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XHRST 107.7 Digital 107.7

What happened to Digital 107.3? Now they are 107.3 40 Principales? When they switched brand names from Digital to Los $0 Princiaples?
 
It is XHRST 107.7 Los 40 Principales, when it was Digital the station was affiliated with Groupo Acir, Now there affiliated with Televisa Radio, according to Wikipedia spanish vervsion. The station itself is owned privately.
 
CHRles said:
This technically gives San Diego another CHR station.

Digital was a pop station, this is just a change in sales reps... and sales reps in Mexico provide the programming content in most cases.
 
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