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550 Pensacola

If you guys take a look at 590 Panama City, that's a whopper of a signal and not even 2KW, so we can have a powerful AM signal here, I bet that can be heard all the way across the FL I10 area.

-Rob
 
Just try to listen to 590 on I-10... It doesn't reach inland. All the reception of AM radio more than 20 miles from the transmitter requires salt water. AM radio will never gain any more popularity around here except for the lucky ones that pick up a small FM translator. There was a very good reason we didn't have any AM radio stations left operating or making money in the Redneck Rivera before you moved down here, Rob. Geography.
 
AM's sucking is a national trend. Why would anyone with half a brain even consider buying an AM station? What's a Panhandle trend is not making any money on 75% of the 50kw and 100kw FM stations. I am sure that The Deer Hunter could add more comments, but my guess is things will be pretty quiet from PCB.

When is the last time anyone on this board listened to an AM station and then went and bought a product or visited a business running the ad? It is just a dinosaur.
 
I can pick up 590 from Panama City on good days here in Pascagoula. They carry the Tampa Bay Bucs and I tune in just to hear Gene Deckerhoff call their games since we are actually a Florida State Football affiliate. When I worked in Pensacola, I worked for WASG AM 550. It was not a pastor who sold the station after the Mobile move, but the old owner did sell the station to a pastor. WASG was co-located with WNVY AM 1090 in Cantonment. We actually had 143 watts non-directional at night and you could hear that station all the way until the mile marker #49 in I-10 in Alabama heading west at night! The ground conductivity in the Pensacola area is absolutely horrible at best (no fault to the great city of course!) and even at 10KW, the range wasn't overpowering to the east. That 550 low frequency was a good one though. AM 610 actually carried 1090's black gospel programming at night (since 1090 was a daytimer) from 1999-2003 instead of 550's. As far as the city of license, 550 was never licensed to Florida. The Maranatha Ministries filed an objection to relicense 550 to Florida so the FCC never licensed. I want to say that the application was to license 550 to Ensley, FL but I could be wrong. With 550 strong 10 KW to the north, and the fact that the tower was 13 miles north of Pensacola's downtown, 550 easily put the right city grade coverage into Atmore during the daylight hours.
 
Tibbs2 said:
AM's sucking is a national trend. Why would anyone with half a brain even consider buying an AM station? What's a Panhandle trend is not making any money on 75% of the 50kw and 100kw FM stations. I am sure that The Deer Hunter could add more comments, but my guess is things will be pretty quiet from PCB.

When is the last time anyone on this board listened to an AM station and then went and bought a product or visited a business running the ad? It is just a dinosaur.

I disagree my friend. If you give a service to the people in an under served market, they will listen. Our AQH shows that some people do listen to AM. Naturally we probably have 1/4 of the audience we could have on even a 6KW FM but we do have a great loyal audience or I wouldn't have made it as long as I have. Though I do also see many conglomerates that have 5-7 stations in a market put zero effort into their AM's and that shows!!! That is what gives AM a bad name
 
GC -- You are right! I stand corrected.(See that CCENG) I see your point and LOVE your passion to succeed. I dont see or hear many examples of that. In Nashville, I think there is the old WAMB format being revived vs. what much of AM has evolved into. You're right on the state of AM based upon product content. Would love to learn more about your success!!!! It is a shame that AM hasn't figured out a plan to change content and "go for it" like you! Happy New Year and may this be your best ever. You made my day! Thank you for serving your community and fighting an uphill battle. Wow! The old school! Truth and honesty. Bravo!
 
Tibbs2 said:
GC -- You are right! I stand corrected.(See that CCENG) I see your point and LOVE your passion to succeed. I dont see or hear many examples of that. In Nashville, I think there is the old WAMB format being revived vs. what much of AM has evolved into. You're right on the state of AM based upon product content. Would love to learn more about your success!!!! It is a shame that AM hasn't figured out a plan to change content and "go for it" like you! Happy New Year and may this be your best ever. You made my day! Thank you for serving your community and fighting an uphill battle. Wow! The old school! Truth and honesty. Bravo!

You are welcome here anytime my friend. Our station may be a museum of old radio one day but we'll still be here
 
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