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WVOR no longer The Mix

S

scooterodell

Guest
WVOR has apparently shifted to a more Jack-style format, with various reports coming in as to the name. Someone told me they were on air as "100.5 The Drive," while the old Mix website mixrochester.com now redirects to alldaveradio.com for "Dave FM 100.5." The mix1005.com website is still intact as Mix.
 
The Dave FM format was apparently a DMB-inspired stunt... the station is on air as The Drive, with similar calls coming as well. Goodbye, WVOR.
 
Didn't they also let morning guy Chuck Kelly go a little while ago?
 
Indeed...Northeast Radio Watch reported it on May 29.
 
The Drive press release today

NEW RADIO STATION DRIVES INTO ROCHESTER Rochester, NY – “MIX 100.5”, officially changed to “100.5 The DRIVE” today at noon, and plans to replace its longtime call-letters as soon as FCC approval is granted. The station made the switch after a publicity stunt renamed the station “DAVE-FM” and played Dave Matthews Band music for nearly 24 hours. WVOR, the station call letters for almost 44 years, will be replaced by WDVI-FM.Featuring an extensive music playlist from modern artists such as U2, Dave Matthews Band, Barenaked Ladies, Sheryl Crow, REM, and Matchbox Twenty, among others, “100.5 The DRIVE” will also differentiate itself from other local stations in various ways, including the creation of a unique "no-hype" policy for its on-air announcers. “100.5 The DRIVE” can also be heard on-line at www.MYDRIVEFM.com.“100.5 The DRIVE”, along with six other Rochester radio stations, and 13WHAM-TV are owned by Clear Channel Communications, Inc. (NYSE:CCU) a global media and entertainment company specializing in "gone from home" entertainment and information services for local communities and premiere opportunities for advertisers. Based in San Antonio, Texas, the company's businesses include radio, television and outdoor displays. More information is available at www.clearchannel.com. ###
 
Definition, Please?

Tig1150 said:
specializing in "gone from home" entertainment and information services
WTF are "gone from home" entertainment and information services?
 
Re: Definition, Please?

SirRoxalot said:
Tig1150 said:
specializing in "gone from home" entertainment and information services
WTF are "gone from home" entertainment and information services?
In Canada, "Gone from home" may best mean on the road. A station in Vancouver goes the extra mile to cover "Gone from home" and "Going home" traffic.Link: http://www.cknw.com/AM730/
 
Another sad day for Rochester radio. WVOR joins a growing list of call letter that were synonymous with Rochester. WEZO, WNYR, WBBF, WMJQ, WAXC. For many years, under the leadership of Jack Palvino, WVOR was one of Rochester’s most profitable and powerful radio stations. To see its demise at the hands of a corporate bottom-feeder company is just pathetic. :(
 
Go back beyond Jack Palvino's "Heart of Gold", and some might remember WVOR as "R-100, Solid Gold Radio". Further back ... "The Voice of Rochester" (V-O-R - get it?), and, further still ... part of "The Empire State FM Network".
 
WVOR

Mark Giardina said:
Another sad day for Rochester radio. WVOR joins a growing list of call letter that were synonymous with Rochester. WEZO, WNYR, WBBF, WMJQ, WAXC. For many years, under the leadership of Jack Palvino, WVOR was one of Rochester’s most profitable and powerful radio stations. To see its demise at the hands of a corporate bottom-feeder company is just pathetic. :(
If they weren't performing up to expectations in revenue and ratings, what were they supposed to do? Just sit there and take it in the shorts? What's truly sad is seeing top-ranked, highly profitable radio stations bite the dust. Apparently WVOR was not one of those and being owned by a "corporate" entity has absolutely nothing to do with it (except to feed your already-bitter feelings toward the state of radio in 2006).
 
Re: WVOR

[/quote] If they weren't performing up to expectations in revenue and ratings, what were they supposed to do? Just sit there and take it in the shorts? What's truly sad is seeing top-ranked, highly profitable radio stations bite the dust. Apparently WVOR was not one of those and being owned by a "corporate" entity has absolutely nothing to do with it (except to feed your already-bitter feelings toward the state of radio in 2006). [/quote]Ever hear of the expression "If it works, don't break it?" Case in point with WVOR. The station 'worked' for many years because it had owners that provided the talent and resources needed to be successful instead of voice-tracking and syndication. As for your final comment, anyone who really knows me knows that I have no bitterness for the state of radio. Just stating fact that creativity has been replaced with mediocrity, at some stations at least.
 
Re: WVOR

Oldies Cat said:
Mark Giardina said:
Another sad day for Rochester radio. WVOR joins a growing list of call letter that were synonymous with Rochester. WEZO, WNYR, WBBF, WMJQ, WAXC. For many years, under the leadership of Jack Palvino, WVOR was one of Rochester’s most profitable and powerful radio stations. To see its demise at the hands of a corporate bottom-feeder company is just pathetic. :(
If they weren't performing up to expectations in revenue and ratings, what were they supposed to do? Just sit there and take it in the shorts? What's truly sad is seeing top-ranked, highly profitable radio stations bite the dust. Apparently WVOR was not one of those and being owned by a "corporate" entity has absolutely nothing to do with it (except to feed your already-bitter feelings toward the state of radio in 2006).
As I mentioned on another board, I think Fickle took a bite out of WVOR, and that put them in a situation that required change...
 
Re: WVOR

Yeziknoradio said:
Oldies Cat said:
Mark Giardina said:
Another sad day for Rochester radio. WVOR joins a growing list of call letter that were synonymous with Rochester. WEZO, WNYR, WBBF, WMJQ, WAXC. For many years, under the leadership of Jack Palvino, WVOR was one of Rochester’s most profitable and powerful radio stations. To see its demise at the hands of a corporate bottom-feeder company is just pathetic. :(
If they weren't performing up to expectations in revenue and ratings, what were they supposed to do? Just sit there and take it in the shorts? What's truly sad is seeing top-ranked, highly profitable radio stations bite the dust. Apparently WVOR was not one of those and being owned by a "corporate" entity has absolutely nothing to do with it (except to feed your already-bitter feelings toward the state of radio in 2006).
As I mentioned on another board, I think Fickle took a bite out of WVOR, and that put them in a situation that required change...
Personally I think WVOR's demise started way before the advent of 'Fickle.' The downturn began when Tony Infantino and Dee Alexander left the station to work at WARM 101.3. Those two have been around long enough to have the smarts to see when the ship is sailing towards the iceberg. Then came 'Mix 100' and the practice of stop using the WVOR call letters on a regular basis. As I mentioned in another board Rochester has lost WEZO, WNYR, WBBF, WOKR, WAXC and now the WVOR call letters. Sad, very very sad indeed. Some will argue that this is progress. But these same people fail to understand that Rochester, unlike many other communities, is not quick to jump on the bandwagon. Rochester listeners and TV viewers require time to adjust to one station. Look at WDKX as an example. I remember when that station hardly had any listeners, or advertisers. It took years for WDKX to build up an audience and today they rank as the third most listen to radio station in Rochester. The problem is that those individuals operating these cluster of radio stations in Rochester are not willing to have patience. Instead they want instant results, and that just does not work in the Rochester Market.
 
Re: WVOR

Mark Giardina said:
Ever hear of the expression "If it works, don't break it?" Case in point with WVOR. The station 'worked' for many years because it had owners that provided the talent and resources needed to be successful instead of voice-tracking and syndication. As for your final comment, anyone who really knows me knows that I have no bitterness for the state of radio. Just stating fact that creativity has been replaced with mediocrity, at some stations at least.
Well, it appears it wasn't working well enough. Ever hear the expression, "if it ain't broke, BREAK IT"? That's how visionaries get ahead- never settle for being just OK. I suppose it might seem really noble to just stay the way you are because you've been that way for a long time, but I know I sure want to be more successful than middle-of-the-pack. As far as creativity, I blame that more on complacent programmers and talent than "corporate". It's just too easy to blame "the suits", "the consultants". Jocks who just go on talking about their own interests and viewpoints or simply intro songs and do liners are why radio has gotten stale.
 
Re: WVOR

OldiesCat1 said:
Mark Giardina said:
Ever hear of the expression "If it works, don't break it?" Case in point with WVOR. The station 'worked' for many years because it had owners that provided the talent and resources needed to be successful instead of voice-tracking and syndication. As for your final comment, anyone who really knows me knows that I have no bitterness for the state of radio. Just stating fact that creativity has been replaced with mediocrity, at some stations at least.
Well, it appears it wasn't working well enough. Ever hear the expression, "if it ain't broke, BREAK IT"? That's how visionaries get ahead- never settle for being just OK. I suppose it might seem really noble to just stay the way you are because you've been that way for a long time, but I know I sure want to be more successful than middle-of-the-pack. As far as creativity, I blame that more on complacent programmers and talent than "corporate". It's just too easy to blame "the suits", "the consultants". Jocks who just go on talking about their own interests and viewpoints or simply intro songs and do liners are why radio has gotten stale.

Um...oldies cat?...with all due respect, have you ever listened to WVOR? (as Mix 100.5)
I'm not saying it's a "suits" problem, but I do question why Entercom went with Fickle instead of the drive format when they killed oldies.
If Drive is going to do better than WVOR did, wouldn't Entercom have already thought of that?
And "Mix" is exactly what "Fickle" is...
 
What I do know is WVOR was boxed in by about a half-dozen other similarly-positioned, similarly-targeted radio stations and literally had no room to move. And, even if you're still doing sort of OK in that position, CC was quite right in looking forward and having a little vision for the future of WVOR, not just next trend or the next book. So, give them credit for not just sitting on their "heritage" and being bold enough to make the move. All this carping about "corporate radio" and "it it works, don't break it" (not sure where that came from LOL) is pre-ipod, pre-satellite, pre-HD and pre-2000s thinking. I want to compete against THAT mindset every day of the week!
 
OldiesCat1 said:
What I do know is WVOR was boxed in by about a half-dozen other similarly-positioned, similarly-targeted radio stations and literally had no room to move. And, even if you're still doing sort of OK in that position, CC was quite right in looking forward and having a little vision for the future of WVOR, not just next trend or the next book. So, give them credit for not just sitting on their "heritage" and being bold enough to make the move. All this carping about "corporate radio" and "it it works, don't break it" (not sure where that came from LOL) is pre-ipod, pre-satellite, pre-HD and pre-2000s thinking. I want to compete against THAT mindset every day of the week!

But...what's old is new again...oh, wait, that's pre 2000's thinking. Never mind...
 
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