95.5 The Boss Sold

[Andyf101]

Spanish is a language, not a format.

Aside from you, who really cares what it's called?

Andy

I do. You should too. So much money in the Hispanic community to be ignored. Apperently, Clear Channel didn't ignore it. That has to tell you something.

CC's in the toilet, hence the failed go-private deal. Not worth taking into account what they are doing (or not doing), as they have shown us all what a fine company they are. :

Andy

 

[Andyf101]

Bruce and Others,
I am shocked and amazed at the almost "racial" tone of your posts (in Texas AND in 2007 no less). I am pretty sure that you would be qucik to argue if a Hispanic person said all of the english language stations sounded the same (it doesnt matter, CHR, Country, and Classical, all the same thing??)... Let the markets decide how much is enough.... We have a lot of country stations, but would you argue against another one trying to sign on? Probably not. Another example.... The market decided that your beloved Smooth Jazz wasnt to be.. and because of this it is no more. Come down from Cloud 9, take a reality check, and get real. Please.....

2007? Who needs the reality check here? ;D

And can I cash mine? Thanks...

I am not being racial here. The Spanish speaking folks can call all the English stations whatever they like and I'd still sleep at night. I just think David is too fixated on this "Spanish is a language, not a format" political correctness stuff. Who cares what it is called? What matters is whether the programming brings in the demos.

Andy

 

[davideduardo]

As you keep reminding people. We don't care.

Many people do care, including most of the major agency accounts. A market tht represents upwards of a third of the total market in the sales demos is not to be dismissed.

Spanish is a foreign language

It's not a foreign language in Texas whose very name is Spanish. The fact is, the US is now over 15% Hispanic. Form your (new) conclusions on the fact that Spanish is very important in much of the US.

- all stations in that language sound the same and get no more than one or two seconds of our time as we tune across.

Just as a rock partisan will skip all country stations, etc.

And
We call it "Spanish" because it is a quicker term to type than "stations programming only to Hispanics".

How hard is it to say "Spanish language" instead of "Spanish?" In fact, the only Spanish stations are in Spain.

YOU get excited by the format,

It is not a format... it is many, many formats. That's the issue. Would you lump classic rock, AC and country together and call them "white" formats? I don't know of anyone who does.

The point is that many people do NOT know there are many different formats for Spanish language stations, and that they are by no means all the same.

And a previous posted gave a more realistic view of the DFW radio dial, there are at least a dozen Spanish language outlets on AM and FM, I can't help but think the market is saturated.

There are only two good to great signal FMs, and one decent AM signal. The rest are in one way or another not full coverage facilities. The market is definitely not saturated.

If somebody wants to program the language and shrink the pieces of pie shared by all the foreign language stations, that's their right I suppose. I just don't see much of a viable business model there.

The only thing more over saturated is country. And you see I lump all of that together like I do Spanish language so I'm not intentionally being racist.

Country is one genre, with different styles within it. Similarly we have Hot AC, alternative leaning AC, gold based AC, but it is all AC. Spanish language formats represent different genres, ranging from AC and pop/rock to oldies to talk to "country" (regional Mexican) and rhythmic and tropical to name just a few that are totally unrelated.

 

[lbates]

Let's see Little one is more interested in his 401 k in ten years and self admitedly doesn't care what radio does as long as he gets a return on his investment. That sums up radio today very nicely. As for D.E. you would have a better "discussion" not argument with a traffic signal. Both of them are masters at spinning to favor their argument,not discussion. David was corrected in this thread. but he had to comeback and had to have the last word ,that he wasn't. That is the nature of the lame beast. I agree with Andy, and Bruce. However the quickest way to ignore the persistent "I am right and your not" tool that the aforementioned uses is to simply not react to their action. Then you can get on with a pertinent discussion with factual information.

 

[cactus]

. Then you can get on with a pertinent discussion with factual information.

what factual information? this is purely opinion on if there are enough spanish stations isn't it?

and i agree with the guy on the previous page who said he's suprised by the tone of some of these posts.

spanish language may not interest you personally, but there's a huge segment of the population that it appeals to.

ignore them at your own peril.

 

[davideduardo]

David was corrected in this thread. but he had to comeback and had to have the last word ,that he wasn't.

I don't see where I was corrected. We have had posters who don't know the Hispanic population by age cell, who think Arbitron uses Census data, who don't understand that there are many, many formats in the Spanish language, and who don't see that Hispanics (of course, not called that back then) were in Texas before the "Anglos" were.

That is the nature of the lame beast. I agree with Andy, and Bruce. However the quickest way to ignore the persistent "I am right and your not" tool that the aforementioned uses is to simply not react to their action. Then you can get on with a pertinent discussion with factual information.

The two correct points several others have made are, 1) the market decides what makes money and what fails and, 2) there are more shares per station for Spanish language full signals than for English language ones.

 

[Andyf101]

Wow... It's amazing how far this is progressing.

Andy

 

[romer979fm]

agreed, Andy...
and all over a 6kw stick 60 miles NW of Fort Worth.

 

[jeffdfw]

Here... let me fuel the fire ;D

http://latimesblogs.latimes.com/laplaza/2008/04/mexico-reconque.html

 

[CCEX]

David was corrected in this thread. but he had to comeback and had to have the last word ,that he wasn't.

I don't see where I was corrected. We have had posters who don't know the Hispanic population by age cell, who think Arbitron uses Census data, who don't understand that there are many, many formats in the Spanish language, and who don't see that Hispanics (of course, not called that back then) were in Texas before the "Anglos" were.

“Arbitron Metro population estimates are based on U.S. Census information and updated annually, using a variety of local, state and federal data. Metro population estimates are released each year for the Fall survey and are projected to January 1 of the next year. The estimates are created and copyrighted by Claritas, Inc.”

12+ 4,970,900 12+ Hispanic 1,239,800 (24.9%)
[EDIT]
DFW Metro 2007 Population: 5,221,801 (US Census Bureau)
DFW Metro Hispanic Population %: 21.5% (US Census Bureau)

That is the nature of the lame beast. I agree with Andy, and Bruce. However the quickest way to ignore the persistent "I am right and your not" tool that the aforementioned uses is to simply not react to their action. Then you can get on with a pertinent discussion with factual information.

The two correct points several others have made are, 1) the market decides what makes money and what fails and, 2) there are more shares per station for Spanish language full signals than for English language ones.
[/quote]



[EDIT-post truncated because originating material appears to be copyrighted
Unauthorized use of such content is in violation of Radio-Info's
TOS.]

 

[jeffdfw]

Actually, on Thursday, March 27, 2008 the US Census bureau released figures that showed that the Dallas-Fort Worth metro area – now the nation's fourth-largest – increased by an estimated 162,250 in population to top 6.1 million residents.

 

[davideduardo]

“Arbitron Metro population estimates are based on U.S. Census information and updated annually, using a variety of local, state and federal data. Metro population estimates are released each year for the Fall survey and are projected to January 1 of the next year. The estimates are created and copyrighted by Claritas, Inc.”

As I said, Arbitron does not use US Census data. It uses Claritas data, which combines Cesus data (every 10 years) and projections (other 9 years of each decade) with Claritas' own data which uses sources such as vehicle registrations, homes in the tax base, etc., to determine with typically much greater precision than the Census the populations between the decennial census of the US.

12+ 4,970,900 12+ Hispanic 1,239,800 (24.9%)

DFW Metro 2007 Population: 5,221,801 (US Census Bureau)
DFW Metro Hispanic Population %: 21.5% (US Census Bureau)

But we are talking Arbitron. The Arbitron MSA (Metro Survey Area) is not the same as the Metropolitan Statistical Area, and the population base defined by Arbitron is 12+, not 0+. The Arbitron 12+ is 4,973,000 and the Hispanic population is 1,240,000 or 24.9% of the 12+.

That is the nature of the lame beast. I agree with Andy, and Bruce. However the quickest way to ignore the persistent "I am right and your not" tool that the aforementioned uses is to simply not react to their action. Then you can get on with a pertinent discussion with factual information.

Exactly. If we are talking radio, then the population base is 12+ in the Arbitron MSA. Your data is irrelelevant as it does not conform the MSA description or the 12+ population base.

 

[rbrucecarter5]

Bruce and Others,
I am shocked and amazed at the almost "racial" tone of your posts (in Texas AND in 2007 no less). I am pretty sure that you would be qucik to argue if a

My family has a 140 year history of involvement in Hispanic affairs - long before anybody invented political correctness. Our contribution to this tradition was to adopt a Puerto Rican girl, who is now an adult in high up in Sea World Orlando promotions department. She would agree with me - English is the international language of science and commerce. The ability to speak and comprehend English is absolutely essential in today's world, and anybody who can't or won't is severely handicapped and will be passed over by those who can and do.

Given my family's tradition, NOBODY has the right to call me "racist" just because I say I don't give a ____ about listening to Spanish language broadcasts. Keeping somebody speaking a foreign language is not doing them any favor at all. I find it humorous to listen in to conversations in Spanish - and find that many times jokes and comments are being made about the anglos present in the area. If they realized I understood every word they are saying, they would be extremely embarrassed that I forgot to turn my ears off.

 

[davideduardo]

Actually, on Thursday, March 27, 2008 the US Census bureau released figures that showed that the Dallas-Fort Worth metro area – now the nation's fourth-largest – increased by an estimated 162,250 in population to top 6.1 million residents.

Just keep in mind that the Census' Metropolitan Statistical Area is not, in many many cases, the same as the Arbitron Metro Survey Area. And Arbitron uses Claritas data, not data directly obtained from the Census Bureau. In rapidly growing markets, as we saw in 2000, the Claritas data is much closer than the Census estimates for each year between the decennial census done by the government.

 

[davideduardo]

The ability to speak and comprehend English is absolutely essential in today's world, and anybody who can't or won't is severely handicapped and will be passed over by those who can and do.

In international commerce, English is very helpful. In the local economies and societies of non-English speaking nations, English is, in most cases, totally useless.

Given my family's tradition, NOBODY has the right to call me "racist" just because I say I don't give a ____ about listening to Spanish language broadcasts.

Besides that, you call Spanish a foreign langauge, which in Texas is laughable. Further, we are not our parents or relatives. The image you as an individual project is one of less than real sensitivity to Hispanics.

Keeping somebody speaking a foreign language is not doing them any favor at all. I find it humorous to listen in to conversations in Spanish - and find that many times jokes and comments are being made about the anglos present in the area. If they realized I understood every word they are saying, they would be extremely embarrassed that I forgot to turn my ears off.

The social faux pas of a few (I hear it in reverse, too... Anglos talking crap about Hispanics) does not make for a generalization nor does not speaking English impede having a successful and good life for about 80% of the world.

 

[rbrucecarter5]

Besides that, you call Spanish a foreign langauge, which in Texas is laughable. Further, we are not our parents or relatives. The image you as an individual project is one of less than real sensitivity to Hispanics.

Providing financial assistance, preferentially hiring Hispanics AND recommending their services to others, providing educational opportunities, taking them into our home. All of that makes the speaking of Spanish - or lack thereof - pale to insignificance. I do not equate being sympathetic to Hispanic affairs with making America bilingual. Some people do - and they are extremely short sighted and would keep their own people living in poverty just so they do not learn English and have better opportunities for jobs.

Incidentally, I would far rather have a Spanish language station on 95.5 than ANY variation of country music. Which also sounds very strange in Texas, I know.

 

[CTaylor]

As a former LKCM employee (Dingo let me go from KFWR in Jan) I can tell you that they were trying to move the stick from Mineral Wells to Jacksboro, so as to move the signal closer to FW. They were buying up adjacent signals to such end...They have put in bids on KHYI but are not willing to pay more than it's worth to get it.

ct

 

[oldjohnny]

Given my family's tradition, NOBODY has the right to call me "racist" just because I say I don't give a ____ about listening to Spanish language broadcasts.

Not racist, tiny bit just ignorant.

 

[oldjohnny]

Spanish is a language, not a format.

Aside from you, who really cares what it's called?

Andy

I do. You should too. So much money in the Hispanic community to be ignored. Apperently, Clear Channel didn't ignore it. That has to tell you something.

CC's in the toilet, hence the failed go-private deal. Not worth taking into account what they are doing (or not doing), as they have shown us all what a fine company they are. :

Andy

Ohhhhhhh, and we should take your opinion because you own which company?????? ........................................exactly!.

Like them or not, you cannot go anywhere in the U.S. without coming accross Clear Channel. Have to admit, some of the things they do aren't the brightest, but when they are one of the biggest Radio Companies in the world, I would shure damn take them into conssideration.

 

[CatfishJimPrewitt]

As a former LKCM employee (Dingo let me go from KFWR in Jan) I can tell you that they were trying to move the stick from Mineral Wells to Jacksboro, so as to move the signal closer to FW. They were buying up adjacent signals to such end...They have put in bids on KHYI but are not willing to pay more than it's worth to get it.

ct

Sorry to hear you were let go at KFWR. Don't feel so bad... i went through 5 pd's, 3 consultants in my 2 year adventure at GerryRigged KFWR!