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WXLW

ten_four said:
Shirk has been doing it his way since the WERK days in Muncie. Shirk" promotion on the back. They also ran commercials for the Blackford County Drive-in when the place ran "adult" films.

The old Art Theatre (XXX) on the westide of Indy was a regular on XL back in the 70's. The printshop I worked in at the time had a tradeout with Shirk as we printed their weekly surveys. I remember the "balls" promotion, and very vaguely a deal where they floated a giant inflatable sea-serpent down White River. A buddy of mine worked at WERK wayyyyy back, and tells of a story where Shirk made a bet that he could make Tom Cochrun crack up on the air. Standing on the other side of the plate glass, Shirk proceeds to unzip his pants and take a leak in a trash can. Guess who won the bet?
 
ChiefEngineer said:
Tim McKee - ouch. I was on the phone (cause she called the station to let us know he died) with his girlfirend the night he died. He worked at Tri-W-Y, then WFBQ and then WENS. Significance of 3 and Tim's death? Tim was great, hope he's resting in peace in that big radio ranch in the sky.

Tim was indeed a good guy with a great voice and it was a shock to learn of his untimely death. I remember WENS dedicating their Sky Concert to him that year, and I thought it was a very fitting tribute. He certainly had the best seat in the house.
 
I haven't listened in a while (though I can get them at my West KY QTH), do they still use the Gary Gears ID? That ranks second in longevity next to Chuck Dann.
 
Speaking of Shjirk and XL:
I remember when he ran the "UN Contest".
He ran a looping cart for 24 hours with Cheech & Chong clips and other clips, but in the end it turned out to be a contest giving away 7-UP (UNcoloa) or BVD's (UNderwear) or something like that.
When they kicked off the new UnContest, there was a really funny presentation from Bill (Shirk) in which he claimed that other radio stations were trying to "buy their listeners" with contests, and force contest winners to record statements like "WIFE made me a winner, Right-on WIFE", or even claim that WIFE and WNDE was their favorite radio station when they really listened to Super-XL. I wish I could remember a little more because it was absolutely hilarious.
There was a brief time that Super XL was one of the most entertaining Top 40 station in America. I cried at sunset...
-Jim-
 
Sounds like the station & Shirk were very popular in Indy at that time. Growing up in Illinois in the 60s & 70s however, I had never heard of any Indianapolis radio stations. The majority of young people in the Midwest listened to 50 KW WLS Chicago with jocks like Larry Lujack, Tommy Edwards, Bob Sirott and John Records Landecker. If Shirk were really that good he would've been working in a major market.

Kobayashi_Maru said:
Speaking of Shjirk and XL:
There was a brief time that Super XL was one of the most entertaining Top 40 station in America. I cried at sunset...
-Jim-
 
"as good as Chicago". A bit of a stretch. WIFE was marginal, at best. And WNDE was a bunch of card readers. Well, actually, both WIFE and WNDE were card readers, WIFE was just a little better at it.
And, yes, Bill Shirk and WXLW was, and is, as good as they get.

For those of us who were fortunate enough to hear XL, it was a hoot!
 
Tim McKee

IndyDan said:
Tim was indeed a good guy with a great voice and it was a shock to learn of his untimely death. I remember WENS dedicating their Sky Concert to him that year, and I thought it was a very fitting tribute. He certainly had the best seat in the house.

Tom Woody and Gene Olson did the on-air tribute to Tim right before the show. Tim had passed just a few nights earlier. The '84 Skyconcert is the only one I remember nothing of - other than their pre show tribute. Likely the most poignant moment in the history of WENS - and as I recall done mostly off-the-cuff.

Didn't Tim have a military background? And had spent a few years doing woodworking at a shop in Brown County. Tim loved to take care of the woodwork of the studios - cleaning and polishing everything from the wood frame of the board to the cart racks lining the walls. The same with his Toyota. He spent a lot of Saturdays washing and waxing his car behind the old Hawthorn Lane studios after his weekend shift.

What a quick career. He'd tell great stories of his first job in radio. Board-op'ing the Sunday night southern gospel show on WRCR Rushville. He spent some time at WTRE prior to the move to Tri-Y. And then to Q and finally the launch at 97.1. Tim was the first voice heard on WENS. "WENS Shelbyville. We let our music do the talking." Tim was station voice at Channel 6 too.

Despite spending time at "the album station," Tim wasn't much of a fan of some of Q's core artists. He cringed at Stevie Nicks vocals and equally disliked Bruce Springsteen - especially "Dancing in the Dark." Instead, Tim's guilty pleasure in music was old R&B. Al Green was a favorite.

The day I met Tim was the day I accepted an offer to do weekends at WENS. As Rick Cummings was showing me the station, the building shook to the Reverend Green's "Let's Stay Together." Cummings decided that was the time to show me the air studio. I always remember Tim towering over the board, headphones on and the monitors blaring too. I knew I was going to enjoy working with him.

I've often considered how different the history of WENS might have been if we wouldn't have lost Tim. He had an incredibly quick wit and quirky somewhat dark but darned entertaining sense of humor. When Tim passed, he'd just been promoted from mid-days to Bruce Munson's co-host on the morning show at WENS.

Maybe it's just me, but I've always thought that Tim might well have become the long time morning franchise for WENS. I think he, and WENS, could still be a big part of Indianapolis radio today were it not for that heart attack. That's how good he was. In some ways, WENS never recovered from his loss.

With my working nights, other than for meetings and events, I never saw Tim much at the station. Instead it seems we'd end up chatting somewhere around Castleton...the old Haag drug store at 86th and Allisonville was where I seem to remember running into Tim most of the time. We'd always do the usual shop talk and then Tim would have a joke to tell.

For the longest time after he passed, I'd still find myself keeping an eye out for him around Castleton. He's still missed.
 
ten_four said:
[WERK in Muncie] They also ran commercials for the Blackford County Drive-in when the place ran "adult" films.

...And remember how they ended? “The Blackford County Drive-In, where there’s more action on the screen than there is in the car... Ten miles north of Muncie on huffa—huffa—huffa—highway three”.

Kobayashi_Maru said:
Speaking of Shjirk and XL: I remember when he ran the "UN Contest"...in the end it turned out to be a contest giving away 7-UP (UNcoloa) or BVD's (UNderwear) or something like that... I wish I could remember a little more because it was absolutely hilarious.

How about: WRITE THIS DOWN (12 pencil strokes) W.X.L.W... TEN THOUSAND DOLLORS for the person who takes the time to WRITE THIS DOWN...” Didn’t someone luck out and score the ten-grand in a day or so, and Shirk had to improvise?

I seem to also remember toilet paper surfacing as a “big prize” when XL decided to “wipe out crappy Indy radio”.

Kobayashi_Maru said:
There was a brief time that Super XL was one of the most entertaining Top 40 station in America. I cried at sunset...

So did I Jim :'(
 
Thanks to Brian Stevens for the Tim McKee tribute. I had no idea he spent some time at WTRE/Greensburg. On another note, I used to listen to WXLW in Madison,IN. They did have a great signal to the south.
 
Shirk had to sell WXLW after a local minister took him to task for running bikini contests on his tv station. XL was doing religion at the time and other churches began cancelling their shows on XL. Shirk sold XL but sued the pastor and his
church.

Shirk was forced to drop the WKLR jingles on 106.7 because Emmis had the name servicemarked in Indiana. Emmis also believed Shirk had hijacked their oldies consultant (he hadn't).
 
Those jingles were also the first package that KLR used when they changed from Classic Hits to Classic Oldies.
Shirk must have bought them from the jingle company.
 
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