Not 'launch'... just take one of the national ones from the IHeart app and put it on, like they once did with 'The Alternative Project'. Then after every few songs (since its commercial free) plug the app. IHeart can maybe gain some app users, and we know that seems to be he new goal. Remember - there are no ratings to tank on.
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Where will the ALT 92.3 Refugees Go? Options?
- Thread starter mikerock
- Start date
You held out for a long time. I gave up on AM music stations in the mid-70s. It seemed pointless considering the quality of FM Stereo combined with better playlists and silly personalities that sound like they were talking to children.
That is why I made the thread, I thought there might be at least an HD channel. I am surprised someone else beside Audacy is not doing as you described.
I am already forcing myself to get used to the extra step of streaming Audacy's New Arrivals with their HD3 liners and streaming WNYL HD2. I am sure others have found other options now as well which is the reason these bands are headed the way of shortwave.
iHeart has been dropping HD because it costs money to have an HD2 and Bob Pittman doesn't want it. I believe he thinks that it might confuse listeners who don't know how to work their radio. They still use HD to feed translators, and in some cases to do exactly what Audacy did, shift formats to HD2.
Audacy has been making heavy use of it for their national networks, BetQL (Sports Betting) and Channel Q.
In Milwaukee, they use 103.7 HD2 to feed a translator, 103.7 HD3 for Channel Q. 99.1 HD2 is leased to Weigel so they can stream WRME-LP Chicago. 99.1 HD3 is leased to a Spanish broadcaster so they can feed their translator.
Chicago they have 2 unique formats. WXRT HD2 (Blues & Soul) and WUSN HD2 (New Country). The others are WBBM HD2 (Channel Q), WBMX HD2 (WSCR-AM Simulcast), WCFS HD2 (BetQL)
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I totally get the whole deal with Country not working in NYC - what baffles me is how WKIS in Miami hangs in there. Miami seems like an even less friendly climate to country, but WKIS has been trucking along for going on for 40+ years. Do the Hispanic listeners in south Florida have different tastes than the ones in NYC? Miami has a much higher percentage of Hispanics than NYC.
I do know a fair amount of second generation Mexican Americans here in SC around my age (30) or younger that like country and don’t particularly listen to Spanish music even though they know the language. Rock, no, country, yes. Then again, I’m sure the tastes are different with each background.
I do know a fair amount of second generation Mexican Americans here in SC around my age (30) or younger that like country and don’t particularly listen to Spanish music even though they know the language. Rock, no, country, yes. Then again, I’m sure the tastes are different with each background.
Hispanics in Miami are mostly Cuban and are often Conservative. Not sure if that plays along with it or not. @DavidEduardo could answer this better than I could.
WKIS probably has its loyal fans, like the late KRTY, but it's 14th in 6+.
Yes, Cubans are conservative, as are many South Americans in South Florida, but that doesn't mean they are into country music. Or else, you'll hear a lot of Morgan Wallen on Y100 and Power 96. And Easy 93 is not big on country as other ACs; they may play You're Still the One and I Hope You Dance but not I Hope or Before He Cheats.
Caribbean music is heavily African influenced and markedly rhythmic. Mexican music, especially the genres collectively known as Regional Mexican in radio circles, is more European influenced and melodic. I believe David has posted a few times about the popularity of country music in San Antonio with listeners of Mexican descent whose families have been in San Antonio for multiple generations. It's a much easier transition to country music from the regional music forms for those Texans than from the Caribbean genres Miami's Hispanics are used to.
My take is this station has a huge signal covering three counties, blanketing Broward and reaching west into the swamp. With a signal like this, you're bound to find a few country fans.
Back when country was on 103.5 in NYC, the signal was much stronger on LI and Westchester than WNSH.
It's just not worth the time or effort. There is no incremental revenue to be had, and there are so few listeners to the format. If you are a store, would you try to sell products that few/no people want, or that do not generate any profit? Of course not! This is the same thing.
That is true for 50 and over... but the 18-49 Hispanic community in Miami is now less than half Cuban and Cuban-American. Between the Colombian, Nicaraguan and Venezuelan refugees from violence or socialist dictatorships, there are whole new communities in Miami. There is an increasing number of Peruvians arriving due to the election of a socialist president, and the recent election of a former guerilla leader as president of Colombia will make many Colombians establish a residence in Miami "just in case".
WYNY flipped to country on 7/1/87, the same day WHN switched to Sports and remained country until 1996.
In 1996 NYC was without a country station until the end of the year when Big City began simulcasting and later a quadcast of Country on several suburban FMs surrounding the city, known as Y107.
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