I realize I'm beating a dead horse here, but would you not think a national company like R1 would have all their ducks in a row before they pulled the trigger? Let's see, that's three clichés in one sentence.
I've said before what I expect. First I thought sports, simulcast with WFNZ. But if they wanted a simulcast they already had one with 610. So I changed my prediction to some form of urban talk, maybe a Charlotte version of WOL. Obviously none of us know, but that's my guess.
Why it's taking so long? I'd like to think it is simply a part of their plan. It certainly doesn't make sense to us, but maybe it does to them.
Besides, as I've said before, if a national talk format was the plan, why blow up 1110? If it truly is a clearance issue they'd be better off simulcasting in the meanwhile.
I'm just surprised they didn't do whatever they planned on the first day of the February ratings book, or at least sometime in Black History Month.
I hope the redirect loop pulls a better rating than some other stations. Maybe not AQH, but cume could be amazing. (He said, sarcastically.)