YOU KIDS!!!!!

[Fab4]

Hey I think radio criticism is a good thing. It's opinion. That's all it is.
But there's nothing funnier than a buncha CHR jocks strutting their bragadaccio all over the Net.
Face it. If you're in your 20s you have 40 more years in the work force
In your 30s you have 30 more years
I'll stop there
Do most of you think those 30-40 more years are going to be spent in radio?
If you do, guess again.
And even if there was a snowball's chance in hell of you lasting that long in a business going the direction it's going now,would you even want to be in it?
Face the future

 

[jockitch]

> Face it. If you're in your 20s you have 40 more years in the
> work force
> In your 30s you have 30 more years
> I'll stop there
> Do most of you think those 30-40 more years are going to be
> spent in radio?
> If you do, guess again.
> And even if there was a snowball's chance in hell of you
> lasting that long in a business going the direction it's
> going now,would you even want to be in it?
> Face the future

I've said it before & I'll say it again: get into it,play with it,then get out of it & maybe keep it as a weekend fling. Think of radio as it was 10 years ago ten 10 years before etc. I by no means think it's going to die but anyone trying to get in or trying to move up should look at why they want to do it. If you can honestly say you think you have the ability to entertain,then go for it. If it's all about the music or ego but you basically sound like or worse than everyone else then the future is bleak.

Right now the saving grace for some is that stations that are downgrading talent because of the money are providing opportunities for people to move up that normally wouldn't. They're not making the money but they have temporary bragging rights in the markets they're in. That won't last. In 10 years radio is going to be less important than it is now & will get fewer ad dollars & that trend will continue. I believe only the entertainers will survive & frankly there are fewer of them out there. Trusr me that the ones who are entertainers now know all this & if they're making good money they know it could all end & they'll have to get out,but they have years of making good money behind them & they didn't blow it all.

Computer skills are getting people in. Ego is prompting people to work everywhere & anywhere just to get on the air. It will end & I hope people have back-ups plans. Is it really that difficult for young guys to get laid without saying they're jocks?

 

[jeffryan]

> And even if there was a snowball's chance in hell of you
> lasting that long in a business going the direction it's
> going now,would you even want to be in it?
> Face the future

Amen, brother. Weekends are where it's at. I admire those who want to pursue this business full-time, but have a long term plan. Chances of remaining in radio full-time for the long haul are slim considering the nature of broadcasting. We now have jockless "Jack"-type stations (with the rare exception of "Nine-FM" here in Chicago), and they're getting popular. What's next? People don't care about DJs anymore because those DJs don't want to take risks anymore (or aren't allowed to). For that very reason, we are expendable.

Weekends and swing are fun. For my own financial security and mental well-being, that's all I ever plan to do. Monday-Friday you'll find me behind a radar scope directing aircraft above 18,000 feet, knowing my job is secure and I can retire at 50 with a nice pension.

Enjoy being on the radio, but everyone who does it full-time MUST have a plan B. It should go without saying, but sometimes it's worth repeating.

 

[kenwood]

> > And even if there was a snowball's chance in hell of you
> > lasting that long in a business going the direction it's
> > going now,would you even want to be in it?
> > Face the future
>
> Amen, brother. Weekends are where it's at. I admire those
> who want to pursue this business full-time, but have a long
> term plan. Chances of remaining in radio full-time for the
> long haul are slim considering the nature of broadcasting.
> We now have jockless "Jack"-type stations (with the rare
> exception of "Nine-FM" here in Chicago), and they're getting
> popular. What's next? People don't care about DJs anymore
> because those DJs don't want to take risks anymore (or
> aren't allowed to). For that very reason, we are expendable.
>
>
> Weekends and swing are fun. For my own financial security
> and mental well-being, that's all I ever plan to do.
> Monday-Friday you'll find me behind a radar scope directing
> aircraft above 18,000 feet, knowing my job is secure and I
> can retire at 50 with a nice pension.
>
> Enjoy being on the radio, but everyone who does it full-time
> MUST have a plan B. It should go without saying, but
> sometimes it's worth repeating.
>
>
>
Well I'm glad to see if I ever get in an Airplane I will be safe in The New England airspace.

Now as for my Parachute, Am I supposed to put knot in my pull string or tie it around my waist? Yea, I know my neck.

kidding, trying to be funny

 

[wkrpfm]

I work with students that are currently in college pursuing a degree in broadcasting..it is exciting, but at the same time nerve-wrecking seeing that sparkle in their eye that I had when i was in college...our college has a great proven record for placing students in jobs within the industry...which is more than i can say when i went to school and career services proof-read your resume...at the same time---i see the lofty expectations that I had..I thought that with a degree, you earned an on-air job in a top market once you graduated...I have the pleasure of meeting with students on a daily basis and talking with them about radio..and letting them know that they should focus on a side career, while holding their radio career close to them..they can't understand this..i have been working in higher-ed for 8 years now..and am thankful that the full-time career I have in the fact that it allows me to pursue my job in radio...few are able manage a full-time job and a part-time job...to those that are currently in college----radio is the most fullfilling job you could ever have,,,but make sure to have a back-up plan if things don't work out.

 

[Fab4]

And what they're being taught is the technology. No one can be taught talent. I don't expect schools or colleges to discourage people from entering radio or tv or the schools would be out of business but frankly in this day and age if you don't have something called talent you're barking up the wrong tree. By talent I don't mean the ability to talk up posts or babble about the latest piece of pop culture you got off the Net without mispronouncing anything. I mean the ability to ad lib, prep, display a sense of humor that the audience actually gets, make the audience care about you as a person, etc. I hear too much about who's a great jock, etc on here. Great jock isn't babble. The problem is at the age most people are getting into radio they don't have enough life experience to even know how to communicate beyond the basics but then again once people get that life experience they'd be crazy to make the career switch.

As far as radio being fulfilling in any way it's only because of the cloistered inside culture. People in it get fulfilled just by being part of it. For the most part it isn't creative fulfillment but the equivalent of a bar where everybody knows your name (except the listener).

Very sad and no 14 or 21 year old is even going to get this.

 

[kerrichu]

>
I'm a student majoring in Video/Radio Production, and I think you're completely correct in what you said. Just about all of my professors have told us that while radio is great, it's tough. It doesn't make a ton of money, and it's rarely a job that can be kept forever. We've been told to do freelance work on the side or have other plans, in case we're not lucky (and there's a very tiny chance we'll be lucky).

Not very optimistic, but at least they're telling us the reality of the situation.

 

[Skynet74]

Great jocks are gone only to be replaced by mediocre jocks. Radio is competitive and it's definitely not what it used to be. Sad but true. The introduction of streaming on the internet as well as Satellite Radio just adds to the complications that New Graduates will face.

Yes I have to join the rest of the crowd when I highly recommend a back up career. Either that or end up on the street. Take your pick.



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