I guess not....2 months later, Bubba's been dropped by "The Wolf".
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103.1 sold to JVC Broadcasting
- Thread starter nd2023
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I guess not....2 months later, Bubba's been dropped by "The Wolf".
I hope they can keep this fail boat from sinking any further. Making about as much as a translator in the books lately. Pretty sad.... The signal gets down here (SE Tampa) occasionally and into Lakeland any day. Taking the station in a more Rhythmic direction would have probably been the better strategy.
Byron
Byron
What numbers are you reviewing? If it's the Persons 6+ those numbers do not tell the full story. If you have access to the target demo numbers you will see a much different set of ratings. Keep in mind this is a new station literally starting from scratch which takes time to gain momentum and build revenue. Also, keep in mind that since the Wolf debuted, WWKA (K92.3) has become more aggressive with its marketing and promotions strategy. I don't believe Cox would have invested the additional financial resources into K 92.3 if they did not view WOTW as a real competitor.
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