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iHeartRadio - "Guaranteed Human."
- Thread starter HerbNero
- Start date
Since you brought it up, iHeart has trademarked the slogan. I'm not kidding. Look it up.
The fact is that the real promoters of AI in broadcasting aren't big radio companies like iHeart. They're signatories of contracts with SAG-AFTRA, who went on strike against the movie studios on the very issue of AI. The unions are the ones who want to preserve human jobs. Non-union companies are the ones that will replace humans with AI. So if you want to preserve humans in broadcasting, support your local union.
The fact is that the real promoters of AI in broadcasting aren't big radio companies like iHeart. They're signatories of contracts with SAG-AFTRA, who went on strike against the movie studios on the very issue of AI. The unions are the ones who want to preserve human jobs. Non-union companies are the ones that will replace humans with AI. So if you want to preserve humans in broadcasting, support your local union.
“Guaranteed Human”…or what?🤔🤣
The Rust Belt is full of decaying factory buildings where unionized humans once worked. Broadcasting heading the same way?
So is this really about a company that cares about its human talent, or will they be out the door as soon as the market research tells them it won't hurt their corporate image anymore to replace the humans with AI? Wait, don't answer that. My robot vacuum already knows the answer and it sucks.
"We at iHeartMedia believe in our new slogan so much that we're willing to back it up.
There will always be at least one guaranteed human in the company.
His name is Bob Pittman."
There will always be at least one guaranteed human in the company.
His name is Bob Pittman."
Here's a view about AI & radio from former KLOS PD: Keith Cunningham:
barrettmedia.com
He's right about one thing: We're already using AI right now. It's not the future. It's now.
How AI Is Shaking Up Radio, Playlists, and Programming (And Why That’s OK)
"Despite all the hate, music fans aren’t running from AI, they’re enjoying it."
barrettmedia.com
He's right about one thing: We're already using AI right now. It's not the future. It's now.
I wonder if they used AI to come up with the slogan.
Very funny, given that iHeart is just as much programmatic as Spotify.
Do people still believe that Delilah is picking songs for people?
The marriage of Tik Tok Radio and iHeart is in the works. This paragraph from Sean Ross sums up what to expect. OTA Tik Tok radio on broadcast frequencies, and iHeart platform on Tik Tok with PPM encoding.
The iHeart/TikTok deal is potentially a great thing for radio on the specific condition that it makes iHeart’s broadcast stations available on the TikTok app itself, and that those stations, including iHR’s planned “TikTok Radio,” are encoded for PPM and help increase broadcast radio’s usage. (iHR’s release talks about having TikTok radio on broadcast frequencies, which would presumably make it eligible to encode.)
Full article:
radioinsight.com
The iHeart/TikTok deal is potentially a great thing for radio on the specific condition that it makes iHeart’s broadcast stations available on the TikTok app itself, and that those stations, including iHR’s planned “TikTok Radio,” are encoded for PPM and help increase broadcast radio’s usage. (iHR’s release talks about having TikTok radio on broadcast frequencies, which would presumably make it eligible to encode.)
Full article:
Final Listen: The First Two TikTok Radios
Update: iHeart's announcement of a deal to create TikTok radio last week threw the future of SiriusXM's similar channel into
radioinsight.com
Very interesting link. I find the AI analysis of the song’s playability to reflect what a good PD or MD considers, but with a bigger “dose” of logic.
The key element is that a human has to consider the pros and cons and make a decision. AI is not picking the songs, it is presenting a full set of considerations for a human to base their decision on.
The best use of AI is to provide a full data set for evaluation. In particular, it gives data without the influence of personal taste of the program staff, often an impediment to the right decisions.
Yes! Radio is saved!The marriage of Tik Tok Radio and iHeart is in the works. This paragraph from Sean Ross sums up what to expect. OTA Tik Tok radio on broadcast frequencies, and iHeart platform on Tik Tok with PPM encoding.
The iHeart/TikTok deal is potentially a great thing for radio on the specific condition that it makes iHeart’s broadcast stations available on the TikTok app itself, and that those stations, including iHR’s planned “TikTok Radio,” are encoded for PPM and help increase broadcast radio’s usage. (iHR’s release talks about having TikTok radio on broadcast frequencies, which would presumably make it eligible to encode.)
Full article:
Final Listen: The First Two TikTok Radios
Update: iHeart's announcement of a deal to create TikTok radio last week threw the future of SiriusXM's similar channel into
They use AI to flag workers to be laid off. That's not restricted to radio. all big companies are on that bandwagon. The big HR software packages like Workday are all-in on AI for everything including hiring, firing, employee monitoring, performance assessments, etc.
BUT there's influence of the personal taste of the programmer(s) who sets the algorithm of the AI. Unless there's ANOTHER A.I. programming the radio A.I. but than going to be a circular loop of an A.I. telling an A.I. to tell an A.I. to............you get the picture.
This is what many don’t grasp about AI, as they think humans will ultimately still be running things. Much more likely the AI will run itself, without any humans involved.
We are heading into a world where humans are becoming increasingly unnecessary and irrelevant.
It sounds like you want mandated employment.
Where did you get that idea? I never said any such thing.
In the broadest terms, human existence has involved the use of tools to improve life. This ranges from a sharpened rock or shaped wood to the most sophisticated computers and elaborate machinery. Whatever the “level of technology” humans were always the ones in charge and using those tools.
The difference with AI is that the tools will now be using themselves. No human intervention or control is necessary. Ai will be running AI, or in computer terms, AI will be self hosting. Humans are unnecessary.🫥🫥🫥
I find it amusing how those on the political right are pushing for huge levels of population increase at a time when humans are being replaced by AI. More humans doing what? Running the AI? The AI will be running itself. Robots will be building other robots. What do we need people for?🤣🤣🤣
This entire situation was imagined over 50 years ago
HAL 9000
2001: A Space Odyssey was released in 1968.
Somebody has to plug it in. Somebody has to program it. There is a role for humans in the process. I used AI to find the link to that article.
Stop worrying. People adapt. Radio used to pay people to cue up records. Not anymore. Did the world fall apart? No.
HAL killed Frank Poole in the movie. Surprising it didn’t also kill Dave Bowman.This entire situation was imagined over 50 years ago
HAL 9000
2001.fandom.com
2001: A Space Odyssey was released in 1968.
The robots will plug it in.
AI will program itself.
We will need fewer humans.
Somebody has to drink all the beer and buy all the products the AI devices create.
We create labor saving devices because we don't like to work. Why? So we have more free time to do the things we enjoy.
With all the free time, we humans can create more humans. If you know what I mean.
Are all the AI devices going to run the "beer and products" companies without human intervention, including and especially human board directors, CEOs, CFOs or other executives? And then give away their products to all the displaced humans who no longer have enough money to purchase them with legal tender? Are the AI systems going to prevent humans from "murdering" them? (As in turning them off or sabotaging them?)
I can tell you haven't spent a boatload of time designing and writing computer software, or debugging logic problems, or chasing down coding bugs or typos. People who have are a lot less sanguine about what our AI future holds than you seem to be.