And a big part of this has to do with the declining participation of Americans in golf, particularly younger ones.
This is what the PGA used to do. They invested in youth programs for golf. Now I see that kind of thing happening in hockey.
The point is these are expensive sports. Playing golf is expensive. You can't do it on the street. You need a golf course,
That's why investment from the sport is important. Now that the sport is going to make profits means less investment in youth.