Talk about a blah logo!I'm guessing radio one at this point is just going to see what sticks. Nov 1st they launch LA MEGA on 1300AM and soon after the translator .
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Ah yes, becoming the only Spanish brand on analog AM/FM in Cleveland is definitely throwing stuff at the wall.I'm guessing radio one at this point is just going to see what sticks. Nov 1st they launch LA MEGA on 1300AM and soon after the translator .
radioinsight.com
There is a Spanish station at 88.3 FM in Painesville which covers the east side of Cleveland. WBWC in Berea is also at 88.3 and thus needs to go directional to avoid interference.Ah yes, becoming the only Spanish brand on analog AM/FM in Cleveland is definitely throwing stuff at the wall.
You can also listen on WZAK HD-3 if you have an HD tuner/radio.Unfortunately, the legendary WERE call letters are now at 1490 with it's meager 1 kw signal which is barely audible on the west side.
I have not listened to WERE since the early 70s when the Indians, Cavs and Pete Franklin moved to 3WE.You can also listen on WZAK HD-3 if you have an HD tuner/radio.
Station hasn't even hit the airwaves yet and already it's getting dirt kicked in its face. Gotta love it.Ah yes, becoming the only Spanish brand on analog AM/FM in Cleveland is definitely throwing stuff at the wall.
My sources say the translator is not involved at all. Praise will simply be fed by WENZ-HD2.
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Mega To Expand In Cleveland & Columbus With Radio One Partnership
After moving its programming in Cincinnati to Radio One's 101.5 W258CM Cincinnati/WIZF-HD2 Erlanger KY on October 1, La Mega Mediaradioinsight.com
Well, it's a musical format that will be on AM. Just not in the language that most would prefer.Station hasn't even hit the airwaves yet and already it's getting dirt kicked in its face. Gotta love it.
Agreed.Most listeners will be using the web stream anyway.
WENZ's HD-2 would provide the best OTA coverage. But then, how much of their demographic has access to a HD Radio? I'm sure streaming will be the more popular option, especially seeing that AM 1300 and its repeater will provide coverage to a small area for those who are unable to stream.I'm sure eventually an FM simulcast will follow. The 94.5 FM signal isn't as strong on the west side as it is on the east.
1490 is an east side station, originally licensed to Sam R Segue in Cleveland Heights and located at Cedar and Lee there.Unfortunately, the legendary WERE call letters are now at 1490 with it's meager 1 kw signal which is barely audible on the west side.
Here is a "blah logo" for you.Talk about a blah logo!

We need to be careful in talking about "foreign language" broadcasters. In over a third of our country, Spanish is the original language. And, of course, the many, many Native American tongues preceded that!Broadcast radio will begin to play to more specialized audiences like this as more and more people get the music that they want from streaming services and their own personal music files. Expect growth in more non-music formats: Sports, news, religious, talk and foreign language.
You raise an interesting point. Technically, the United States does not have an official language on the federal level, but 32 states and all five U.S. territories have made English an official language. I suppose that I am old enough to remember when I heard non-English on the radio, it was usually Italian, Hebrew/Yiddish/German/Polish and then later those languages kind of faded away replaced by the growth of the Spanish language in this country. But this is a never-ending process. The kids and grandchildren start to lose the language, and another language (or languages) eclipses them. In New York City, where I used to hear multiple Italian and Yiddish radio programs (and sometimes a whole station devoted to those languages) now it is Spanish, and more recently, joined by a Russian station, a Korean station and at least two Chinese stations. In the future, we will probably see growth in the Middle Eastern languages on American AM radio. My point is that AM radio is fast becoming the niche band.We need to be careful in talking about "foreign language" broadcasters. In over a third of our country, Spanish is the original language. And, of course, the many, many Native American tongues preceded that!
And you have an excellent perspective. Kudos!You raise an interesting point.
One of my first radio jobs, when I was about 14, was running the board for WJMO-Cleveland's Sunday "foreign language" broadcasts. Paid, they were hours between 6 AM and noon on a station that was R&B the rest of the week.Technically, the United States does not have an official language on the federal level, but 32 states and all five U.S. territories have made English an official language. I suppose that I am old enough to remember when I heard non-English on the radio, it was usually Italian, Hebrew/Yiddish/German/Polish and then later those languages kind of faded away replaced by the growth of the Spanish language in this country.
In New York City, the Puerto Rican migration pretty much ended around 1968-1969. So even the kids of those migrants are mostly in their late 60's and 70's now. The grandkids, like Jenni from the Block, don't speak Spanish (and Ms. López had to learn it to play Selena in the movie). As far as radio is concerned, there is no longer a Puerto Rican Spanish speaking audience under 60 or so.But this is a never-ending process. The kids and grandchildren start to lose the language, and another language (or languages) eclipses them.
And the Spanish speakers are mostly Dominican, Mexican, Ecuadorian, Colombian and a growing group of Venezuelans.In New York City, where I used to hear multiple Italian and Yiddish radio programs (and sometimes a whole station devoted to those languages) now it is Spanish, and more recently, joined by a Russian station, a Korean station and at least two Chinese stations.
And a lot more stations in some areas targeting the principal language groups of India. Like the soap opera says, "As the World Turns".In the future, we will probably see growth in the Middle Eastern languages on American AM radio. My point is that AM radio is fast becoming the niche band.
When WBWC went for a power increase to go from 100 to 4,000 watts in the early 2000's there was no station at 88.3 FM in Painesville. However, either a license application had been filed, or might likely be filed, so the FCC carved out a space for it. The station at 88.3 FM in Painesville did not go on-the-air until 2008 or 2009, as I recall.There is a Spanish station at 88.3 FM in Painesville which covers the east side of Cleveland. WBWC in Berea is also at 88.3 and thus needs to go directional to avoid interference.