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987 PLAYLIST CHANGES

J

justpassingthough

I have noticed a shift in the KYSR playlist over the course of the past few weeks and I was curious as to if I'm the only one who noticed. I noticed an increase in gold from the 90s and also the inclusion of more Hot AC songs like Jason Mraz "I'm Yours" and a few songs by the Fray.

Does this signal a shift towards a more alternative lite focus or simply responding to listener and market demands? I thought that 987 was starting to make some headway against KROQ, not only ratings wise, but in breaking new music and in staying true to the alternative charts.
 
justpassingthough said:
I have noticed a shift in the KYSR playlist over the course of the past few weeks and I was curious as to if I'm the only one who noticed. I noticed an increase in gold from the 90s and also the inclusion of more Hot AC songs like Jason Mraz "I'm Yours" and a few songs by the Fray.
Click to expand...

MAybe they did a music test and implemented it?
 
Is there a "Fresh" format in your market yet? There is here now. It used to be a Classic rock and Alternative mix. Yesterday CBS put our once legendary WHFS on Fresh FM's HD-2 channel. Hope you have better luck than Baltimore/DC.
 
evolve991 said:
Is there a "Fresh" format in your market yet? There is here now. It used to be a Classic rock and Alternative mix. Yesterday CBS put our once legendary WHFS on Fresh FM's HD-2 channel. Hope you have better luck than Baltimore/DC.
Click to expand...

Fresh is not a format, it is just a brand for bright or hot AC. LA has a localized hot AC, My FM, KBIG. Same conceept, different execution because it is in a very different market.
 
They're top songs on yes.com seem consistent with before... maybe the shift you're hearing is in the cycling of gold in and out of the playlist or a broadening of it. Haven't been able to listen as much lately so I can't say first hand.
 
98-7 is losing in the quality of its music by the way. It doesn't seem like they're doing anything different from KROQ except for adding more Modern AC tracks. They have a pretty good New Music Show, but this Sunday, they played a song from Mitchel Musso (The Co-Star of Miley Cyrus in Hannah Montana) which might start telling me something about what direction the station's starting to go.

Is this Alternative?
http://www.youtube.com/watch?v=oH3skU9C4T8

My tips for 98-7
-Be more like sister station KTCL in Denver
(Which is probably never going to happen because KTCL actually plays local artists during the mainstream hours)
-Less commercials
I swear everytime I tune in, there's a commercial on the air
 
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