I was a listener back then. They had a satellite-delivered format, one which I can now hear again on a Greensboro-area station. And the music was from the 40s, 50s and 60s (and occasionally the 70s), though most of the 40s music was from the 80s and 90s. It just sounded old. During the last years of that format it was called WYLT and the WKIX letters were on 96.1. There were talk shows such as Dr. Laura on 850, and they eventually decided to go all talk in 1995, which was a shame. By this time I had a station playing this music in the Charlotte area but not when I would go to Winston-Salem.Stuart Greenberg said:Quad,
I may be wong, before "The Buzz" changed to sports, they were 850-KIX (before KIX went to FM). By that time they were playing what I think the term is "Reel to Reel" Music of the late 50's, 60's, and 70's. There were no DJ's, only drop in's. When they first changed to "The Buzz", they still kept some of that music until they were able to work out the kinks with the SportsRadio concept. After that, the music was stopped.
The change to sports came later. Ironically, in a News and Observer article when they were still doing music, there was speculation they would go all-sports, but they claimed to be happy with the music.