, a non-formatted station that doesn't even try for ratings and covers a much smaller geographic area,
True on the ratings call, but I take issue with the geographic area claim. Factually that is accurate, but WMBR has a big advantage in that their signal is smack in the downtown area and, AFAIK, smack in the area of their highest listenership (Cambridge and Somerville). WUMB is "shunted away" down in Quincy on a weaker signal, and their prime listenership ZIP codes are all on the far side of the city in Lexington, Weston, Waltham, Reading, etc.
Yes, of course, WUMB has all their repeaters, but I've often wondered how much weighting you have to give against WUMB for that weak overall signal in Metrowest, despite all the repeaters. And don't forget, WFPB-AM is a daytime-only AM...tough go in the winter.