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Steering this thread back OT (can we pls save the geek discussions for the engineering forums?), you're absolutely right about those 2 stations. Maybe Marc and the consultants just want to use Click as a flanker rather than cannibalize the other 2 stations, in which cause we may see additional changes...
It's been almost two years but I think that row of studios goes, KJR-FM, KUBE, KJR-AM, KBKW then KKBW. If not then then KKBW is across the hall in one of the production-voicetrack rooms. All I could think was how lucky they were to be accross from my favorite Baskin-Robbins I always visited when I worked at KZOK/SRO. A perfect day was a field trip to Tacoma screw and Baskin-Robbins.
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As you walk into the 'Newer" location of Cheap Channel/iBarf Radio, after passing the sales floor and programming/traffic offices.. the rows of studios are:
KJR-FM
KJR-AM
KBKS
KUBE
KNBQ? - Now 102.9fm
KKBW
KKBW actually has 2 studios - One in Seattle next to the KUBE Studio and the other in Tacoma (Former Funky Monkey studio).
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HA HA HA HA HA HA!!!! It's funny because they used to be named "Clear Channel" and now their name is "iHeartMedia". Damn, that's clever!
Don't forget iFartMedia....
iHeart voice tracks *insert "Bevis and Butthead" laugh here*
Do you recall where the Tacoma studio is/was located?
The Tacoma studio was in an office building next to the Tacoma Mall if I recall correctly.
Same building that housed KTAC and KBRD back in the day.
Are you sure? I thought it was downtown ... top floor of a classic office building very close to the old Winthrop (appox. 9th & Broadway).
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Actually.. The one by the Tacoma Mall is the very old KNBQ Studios when it was "Super Q" back in the day.. The KKBW studio is on the 12th floor on 950 Pacific Ave in Tacoma.. It's a closed studio with only a few sales people working out of there, they keep the studio alive with no one operating it for FCC purposes. Kevin the Busman was the last person using that studio when it was called "Q-Country 102.9." Well, except for me when they canned him and used me as a replacement until they finally flipped the format.
Funky Monkey's Tacoma studios were in the Rust Building (now called the Commerce Building) on the top floor (950 Pacific Avenue - the old KHHO studios IIRC).
The area that was the sales department became the home for StreamAudio.com until that company was sold. Once CC bought Funky Monkey the place was shut down.
And...once again, trying to steer this thread back OT...looks like Click made some inroads in April, especially 18-49 - not too much improvement, but improvement nonetheless. Will be interesting to see how the recent changes score next month.
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It's going to take a lot more time to measure success or failure than just two months. Then again Kaye has shown he's undisciplined enough to toss a morning show in less than a year.
Listened today for a bit - music mix is about the same, but the consultant has decluttered the presentation. Talkovers are short and sweet - no back/frontsells, just promos and no mention of the station's name. Even recorded stuff don't mention Click, except during the TOH ID.
I happen to like "Click" alot, yet it seems like they and the other cume-duplicated stations are jocking around every week for the right fit. For example, I will switch back and forth between 107.7 and 98.9 and sometimes will be unsure of which station I am listening to. I think the issue with Click is that they are still trying to find their way. I wish they would simply settle with their branding and then run with it. One way they could separate themselves out is to go a little closer to KNHC, not the dance, but the Electronic. EDM is huge in Europe and C89 does a great deal with what they have.
In summary, I'd like to see the Click format enmeshed in a format triangle between 107.7--98.9---89.5. I guess it will be interesting to see how the station evolves.
In summary, I'd like to see the Click format enmeshed in a format triangle between 107.7--98.9---89.5. I guess it will be interesting to see how the station evolves.
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