You are the new KTAR PD , what ido you do?

[azenergyfan]

Ok heres the deal, you are the new PD of KTAR. Give us your daily lineup. What would you do with the 24 hours you have to fill on 620 AM?

 

[ajhenderson]

> Ok heres the deal, you are the new PD of KTAR. Give us your
> daily lineup. What would you do with the 24 hours you have
> to fill on 620 AM?

5-9 News
9-12 Local (Jim Villanucci/KKOB)
12-1 News
1-3 Dr. Laura
3-7 News
7-10 Night Shift (Burns?)
10-1 John Batchelor
1-5 Local (Jaz McKay/KNZR)

 

[TAWT]

> Ok heres the deal, you are the new PD of KTAR. Give us your
> daily lineup. What would you do with the 24 hours you have
> to fill on 620 AM?

I'd make Arizona's Morning News a real all-news block, which means getting to a host and an anchor. Same thing with afternoons. I hope Heidi Fogelsong is enjoying her 18th tour of duty in radio. It's gotta be her last. Same thing for Ted.

Get local talk on in midday, around a noon news hour. With as much play by play as they have on at night, I don't think there's a point to changing The Night Shift, but I would try to find a local late night show, ala Straus' Place.

Oh, and I would tell their reporters to go out and cover something, and stop reading back wire copy.
>

 

[legend_city]

Keep Snow, get a few local hosts (not Przztn or Gaydos or Ted), try to get Straus or Giese to come back.

What national hosts are not on PHX radio? Boortz, Reagan, Liddy, Elder, Bruce.

Slim pickens there, bring in Boortz, threaten the audience with Tammy Bruce if they don't listen to a local host.

Most of the KTAR audience from 10 years ago is either dead or vapour locking as we speak, so no Pat McMahon, Przztn, or Bruce Williams, its KTAR, you can't do brokered radio.


Dr. Laura? Is there even an audience for her anymore? Joy Browne? Satellite Sisters?

jesus wept

 

[ajhenderson]

> Keep Snow, get a few local hosts (not Przztn or Gaydos or
> Ted), try to get Straus or Giese to come back.

Snow against Rush? Only way to beat him is locally. Unless your name is Clark Howard and you live in Atlanta...

> What national hosts are not on PHX radio? Boortz, Reagan,
> Liddy, Elder, Bruce.

Slim pickings indeed. Boortz doesn't play outside of Appalachia, Reagan died a decade ago, Liddy two decades ago, Elder never was, and Bruce never will be.

> Dr. Laura? Is there even an audience for her anymore? Joy
> Browne? Satellite Sisters?

Dr. Laura still #4 nationally. Good enough for KFI. Plus lots of potential for NTR. Besides, no political show you throw up is going to beat Hannity. KTAR should shoot themselves for having a first crack at him by being the ABC affiliate. Now they need to counterprogram. Despite some signal differences, I believe Laura still easily beats Sean in LA, and she's the only talk show that comes close to attacking KNST in Tucson.

 

[gyrony]

> Ok heres the deal, you are the new PD of KTAR. Give us your
> daily lineup. What would you do with the 24 hours you have
> to fill on 620 AM?
>
4a-5a America in the Morning-Topical every day, a good set-up for the local drive.
5a-9a Az Morning News with Connie and Ned. Drop the interview segments, expand sports and biz information-and stop Detour Dan fron YELLING!
9a-12p LIVE LOCAL TALK. Funny, people hated Liebo till he was gone. Not saying to bring him back but the time has come for some new talent in this slot. No Preston or Dixon or Young or other retreads. Maybe even a hybrid show, not afraid to venture into "specialty areas" like sports or finance.
12p-1p Noon News. As long as Harvey is breathing he's on here, and noon news runs till 1pm. Hate the geeezer all you want, but that p4 audience will tune in for him.
1p-4p LIVE LOCAL TALK. Ted Simons? Prolly not. Famino? Maybe...if his "Voice to America" gig flops. Yeah ,you hated him -but you still listened.
Close the show with Harvey's Rest of the Story at 3:55pm. What I hate now is with it slotted at the top of the 3pm hour is it kills any kind of flow that the host might have built up in the prior 2 hours. Also it pulls in the those p4's and maybe they stick around to sample your drivetime content that starts right after.
4p-7p Drive Time. Ted yes, Heidi......a little whiny. Better let Ted take it alone.
7p-10p the 620 SPORTLINE. Hacksaw Hamilton. Jude LaCava. Brad "too tall" Cesmat.
Dave "Sun" Burns.
In and around the PBP obligations you dont want flu talk you want *more* sports.
10p-1a America at Night- the live portion of the program (they repeat hours to fill their 8 hour window)
1a-3a LIVE LOCAL TALK. I remember Straus' Place from 12a-2a on KTAR. It got callers, and Bill had some really great guests even at that time of the night.
With America at Night, you hear a lot of callers from the Phx area. The listeners are there. Its also a good place for the up and coming host to cut his teeth before going to the "Big Show"
3a-4a. Jim Bohannnon. TD. My guess is to keep America in the Morning that you've got to have some of the other show on.If not, keep that local talker on till 4a.

This means cutting clark howard, larry king, and some of Boho from the weekday slots. they may have some utility on weekend overnights, so we keep them in the bullpen.

The other things that would help:

1-an FM partner to simulcast with KTAR. It doesnt have to be one of the class-c3 boomers , a c2 with decent metro coverage will do. After all,its talk not music.
Part of the erosion of KTAR as news product comes from having so much PBP chopping into news content, and leaving a PD with the balance between breaking news coverage and PBP obligation. Simulo news content both AM and FM, for PBP FM takes the lead and AM can simulcast or break away for news content. (When HD is fully implemented the side channels will give you that utility, but we're talking now)
Getting back to that image of news now -not after the game.

2-How about an AP style book for the newsroom? Making the news more conversational is one thing, but it has drifted into editorializing in the stories and sometimes just lousy grammer. And as the ad says, you dont speak well, you dont command respect.
2a-Can we get an experienced reporter or three? No newbies out of the cronkite school but reporters who have been on the street in a metro area that sprawls -like LA. Someone who understands getting a story means getting here to there, not pretending you did.

3.Upgrading their partner ,KMVP. Enough to flatten out some of those NW nulls. With better metro overage KMVP can carry the D-Backs/Suns conflict PBP content from KTAR AM/FM , allowing KTAR AM to remain free for breaking news content.

-30-

 

[tazman]

> > Ok heres the deal, you are the new PD of KTAR. Give us
> your
> > daily lineup. What would you do with the 24 hours you have
>
> > to fill on 620 AM?
>
> 5-9 News
> 9-12 Local (Jim Villanucci/KKOB)
> 12-1 News
> 1-3 Dr. Laura
> 3-7 News
> 7-10 Night Shift (Burns?)
> 10-1 John Batchelor
> 1-5 Local (Jaz McKay/KNZR)
>
If your ever near Albuquerque..tune in 770 KKOB..afternoons.
Jim Villanuci would be a great fit for "re-tooling" KTAR.
Having been a Phoenician for 17 years and listening to KTAR..
It was a great radio station. But your either improving, holding steady or declining..as it has. Not a recommendation, because I'd hate to have him
go. But fresh, entertaining and not boring.

 

[morescrapple]

> Ok heres the deal, you are the new PD of KTAR. Give us your
> daily lineup. What would you do with the 24 hours you have
> to fill on 620 AM?
>
I'll be rude and jump in front of the others w/ a quick point: it's an EASY question --- stop the old people pandering and aim 25 - 54..why wasn't Tisa canned years ago>??

 

[KeithE]

> Ok heres the deal, you are the new PD of KTAR. Give us your
> daily lineup. What would you do with the 24 hours you have
> to fill on 620 AM?

If I was PD of KTAR, I would...

1. ...get rid of Paul Harvey. Today. Sure, they'd take a short-term hit in the wallet, but you can't program to 80+ year olds forever. I'm sure Clear Channel would snap him up and put him on KOY so he wouldn't disappear from the airwaves. He may be a cash-cow but his day is done.

2. ...get rid of Clark Howard. He has no business on a serious news/talk station on weekdays (but see #6 below).

3. ...have all-news blocks from 5-9 AM, 12-1 PM, and 3-7 PM. I'd hire some real news-radio anchors, not TV retreads or ex-talk show hosts. I'd use sister-station WTOP in Washington DC as a model.

4. ...return local talk with hosts talking about local issues from 9 AM to Noon and 1-3 PM. The hosts would be someone other than Prstn, McMahon, Simons, Gaydos, or Leibowitz. Even Tony Femino, Charles Goyette, or Jay Lawerence would be an improvement. The only way KTAR can compete with Rush and Hannity is to go local - not necessarily leaning one way or another politically, but definitely local.

5. ...bring back the 620 Sportsline name from 7-10 PM. The Night Shift doesn't cut it. I'd keep Dave Burns, though. Unless Bonneville plans to improve the KMVP 860 signal to at least 10 kw days/5 kw nights, nighttime sports talk needs to continue on 620.

6. ...run the syndicated stuff from 10 PM to 5 AM (Tony Snow, Jim Bohannon, Larry King, etc.) and on weekends. I could be persuaded to put Clark Howard or Dr. Laura on weekends during the day but that's it.

7. ...have better traffic reports. Detour Dan's OK, but his reports are too short and incomplete compared to those on KFYI.

It wouldn't be radically different from what they're doing now, except that I'd go local again from 9 AM to Noon and dump Harvey and probably Howard.

 

[oldiesfan]

> 1. ...get rid of Paul Harvey. Today. Sure, they'd take a
> short-term hit in the wallet, but you can't program to 80+
> year olds forever. I'm sure Clear Channel would snap him up
> and put him on KOY so he wouldn't disappear from the
> airwaves. He may be a cash-cow but his day is done.

If they do that they'd likely get their whole ABC
affiliation yanked. I suppose they could then swipe
(the remants of) CBS away from KFYI since they'd use it
for more than just spots and actualities (as in TOH news).


> 7. ...have better traffic reports. Detour Dan's OK, but
> his reports are too short and incomplete compared to those
> on KFYI.

Amen (and FM) to that. Tune in at 6:26am and all you hear
Deputy Dan talking about is the west side. Sorry for the
east valley bias but I do get the info I need from 55/FYI.
The only problem there is you never know how long you have
to wait past the normal traffic report window because that
idiot Jacobs keeps babbling.

 

[legend_city]

Jay Lawrence?

You sadist!

 

[KeithE]

> Jay Lawrence?
>
> You sadist!

Nah, if I was a real sadist, I'd hire Bruce Jacobs away from KFYI or move Ron Wolfley from Cardinals' broadcasts to political talk. :-D

 

[MikeBarna]

> KTAR..
> It was a great radio station.
>
Number one, anyone that is making programming decisions at KTAR won't be reading these posts. Maybe they should, I'm finding with each year of life there is something to be learned from just about everyone.

Second...Why do people tune into their favorite radio station? To be entertained, TALK RADIO is NO different. All of the ideas posted are really just a regurgitation of what has been happening for years. Where is the new Howard Stern idea, the Rush idea, the political talk idea, the all news talk idea, the happy talk idea. What about looking around and finding out why certain media types are successful? Why does newspaper still have a circulation? Why do people spend so much time on the internet? Why do local TV newscasts spend so much money on their local news, and what are their winning parts? Why does it seem that a new magazine comes out everyday? What is being offered that people want in those media outlets?

Third...When was the last time a local RADIO host showed the desire to be more than a three hour time fill, that is they worked many unpaid hours to be the success they think they should be? When was the last time management encouraged a host to do that? In talk radio, do you have to get listeners ticked off to be a winning show? How many times do you go to a party and carry on conversations that don't mean a thing and the next day you couldn't even remember a 1/4 of what you talked about. You go to be with your friends...ie a talk host. Maybe radio listeners just want to feel that the voice coming out of the radio cares instead of a hosts agenda.

Fourth...With the bottom line being so very important these days to radio maybe it's time to just try and get by. KTAR is spending a fortune on sports, hasn't that been the real ratings success over the years?

Last...What about a Sixty Minutes type program for radio? What about Reality Radio? What about investigative radio? What about Help Line radio? What about radio doing what people don't have time to do? About 1989 or 1990 KTAR turned down Rush Limbaugh, KFYI was Limbaugh's second choice station. What will KTAR turn down or replace next to keep their consistancy with the valley listener?

 

[newsradioman]

Detour Dan has some decent information and knowledge of the area, however since they went to their new lineup a few months ago, his reports are too limited to be of value. There have even been times (I kid you not), while I'm getting ready for work that his 7:16, 7:26 and 7:36 reports have ONLY covered the west side. Never once in those 30 minutes did he mention east side freeways. That is inexcusable in this city. KFYI has it down with east side/west side traffic. And yes, waiting for the idiot on KFYI in the morning to stop talking so traffic can air can be annoying but once they start their traffic report you know you're going to hear about I-10 in BOTH directions (as well as all other freeways/snags). Not a KFYI fan, but am of their traffic. I don't listen to Detour Dan anymore.

 

[airhawk65]

Give us more sports programming

Gambo and Ash

Jim Rome

K-Ray

Bring back Gaydos !!!!!!




> > Ok heres the deal, you are the new PD of KTAR. Give us
> your
> > daily lineup. What would you do with the 24 hours you have
>
> > to fill on 620 AM?
> >
> 4a-5a America in the Morning-Topical every day, a good
> set-up for the local drive.
> 5a-9a Az Morning News with Connie and Ned. Drop the
> interview segments, expand sports and biz information-and
> stop Detour Dan fron YELLING!
> 9a-12p LIVE LOCAL TALK. Funny, people hated Liebo till he
> was gone. Not saying to bring him back but the time has come
> for some new talent in this slot. No Preston or Dixon or
> Young or other retreads. Maybe even a hybrid show, not
> afraid to venture into "specialty areas" like sports or
> finance.
> 12p-1p Noon News. As long as Harvey is breathing he's on
> here, and noon news runs till 1pm. Hate the geeezer all you
> want, but that p4 audience will tune in for him.
> 1p-4p LIVE LOCAL TALK. Ted Simons? Prolly not. Famino?
> Maybe...if his "Voice to America" gig flops. Yeah ,you hated
> him -but you still listened.
> Close the show with Harvey's Rest of the Story at 3:55pm.
> What I hate now is with it slotted at the top of the 3pm
> hour is it kills any kind of flow that the host might have
> built up in the prior 2 hours. Also it pulls in the those
> p4's and maybe they stick around to sample your drivetime
> content that starts right after.
> 4p-7p Drive Time. Ted yes, Heidi......a little whiny. Better
> let Ted take it alone.
> 7p-10p the 620 SPORTLINE. Hacksaw Hamilton. Jude LaCava.
> Brad "too tall" Cesmat.
> Dave "Sun" Burns.
> In and around the PBP obligations you dont want flu talk you
> want *more* sports.
> 10p-1a America at Night- the live portion of the program
> (they repeat hours to fill their 8 hour window)
> 1a-3a LIVE LOCAL TALK. I remember Straus' Place from 12a-2a
> on KTAR. It got callers, and Bill had some really great
> guests even at that time of the night.
> With America at Night, you hear a lot of callers from the
> Phx area. The listeners are there. Its also a good place for
> the up and coming host to cut his teeth before going to the
> "Big Show"
> 3a-4a. Jim Bohannnon. TD. My guess is to keep America in the
> Morning that you've got to have some of the other show on.If
> not, keep that local talker on till 4a.
>
> This means cutting clark howard, larry king, and some of
> Boho from the weekday slots. they may have some utility on
> weekend overnights, so we keep them in the bullpen.
>
> The other things that would help:
>
> 1-an FM partner to simulcast with KTAR. It doesnt have to be
> one of the class-c3 boomers , a c2 with decent metro
> coverage will do. After all,its talk not music.
> Part of the erosion of KTAR as news product comes from
> having so much PBP chopping into news content, and leaving a
> PD with the balance between breaking news coverage and PBP
> obligation. Simulo news content both AM and FM, for PBP FM
> takes the lead and AM can simulcast or break away for news
> content. (When HD is fully implemented the side channels
> will give you that utility, but we're talking now)
> Getting back to that image of news now -not after the game.
>
>
> 2-How about an AP style book for the newsroom? Making the
> news more conversational is one thing, but it has drifted
> into editorializing in the stories and sometimes just lousy
> grammer. And as the ad says, you dont speak well, you dont
> command respect.
> 2a-Can we get an experienced reporter or three? No newbies
> out of the cronkite school but reporters who have been on
> the street in a metro area that sprawls -like LA. Someone
> who understands getting a story means getting here to there,
> not pretending you did.
>
> 3.Upgrading their partner ,KMVP. Enough to flatten out some
> of those NW nulls. With better metro overage KMVP can carry
> the D-Backs/Suns conflict PBP content from KTAR AM/FM ,
> allowing KTAR AM to remain free for breaking news content.
>
> -30-
>