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Whats up with the 80s on alt 98.7?

Ya know it isnt very often but they keep playing melt with you now and again. The remnants of star wont let go lol. It would be like hearing every breathe you take on kiss. It was top 40 but 31 years ago when i was a very young lad. That tune belongs on krth jack or my fm not an alternative station point blank and period.
 
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Pretty much all current-based alternative stations play the biggest 80s New Wave titles as part of their gold library. KYSR isn't doing anything unusual.
 
Melt with you? Wow, my local CC Alternative will play a few U2, Depeche Mode, and classic punk (The Clash and Ramones) songs, but I've never heard Modern English on an Alt. station.
 
The choice of what older songs to play is going to vary from station to station, just as with any other format. In markets where there was a dominant New Wave/Modern Rock station back then, you're going to hear more of those titles.

KYSR (Alt 98.7), when testing old titles for gold play, is going to see an influence in Los Angeles from KROQ's presence in the 80s. In Ohio, it might be different. The fact that you identify your local station as being Clear Channel-owned proves there has been testing to be market-specific, since they also own KYSR.
 
KYSR also plays the Cure's Love Song (1989) and the Ramones' I Wanna Be Sedated (1978) and Rock 'N' Roll High School (1980).
 
80s

But laradiorewind those are cool tunes melt with you is a cheesy pop tune from the early 80s. The cure and ramones belong on alt radio. They are staples of the format along with nine inch nails closer. But melt with you not so much. Just like chicagos will you still love me is a staple of light rock radio.
 
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But laradiorewind those are cool tunes melt with you is a cheesy pop tune from the early 80s. The cure and ramones belong on alt radio. They are staples of the format along with nine inch nails closer. But melt with you not so much. Just like chicagos will you still love me is a staple of light rock radio.
I'll say it again: If the song tests well with a sample group of KYSR's listeners, then it belongs there.

Your personal opinion (which you have every right to) does not override the opinions of the listeners.
 
As an old fogie who was around during alt's early & mid 80's period, "Melt with You" was a very common song on alternative playlists. Alt was dominated in the early 80's by new wave & synthesizer type bands. Modern English, Missing Persons, Thompson Twins, Human League, & even more mainstream acts like Men at Work & Culture Club were all staples at the format. A lot of new wave stuff like this has became much more mainstream "80's hits" in retrospect, but in the actual time period, many weren't as successful as you would assume on the pop charts. It was the alt stations & alt leaning AOR's that broke these new wave bands & records. Go listen to KROQ's HD2 "Roq of the 80s" channel or SiriusXM's "First Wave", & you'll hear lots of songs similar to "Melt with You". This was the sound of the format in that time period. And now that the pendulum in alt radio is swinging back away from hard, active rock, to a more indie & electronic sound, these types of new wave gold records fit very well.
 
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