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New Show on KFI

radiofan2023 said:
The show isn't targeted to you, it's targeted to people who are college aged or a little older than that. They're not "young kids" either, they're adults.
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that is too narrow of a targeted group to be successful from an advertising view, and plus if that you think that demo (with critical mass) is going to listen on a sunday afternoon, i have some swamp land to sell you. and yes, they were kids - not being critical, but objectively the discussion was thin and marginal, which is expected from kids. i did not hear an "adult" discourse, and I think that was planned.

but i don't own KFI - accordingly the ownership should, and do, put anything on the air they deem fit. in my view, since this "show" is not ready for prime time, i would put it up as a podcast and mature it out.
 
FledSoCal said:
i would put it up as a podcast and mature it out.
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If the students want a podcast, they don't need KFI. They have the tools to do it in their dorm room. Obviously KFI's management sees value in this. They get good will with the school, it counts towards community involvement, and it airs at a time that won't hurt them. It's not about advertising. As I said earlier in this thread, KDKA is doing the same thing in Pittsburgh.

Let the kids play. When I was their age, I was doing the same thing. No one told me what to say either. We can't complain that young people don't use radio, while at the same time programming it with nothing but boomers. At some point, the octogenarians have to turn things over.
 
TheBigA said:
If the students want a podcast, they don't need KFI. They have the tools to do it in their dorm room. Obviously KFI's management sees value in this. They get good will with the school, it counts towards community involvement, and it airs at a time that won't hurt them. It's not about advertising. As I said earlier in this thread, KDKA is doing the same thing in Pittsburgh.

Let the kids play. When I was their age, I was doing the same thing. No one told me what to say either. We can't complain that young people don't use radio, while at the same time programming it with nothing but boomers. At some point, the octogenarians have to turn things over.
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Maybe when the kids are mature enough to show some professionalism?
 
ChannelFlipper said:
So your answer to radio's problems is to turn it all over to unprofessional kids with no radio experience?
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How many hours a week do they get? Two hours! Why so worried about letting them do their thing?

Some old guy took a chance on me once. It worked out great for me. I'm still working, and he's dead.

Are they the solution to radio's problems? No because they're not buying the airtime. They get it for free.

Otherwise, radio is filled with unprofessional people with no radio experience. A lot of them do talk radio.
 
ChannelFlipper said:
So your answer to radio's problems is to turn it all over to unprofessional kids with no radio experience?
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Why don’t those of you who don’t like it quit listening? Many of the people hired to be on air at KROQ in the 80s didn’t have any prior radio experience, they were still hired and some are still in radio today (Poorman, for one).
 
TheBigA said:
If the students want a podcast, they don't need KFI. They have the tools to do it in their dorm room. Obviously KFI's management sees value in this. They get good will with the school, it counts towards community involvement, and it airs at a time that won't hurt them. It's not about advertising. As I said earlier in this thread, KDKA is doing the same thing in Pittsburgh.

Let the kids play. When I was their age, I was doing the same thing. No one told me what to say either. We can't complain that young people don't use radio, while at the same time programming it with nothing but boomers. At some point, the octogenarians have to turn things over.
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The difference with the kdka show is its on every weeknight and it replaced red eye radio and they are veterans of talk radio with over 20 years in the industry could you see why people might prefer that to some college kids reading news stories and giving basic opinions on them every weeknight for programming. The kfi show is on once a week on the weekends when nobody is really listening anyways.........Separately when you say young people dont use radio the 25-54 ratings show that actually many do.
 
radiofan2023 said:
Why don’t those of you who don’t like it quit listening? Many of the people hired to be on air at KROQ in the 80s didn’t have any prior radio experience, they were still hired and some are still in radio today (Poorman, for one).
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oh the knee jerk response and let me translate: "Your input is so wrong because my opinion is so right, so stop providing input and just stop listening"

news flash - this is just an opinion, the world will not be changed by it. no need to get weird and demand people rage quit.

in summary: 1) i listened for 30 minutes, 2) the show was weak and not remotely ready for listening unless it serves as a college credit class for kids, 3) the idea is good but needs refinement and until they get there make it a podcast, 4) kfi can do anything they want, 5) i would only listen to the show again if i wanted to hear the radio equivalent of college mascots pretending to throw punches at each other.
 
FledSoCal said:
in summary: 1) i listened for 30 minutes, 2) the show was weak and not remotely ready for listening unless it serves as a college credit class for kids, 3) the idea is good but needs refinement and until they get there make it a podcast, 4) kfi can do anything they want, 5) i would only listen to the show again if i wanted to hear the radio equivalent of college mascots pretending to throw punches at each other.
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I read all these comments about ''the kids'' and the show is hosted by Steve Gregory, who is NOT a kid. To all the people wanting an adult in the room, that's what Steve does. Steve isn't a kid or a radio novice. He's worked at KFI for a while. As the article in the OP stated, it's Steve's show. He's the one responsible for it. If you want to criticize the show, criticize the man who created it and is in charge of it.

kfiam640.iheart.com

Steve Gregory - Correspondent | KFI AM 640

Correspondent
kfiam640.iheart.com kfiam640.iheart.com

“I came up with this about 12 years ago. I wanted to create a show where we can get the next journalist, a future journalist, that future communicator to talk about the news of the day and see it through their lens,” Gregory said. “We didn’t have room for it at the time. And then a few months ago, my program director, Robin Bertolucci, she started talking to me she said, ‘Listen, I need a new show for Sundays. I need something that we can do on Sundays.’ And she said, ‘I remember you pitched me something a while back. Refresh my memory.’ And I did and she goes, ‘Oh, I love that. How fast can you get it on?'”
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TheBigA said:
I read all these comments about ''the kids'' and the show is hosted by Steve Gregory, who is NOT a kid. To all the people wanting an adult in the room, that's what Steve does. Steve isn't a kid or a radio novice. He's worked at KFI for a while. As the article in the OP stated, it's Steve's show. He's the one responsible for it. If you want to criticize the show, criticize the man who created it and is in charge of it.

kfiam640.iheart.com

Steve Gregory - Correspondent | KFI AM 640

Correspondent
kfiam640.iheart.com kfiam640.iheart.com
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i dont believe there is anything in the comments that stated Gregory was a kid. It is understood he hosts the show. so i have zero idea where your little rant stems from? having a bad day, i presume.
 
FledSoCal said:
i dont believe there is anything in the comments that stated Gregory was a kid.
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I have seen no references to Gregory at all in this thread. All of the comments are about the so-called kids.

It's as though he has no role, and the show is two hours of unsupervised playtime by sixth graders.

FledSoCal said:
i did listen and it turned out to be three young kids with narrow, but super confident, points of view.
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My intent was not to ''rant,'' as you say, but inform. Since people apparently don't know he's there. It's his show.
 
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radiofan2023 said:
Whatever the hell that means
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It means if the show was say for example a college debate format where say one of the hosts is a liberal host and one is conservative and they are debating and arguing/ screaming about the issues it might be worth tuning into but not in its current format of college students giving boring basic opinions on things. Remember hannity and colmes which was based off cnns crossfire its one of fox news highest rated shows of all time for that type of format....
 
radiofan2023 said:
Oh, you mean the pro wrestling style of radio/tv “debate” shows where they argue/yell and scream over and over.
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I hate to say it but thats one of the only ways a show with college kids is gonna get any traction as far as attention outside of the one market they are on in. And its so hard to for a talk show on am at least to make any news these days..... A lot of young people today just don't have the ambition of a Bob Grant or Rush.... when it comes to radio at least. If thats what kdka and kfi are trying to do by putting these young people on .... to find a new stern or limbaugh I don't think it will happen.
 
Sean Cocca said:
Define professionalism. There are plenty of immature jackasses on the radio who don't care what other people think.
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I can't speak for that poster, but I suspect that many people fall into the aging bias:
  • Anybody younger than me is unprofessional
  • Anybody with a political viewpoint even slightly left of than mine is unprofessional
  • Kids today have no damn taste in music. It's 1970s AOR, or else its unprofessional
Probably a mix of that.

Frankly, in an industry that, beyond CHR-Top/40, totally ignored my generation (I'm now about 40) despite us being now the largest generation left alive, I'm thrilled to see KFI make an effort to win over Gen Z.

Radio existed forever with a guaranteed audience (hell, we call ratings "shares" because we assume there's always going to be a pie!) Yet, no podcast gets a guaranteed audience. They have to fight like hell to win every listener they get. Yet, radio shrugs when they have to put in minimal effort to win over any audience member under the age of 55. "Guess we've LOST that demo to streaming." Bull crap. They didn't even try!

Cheers to KFI!
 
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