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X-Fest 2012 cancelled

Looks like X-Fest 2012 has been cancelled due to low ticket sales, according to WHIO-TV. CC did not return calls for comment surprise surprise. Refunds are available. RIP EdgeFest/X-Fest September 1996-September 2012.
My guess is the format change/shift from Active Rock could've been the culprit here.
 
Wow! All these years of selling out X Fests ends with this. I figured something was fishy about having X fest, given the huge shift in music. Weird, considering X did well in the ratings as Active Rock.
 
X-Fest...now ex-fest. I'm gonna take a guess that expenses have soared, ticket prices have risen, format tweaks have altered their audience, and the line-up just wasn't as attractive as in past years. In other words, the perfect storm of crap has hit the fan.
 
They shifted to Alternative to save money. Premium Choice is cheap and easy to run. Plus they share a similar playlist with competitor Click 1015 (who is doing horrible in the ratings btw). I was shocked they were doing an X Fest too. The local interaction is horrible on the station now. They have one local jock now. Not a whole lot for trying to sell out a LOCAL show.
 
I turned it off. Never even flip by anymore. Honestly, the only CC station I still flip past is WLW (Bearcats, Reds, Bengals). Otherwise it is SiriusXM all the time. They've ruined their stations.

96 Rock is the only station I flip by on the FM dial anymore, really. Every once in a while 92.9 and 101.5. WXEG was ruined by CC.
 
Stupid CC. They killed off a huge money maker in X-Fest by shifting away from AR. I'm no fan of AR, but I do know smart business, and AR on 103.9 was doing great, but instead of sticking with a tried-and-true format, they shifted back to Alternative to sink Click. Hence the reason X-Fest is now EX-Fest. Maybe those stale 80s acts that Mix brings in for their "SummerFest" will make up for it. Then again, they did bring in two current acts this year for once. Now if they'd only move their stale station out of the 80s and into 2012!
 
lovejamminoldies said:
They shifted to Alternative to save money. Premium Choice is cheap and easy to run. Plus they share a similar playlist with competitor Click 1015 (who is doing horrible in the ratings btw). I was shocked they were doing an X Fest too. The local interaction is horrible on the station now. They have one local jock now. Not a whole lot for trying to sell out a LOCAL show.
Couldn't they run a PC Active Rocker off of the Rock Nation feed if they wanted to save money? The alternative experiment on 103.9 is looking like a disaster.
 
Agreed!!!

Although, I'm not so sure a pure active rock PC feed exists anymore. Look at WZRX in Lima as an example. They air the same PC feed as WIOT in Toledo (also used by WEBN during overnights). It can best be described as a blend of active rock, 90's alternative, and vintage rock. Typical music set could include Metallica, Green Day, Def Leppard, Sublime, ZZ Top, and Breaking Benjamin.

A year ago, WZRX was very much an active rock station (featuring a pretty impressive playlist), with maybe 1 classic rock track and 1 90's alternative track an hour.

103.9 should've stuck with what worked. How damn hard is it to load songs onto a digital storage system?!! Locally programmed music w/ voicetracks would've been a far better option than simply using a homogenized log from premium choice.

Stupid...stupid...stupid.

If Click 101.5 were smart, they'd ditch the Modern AC format and pick up the Active Rock format that 103.9 abandoned. (Would also be a GREAT option for 95.3!)

I wonder how many of X's disgruntled listeners have changed their allegiance and are now 96Rock P1s?
 
MarkW said:
Agreed!!!

Although, I'm not so sure a pure active rock PC feed exists anymore. Look at WZRX in Lima as an example. They air the same PC feed as WIOT in Toledo (also used by WEBN during overnights). It can best be described as a blend of active rock, 90's alternative, and vintage rock. Typical music set could include Metallica, Green Day, Def Leppard, Sublime, ZZ Top, and Breaking Benjamin.

A year ago, WZRX was very much an active rock station (featuring a pretty impressive playlist), with maybe 1 classic rock track and 1 90's alternative track an hour.

103.9 should've stuck with what worked. How damn hard is it to load songs onto a digital storage system?!! Locally programmed music w/ voicetracks would've been a far better option than simply using a homogenized log from premium choice.

Stupid...stupid...stupid.

If Click 101.5 were smart, they'd ditch the Modern AC format and pick up the Active Rock format that 103.9 abandoned. (Would also be a GREAT option for 95.3!)

I wonder how many of X's disgruntled listeners have changed their allegiance and are now 96Rock P1s?

Not hard at all! In fact, Steven Lewis is PD of Channel 99-9 and he lets Premium Choice run too. He's actually live during afternoons as well. You would think he could program a 24 hour log just the same... CC is a joke. I think it's safe for Click to stay where they are to hold on to those women listeners they love so much. However, I think it would be VERY good to throw on an Active Rock format on 95.3
 
Nothing against anyone at all, but why would CC have a PD in the building & allow a PC log to be run instead of it being programmed locally? Not sure what this would accomplish.
 
alans613 said:
Nothing against anyone at all, but why would CC have a PD in the building & allow a PC log to be run instead of it being programmed locally? Not sure what this would accomplish.

Beats me!! Happens all over the country though, but mostly overnights and weekends. Here in Dayton, it's 24/7, even when he's on the air! #LAZINESS
 
Beats me!! Happens all over the country though, but mostly overnights and weekends. Here in Dayton, it's 24/7, even when he's on the air! #LAZINESS

Or. Far more likely, corporate does not allow the PD to have local control. As mentioned, this happens all over the country. You are told this is what you'll be running. The new normal at Clear Channel.
 
lovejamminoldies said:
alans613 said:
Nothing against anyone at all, but why would CC have a PD in the building & allow a PC log to be run instead of it being programmed locally? Not sure what this would accomplish.

Beats me!! Happens all over the country though, but mostly overnights and weekends. Here in Dayton, it's 24/7, even when he's on the air! #LAZINESS

Can I make a humble request that these boards and Twitter remain as far away from each other as possible?
 
Let's see...

--Chris Williams is Clear Channel's national coordinator / format captain for Active Rock.
--He's now sitting 50 miles away from Dayton in Cincinnati.
--He just tossed the Premium Choice playlist that had been running overnights on EBN out the window.

One has to hope that Clear Channel would allow him to lend a helping hand to X103-9. The current WEBN playlist would work great, with just one modification. Strip the classic library category (which fills 1 - 2 song slots an hour), replace it with an indie/alternative category, and you're good to go.

Part of me wonders if there is a plan to tweak TUE to sound more like sister station IOT in Toledo, but I doubt that's in the cards.
 
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