After speaking to WXIA's Bob Walker and UPN's Meg LaVigne, it strikes me that UPN made the decision to end the partnership. LaVigne would only say it was an "economic decision," refusing to say outright that it wasn't making much money or garnering good ratings. I got a look at the ratings compared to "Frasier," prior to April 2004 and they were, in general, far worse in the 18-49 and 25-54 demos. LaVigne said she likes to take risks and this was a risk and complimented WXIA for the quality of their production. She refused to say whether production costs were a factor or even blaming low ratings.
> > WUPA/UPN Atlanta has posted to its website that both the
> 10
> > PM news produced by WXIA/11 Alive and Atlanta Tonight will
>
> > come to an end on August 28th.
> >
> > Does anyone know why they are ending both shows? Is low
> > ratings or production costs a factor?
> >
>
>
> I can not imagine the production costs being that much
> considering it is all channel 11 staff that does a 11pm show
> 25 minutes after the News at Ten ended. The Atlanta Tonight
> program might have been a cost factor but they could have
> just dropped that show. I think that channel 5 just
> dominates that time slot too much for channel 69 to have a
> chance. Plus how is 35 minutes half the time of an hour news
> program. There is an outside chance that NBC did not want
> channel 11 to produce a news program on a station owned by
> CBS.
>