Re: The River is here
> I just spoke with Chris Wegmann. The River launched at noon.
> They plan to run commercial free for the month of January.
> It will target 25-54 men, playing rock hits from the late
> 60s through the late 80s with the usual suspects, the Cars,
> the Eagles, Elton John, Fleetwood Mac, the Police, et. al.
>
> Unlike Jamz, which operated in combo with Kiss, the River
> will have its own sales staff and PD, who has not been hired
> yet. Chris brought in a guy from Tampa, which has the Eagle,
> a similar Cox run classic stations, to put together the
> first incarnation. Chris promises 8 units an hour, fewer
> than Cox's standard 10, somethiing Chris said worked at
> Cox's country station in Houston. TV ads will begin on
> Wednesday, he added.
>
> Chris said they did research and found a hole between 96rock
> and Dave FM. It's going to be a softer than 96rock with a
> narrower, more hit-based playlist. In other words, sort of
> like Z93 circa 2003. In fact, the Eagle in Tampa played 455
> different songs the entire year, according to Mediabase 24/7
> and maintains a 300 song playlist--just like B98.5.
>
> If anything, the station will better align itself to the
> demographics of its north-skewing signal and pick up some of
> the younger disenfranchsed Fox listeners.
>
> Here's a typical couple of hours with the Eagle in Tampa
> from yesterday:
>
> WXGL-FM 12:03 AM 38 SPECIAL Hold On Loosely 1980 G
> WXGL-FM 12:07 AM EAGLES Already Gone 1974 G
> WXGL-FM 12:11 AM NAZARETH Love Hurts 1975 G
> WXGL-FM 12:15 AM WHO Pinball Wizard 1969 G
> WXGL-FM 12:19 AM SEGER, BOB Still The Same 1978 G
> WXGL-FM 12:21 AM STEELY DAN Do It Again 1972 G
> WXGL-FM 12:27 AM FLEETWOOD MAC Landslide 1975 G
> WXGL-FM 12:31 AM FRAMPTON, PETER Baby, I Love Your Way
> 1976 G
> WXGL-FM 12:35 AM ESSEX, DAVID Rock On 1973 G
> WXGL-FM 12:39 AM STYX Renegade 1979 G
> WXGL-FM 12:43 AM YOUNG, NEIL Heart Of Gold 1972 G
> WXGL-FM 12:46 AM BREAK Commercials And/Or Recorded Promos
>
> WXGL-FM 12:49 AM JOHN, ELTON Philadelphia Freedom 1975 G
> WXGL-FM 12:55 AM MONEY, EDDIE Baby Hold On 1977 G
> WXGL-FM 12:59 AM MCCARTNEY, PAUL Band On The Run 1974 G
> 1 AM
> WXGL-FM 1:03 AM EAGLES Tequila Sunrise 1973 G
> WXGL-FM 1:07 AM STEPPENWOLF Magic Carpet Ride 1968 G
> WXGL-FM 1:11 AM REO SPEEDWAGON Time For Me To Fly 1978 G
> WXGL-FM 1:15 AM RICHARD, CLIFF Devil Woman 1976 G
> WXGL-FM 1:19 AM FOREIGNER Blue Morning, Blue Day 1978 G
> WXGL-FM 1:21 AM FREE All Right Now 1970 G
> WXGL-FM 1:27 AM QUEEN Killer Queen 1974 G
> WXGL-FM 1:31 AM JOURNEY Don't Stop Believin' 1981 G
> WXGL-FM 1:35 AM CLAPTON, ERIC Cocaine (Live) 1980 G
> WXGL-FM 1:43 AM CHICAGO Just You 'N' Me 1973 G
> WXGL-FM 1:46 AM BREAK Commercials And/Or Recorded Promos
>
> WXGL-FM 1:49 AM FLEETWOOD MAC Don't Stop 1977 G
> WXGL-FM 1:53 AM SIMON, PAUL Kodachrome 1973 G
> WXGL-FM 1:57 AM SEGER, BOB Against The Wind
>
Sounds like this particular Cox station is copying their new Classic Hits Station, in Birmingham Alabama. I have been listening to The Eagle 106.9, for a time now and haven't been too impressed with it.
RDP <><