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Boston Radio Ratings March 2018
- Thread starter freqlost
- Start date
Number 1 for Summer Fun! (oh, well.....)
Hard to believe how many things they cut at this station....that they keep performing.....
WRKO listed as news, and does better
For its target audience, most of whom never knew personality radio, the music comes first, and Kiss continues to play a tight playlist of hits that audience can't get enough of.
Probably for WBZ. Do people who aren't regular WBUR listeners make WBUR their go-to station when a storm hits? Doesn't sound likely to me. Actually, because there'll be much more weather talk on 'BZ than 'BUR anyway, I can see 'BUR actually losing listeners to 'BZ during severe weather. But then, there's that big jump for both. WGBH, though, is virtually flat. How much ware the folks there talking about the weather in March compared to the 'BUR crew?
I suppose.
Something we used to talk about in the past was audience "enthusiasm" for the station....that would help "keep them coming back for more". Including contest, personalities, local involvment, etc.
But, like you said, it's apparent that stuff doesn't matter any more...
To what would you attribute WBUR's jump?
I wonder if they consider the "Bald Freak Ronnie" crap as news.
Could you elaborate on this, please? Who/what is "Bald Freak Ronnie"?
https://www.boston.com/sports/media...s-radio-ratings/amp?__twitter_impression=true
WEEI vs Sports Hub, which is really #1?
WEEI vs Sports Hub, which is really #1?
Listen to an IHeart station for a while. During breaks they keep playing his prerecorded pieces about the most popular streaming shows for the past week, or what happened in pop music on this date, etc. OVER. AND. OVER.
A couple ratings periods ago Radio-Online changed a bunch of format listings. Many talk stations are now being listed as News as you stated with WRKO above. In Hartford WTIC (AM), WNPR-FM, WFCR-FM (which is the NPR Talk and Classical Station out of Amherst, MA), and WDRC (AM) are all talk stations now listed as News. And strangely these are also messed up WMRQ which is Modern Rock (or Alternative, I forgot how it was listed) is now incorrectly listed as AC and WMRQ HD2 which was incorrectly listed as Tropical (I call the station Spanish CHR) is also now incorrectly listed as AC. WDRC-FM, which is Classic Rock is now incorrectly listed as Rock.
Tired Of It All
Banned
LMAO! That...and.....the report about the hospital in Washington which has screening sections throughout the hospital to screen for symptoms of the flu.....they've been airing that report for over a month and now the new promo which has been airing for about a week or two about kuhner and howie colluding to take over Saturdays.....kuhner is on from 8 to 9 on Saturday morning and howie takes over the noon to three slot, just like limbaugh does on Talk1200, "limbaugh's week in review"...I don't listen to RKO (except from 3-7 during the week) so haven't listened to howie on Saturday so I don't know if he's got some catchy little promo to get people to listen......BUT.....I did tune in briefly last Saturday - I don't remember what time...maybe 2 o'clock and all I heard was kuhner yammering on about something...it wasn't a promo, it sounded like a replay of his show so I turned back over to limbaugh on 1200. Can't believe RKO got a whopping 3 in the ratings!
It's up to the subscriber how they are listed with Nielsen. These websites that post the public numbers are not necessarily how the station is listed with Nielsen. WRKO is listed as News Talk & Information.
How ever, if a station picks one of the Nielsen format descriptors that is not accurate, other subscribers can object and trigger a review. But that only affects the subscriber and agency data, not the sometimes bizarre descriptors that the websites use.
Would you say the labeling of a modern rock station and a Latin CHR station as "AC" are more likely to be a radio-locator error, a Nielsen error, or wrong information being supplied to Nielsen by station management, inadvertently or with intention to deceive potential advertisers who don't actually listen to the stations they place ads on into thinking they were buying spots on stations with a more desirable format?
It's kinda funny. We used to talk a lot about stations winning with personality and localism as a way to fight off streaming, and that the local personality is the value add for terrestrial radio.
But I think the opposite has happened, enough folks to be significant have realized by listening to streaming services that they don't want "personality radio" and almost all stations have cut way back on chatter.
Oh, those!
Make. Them. Stop. Please. Anyone.
Does iHeart know how out-of-place those sound on adult stations like WRKO or Talk 1200, let alone on WBZ?
It makes them sound more relevant to the current culture....and gives the impression they know what's happening outside of the 65+ crowd.
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