Your original post:
And if more than 16-thousand people can post and only 2 have, then Mix 92.9's listeners don't much care.
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A/C Losing Ground In At-Work Listening
- Thread starter michael hagerty
- Start date
Your original post:
And if more than 16-thousand people can post and only 2 have, then Mix 92.9's listeners don't much care.
The complaints don't appear to be anywhere near a majority, or even a significant minority.
The core of the target audience (35-44 year old women) like it. They can dance to it.
And one more time....for a 25-year period, Adult Contemporary played "soft rock" music. It's not what the format started as, and it's not what the format is now. Adult Contemporary is whatever 40-year old women want to hear.
But again, it has been more than six weeks since they dropped that "family friendly" claim. Playing Cee Lo Green was a pretty strong indication that they were no longer "family friendly," even though they never came right out and said so. Hopefully, they have dropped that song (at least in regular rotation) because most folks are sick of it by now.
92.9's listeners (at least the ones who post on their Facebook page) are not exactly the sharpest crayons in the box. Posting that they "miss" Duh-lilah (when she has been off their airwaves for WELL over a year now!) is proof of that. Just as an aside, their (female) PD dropped Duh-lilah because she was costing them ratings. If these listeners who are just now noticing that Duh-lilah is gone had been REGULAR listeners, maybe Duh-lilah would still be with them. Dropping her, and replacing her with Tom Kent (at least on the weekends) is not by itself proof that they are no longer "family friendly," but it is probably one of the biggest and best signs that AC is getting away from "soft" rock.
Do you actually program an AC station? Or why else do you keep preaching here about what AC is and what it should be? Shouldn't every station be able to make up its own mind about what kind of music it wants to play under an AC format? Some will want to be more soft, while others will want to be more edgy. They're both equally entitled to call themselves AC!
And BTW... judging by the success that Adele, Bruno Mars, and Rhianna have had with slow, piano-with-vocal ballads lately, there are still quite a few 40-year-old women who enjoy soft music from time to time.
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Kev: I programmed AC in the 70s. All I have said is that AC is a format, not a type of music, and that AC is whatever 40 year old women want it to be. That is in no way inconsistent with what you're saying.
We were in east Tennessee over the weekend. While there, we listened to B97.5 out of Knoxville. They use the same female voiceover on their liners that Mix 92.9 uses, and even have very similar-sounding jingles, probably sung by the same singers. Whether or not this is also a South-Central-owned station, I do not know.
The differences? B97.5 still claims to be "family-friendly," although we were not there long enough to know if the titles mentioned earlier here are played on their airwaves. They also still carry Duh-lilah, which Mix 92.9 dropped nearly a year and a half ago. And the Knoxville station has "flashback weekends," in which they play songs that I have not heard on the radio in years! AC-ish type material tends not to get played much once its heyday is over. AC tends to play the stuff that was top 40 hits back in its heyday. And again, yeah, we have Tom Kent here, but his playlist is definitely not strictly AC. No complaints here; that is about the only time all week that I listen to Mix 92.9. Actually kinda missed not being able to hear him this weekend while we were gone.
The differences? B97.5 still claims to be "family-friendly," although we were not there long enough to know if the titles mentioned earlier here are played on their airwaves. They also still carry Duh-lilah, which Mix 92.9 dropped nearly a year and a half ago. And the Knoxville station has "flashback weekends," in which they play songs that I have not heard on the radio in years! AC-ish type material tends not to get played much once its heyday is over. AC tends to play the stuff that was top 40 hits back in its heyday. And again, yeah, we have Tom Kent here, but his playlist is definitely not strictly AC. No complaints here; that is about the only time all week that I listen to Mix 92.9. Actually kinda missed not being able to hear him this weekend while we were gone.
I don't know this is proof of anything, but the music at my bank has been an adult contemporary station which is no longer appropraite for office listening. The volume was low enough that it didn't matter too much, but someone must have decided it didn't work.
Both the songs at my bank early this week while I was there sounded really old and there was a long pause between them. This could be explained by the pile of CDs and the boom box.
Meanwhile, there's a perfectly good radio station right in the same town on which another branch of the same bank advertises. I've told the person in charge at that branch that the ads leave out her branch, but nothing is ever done. Hey, it's her loss. One of those gigantic mergers led to the branch being sold, so now the bank has two branches. But you'd never know it from the advertising.
Both the songs at my bank early this week while I was there sounded really old and there was a long pause between them. This could be explained by the pile of CDs and the boom box.
Meanwhile, there's a perfectly good radio station right in the same town on which another branch of the same bank advertises. I've told the person in charge at that branch that the ads leave out her branch, but nothing is ever done. Hey, it's her loss. One of those gigantic mergers led to the branch being sold, so now the bank has two branches. But you'd never know it from the advertising.
Speaking of 70s on AC's back on the first two pages of this thread, AC's is really lagging it's elimination of 70s music. Ever since this was discussed on this board back in 2011. I have seen more AC's dropping 70s music over the past 3 years, especially the ones I know and familiar with here in the southern states. There are still a few AC's pounding 70s music, at least once every 2 or 3 hours as of now. On the other side, I do see a few AC's re-adding 70s music though like WLTW back in 2012. It's pretty clear and evident that 70s are gone from the majority of AC's that I know.
KMGL/Oklahoma City is all 80-present now, giving away all the 70s to it's strong Classic Hits sister KOMA. I remembered KMGL was really heavy on 70s back in 2011 and before.
KODA/Houston is also all 80-present now, even though Houston as of yet still doesn't have a decent Classic Hits station. All Houston got is a rock-leaning Classic Hits KGLK. I also remembered KODA was really heavy on 70s as well back in 2011 and before.
KOIT/San Francisco is also all 80-present now. KOIT was really heavy on 70s back in 2011.
KKMJ/Austin is also 80-present now. KKMJ was really heavy on 70s just a couple years back.
KSNE/Las Vegas seems to dropped all 70s music recently and morphed into a more upbeat AC, as about the average AC's. KSNE was a pretty old-leaning AC not too long ago. It's too bad Yes.com is taken down at this time of last year, so I couldn't conclude KSNE playlist based on their mini-playlist.
WLTW/NY dropped 70s music in early 2012, but then re-added 70s music a couple months later and continued to play 70s music till now.
KOST/LA still playing 70s.
WMGF/Orlando is still playing 70s.
KOSI/Denver, still playing 70s.
WRVR/Memphis, still playing 70s.
WLMG/New Orleans, very heavy on 70s just like it is in 2011.
WLYF/Miami, still playing 70s, OFC.
As of conclusion, it's pretty evident that 1970s music is going away from AC's. When we first discussed about this back in 2011, there wasn't enough evidence to prove that 70s music are going away from AC's at the time, since WSB-FM was the first AC we knew of to drop all 70s music in 2011. At that time, I never thought KMGL from my hometown Oklahoma City or KODA/Houston would ever dropped 70s in the coming years, based on the rate of 70s music they were playing at the time and the variety of selection from the 70s they were playing at the time.
KMGL/Oklahoma City is all 80-present now, giving away all the 70s to it's strong Classic Hits sister KOMA. I remembered KMGL was really heavy on 70s back in 2011 and before.
KODA/Houston is also all 80-present now, even though Houston as of yet still doesn't have a decent Classic Hits station. All Houston got is a rock-leaning Classic Hits KGLK. I also remembered KODA was really heavy on 70s as well back in 2011 and before.
KOIT/San Francisco is also all 80-present now. KOIT was really heavy on 70s back in 2011.
KKMJ/Austin is also 80-present now. KKMJ was really heavy on 70s just a couple years back.
KSNE/Las Vegas seems to dropped all 70s music recently and morphed into a more upbeat AC, as about the average AC's. KSNE was a pretty old-leaning AC not too long ago. It's too bad Yes.com is taken down at this time of last year, so I couldn't conclude KSNE playlist based on their mini-playlist.
WLTW/NY dropped 70s music in early 2012, but then re-added 70s music a couple months later and continued to play 70s music till now.
KOST/LA still playing 70s.
WMGF/Orlando is still playing 70s.
KOSI/Denver, still playing 70s.
WRVR/Memphis, still playing 70s.
WLMG/New Orleans, very heavy on 70s just like it is in 2011.
WLYF/Miami, still playing 70s, OFC.
As of conclusion, it's pretty evident that 1970s music is going away from AC's. When we first discussed about this back in 2011, there wasn't enough evidence to prove that 70s music are going away from AC's at the time, since WSB-FM was the first AC we knew of to drop all 70s music in 2011. At that time, I never thought KMGL from my hometown Oklahoma City or KODA/Houston would ever dropped 70s in the coming years, based on the rate of 70s music they were playing at the time and the variety of selection from the 70s they were playing at the time.
KMGL is exactly the same way. As I was growing up in Oklahoma City in the 1990's and early 2000's as a kid before I moved to Dallas in 2003, I remember I used to hear KMGL being played in stores, shops, restaurants, offices, my dentist's, Dr. U's, office. Now, as of my past recent visits to Dr. U office in OKC for cavity checkup and fillings, he simply just have NO music on at all.
I don't think "Footloose" and "Mony Mony" ever made it's way into the AC chart either. KMGL now plays them frequently along with some of the songs you mentioned above.
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I was hearing those for years on AC.
U
Unregistered
Guest
It's not at all relevant what "made the AC chart" back whenever.
I've read somewhere that "Sweet Child O' Mine" by Guns N' Roses has gotten played on AC stations that were not AC. I heard evidence this is a bad idea yesterday--the opening guitar solo. The end of the song is also something that doesn't belong on mainstream AC. The rest of the song is fine for AC (which is probably how it ended up there anyway), but I doubt anyone would edit it.
Guns N' Roses is a NO-NO on AC. At all. I would rather play Patti Austin than those alternative rock guys. Wasn't soft rock supposed to be an "escape" from the rock, rap and crap that's on other FM stations? Obviously, PDs are completely out of whack nowadays regarding what soft rock is and isn't.
-crainbebo
-crainbebo
AC is not supposed to be soft rock. Soft rock, or "Light rock" is dead as a format.
If light rock/soft rock is dead as a format, why does Mix 92.9 and B 97.5 still use that as their slogan? Or at least they did the last time I listened. As a 28-year-old woman who likes music way outside her demographic, it's very rare that I ever listen to local, terrestrial radio anymore. I was one of those people who didn't realize they had dropped Delilah, but then again I hardly listen to it anymore as I just really don't like the music coming out today with a very few exceptions.
Regarding the Ce Lo Green song mentioned a few pages back, I don't see what is un-family friendly about that. Of course the album version has swearing, but the radio edit is perfectly PG. It's just a basic breakup song that sounds like it came out in the 60s except for all the f bombs, which are of course left out on the radio and since it's reworded you wouldn't know what the actual title was unless you knew the original. Heck I think even my gramma would be bopping along to the radio edit.
Regarding the Ce Lo Green song mentioned a few pages back, I don't see what is un-family friendly about that. Of course the album version has swearing, but the radio edit is perfectly PG. It's just a basic breakup song that sounds like it came out in the 60s except for all the f bombs, which are of course left out on the radio and since it's reworded you wouldn't know what the actual title was unless you knew the original. Heck I think even my gramma would be bopping along to the radio edit.
"Forget You" is fine. The FCC would go bonkers if "F@%& You" was aired.
The problem with soft rock nowadays is it's the SAME playlist on almost every station, minus the few Soft ACs out there. So many hits from 1987, 88, 89, 90 that are never heard anymore on AC. Maybe AC should influence all the #1s of their OWN chart. When was the last time you heard "Vision of Love" by Mariah Carey, #1 on AC for 3 weeks straight in 1990? Or the Mariah Carey single that was #1 on AC for almost 4 months in 1996, "One Sweet Day" feat. Boyz II Men? I still hear ACs airing "I'll Make Love to You" sometimes, why not that one? For 80s, ACs are playing "Girls Want To Have Fun" and "In the Air Tonight" WAY too much.
-crainbebo
The problem with soft rock nowadays is it's the SAME playlist on almost every station, minus the few Soft ACs out there. So many hits from 1987, 88, 89, 90 that are never heard anymore on AC. Maybe AC should influence all the #1s of their OWN chart. When was the last time you heard "Vision of Love" by Mariah Carey, #1 on AC for 3 weeks straight in 1990? Or the Mariah Carey single that was #1 on AC for almost 4 months in 1996, "One Sweet Day" feat. Boyz II Men? I still hear ACs airing "I'll Make Love to You" sometimes, why not that one? For 80s, ACs are playing "Girls Want To Have Fun" and "In the Air Tonight" WAY too much.
-crainbebo
There are a lot of songs I love that are no longer played, and I have followed what used to be soft rock since I discovered WEZK in Knoxville in 1992, which is now B 97.5 and is very today's top 40 heavy. The dropped song that bugs me the most from Mix 92.9 in Nashville is the Chicago version of You're The Inspiration. They now exclusively play the version Peter Cetera (SP) did with As Yet, which I like, but Chicago is way better IMO. I guess maybe I'm stuck in the past or something, and I know that radio has to update, but I'm still wanting to hear the awesomeness of the soft rock stations I heard as a kid.
That's because a lot of the 70's songs test well...even among the younger people in the demo.
Some 70's songs test better than 90's songs. Hard to drop them when a good portion of your audience says they would rather hear those than 90's songs.
That's why programmers were slow to ditch them.
A
Avid Listener
Guest
Because the suits running the radio stations are just as clueless about naming the kludges they call formats as they are in picking a coherent playlist.
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