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The wave number 1 urban ac

They're also the only LA station in that format. They've created their own lane. and their audience knows it


 
The original sound of KTWV in 1987 bears virtually no resemblance to the station today.
"No resemblance" may be a bit strong. I think The Wave is unique because it still plays artists and songs from the Smooth Jazz era.

It's amazing to look at KTWV's playlist and find The Police and Sting, Steely Dan, Spandau Ballet, Phil Collins, Adele and others you'd never hear on another Rhythmic AC station. And how about Smooth Jazz core artists who are black but have long ago been dropped by most Urban AC stations for being too old: Anita Baker, Sade, Lionel Richie, Marvin Gaye, Roberta Flack, George Benson, Luther Vandross, even Aretha and The Temptations. As time goes by, these artists get played less but they're still there.

KTWV may be considered an Urban AC or Rhythmic AC but those labels don't really describe it. It is also the closest station to a Soft AC in LA, even if it isn't always soft. I think it's notable that it has a larger cume by quite a good margin over WBLS New York.
 


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