The stunting indicates the sports betting format will be on 810. I don't know what the signal differences are between the two in the area that counts.
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A Change Coming to KGO
- Thread starter atthestars
- Start date
It's not shocking to hear KGO Radio goes away though. For some time KGO-AM had to contend with NPR affiliate KQED-FM beating them as the top news/talk station in San Francisco. Also KQED-FM has been in a battle with KCBS Radio for some time since KCBS flipped a dead format on 106.9 FM to all news in 2008 and has been in the top 5 spots in the San Francisco Radio books ever since.
Also Mark Thompson has been cut off in mid show. Prior to this Mark Thompson was a Weather talent at KTTV Los Angeles and a Voiceover artist at Fox Primetime prior to Cumulus getting him to KGO Radio San Francisco.
www.iheart.com
Also Mark Thompson has been cut off in mid show. Prior to this Mark Thompson was a Weather talent at KTTV Los Angeles and a Voiceover artist at Fox Primetime prior to Cumulus getting him to KGO Radio San Francisco.
The Mark Thompson Show Podcast | iHeart
Mark Thompson has worked in radio for more than 30 years, on such legendary stations as KABC, KFI and previously at KGO. He is also a veteran TV news personality, having spend time working in Denver, Los Angeles and New York, with eight years at San Francisco’s KRON-TV. His show airs on KGO from...
Is WLS next? I can imagine WIND would take Cumulus' programs.
Or KABC?
Then why not just start the simulcast right now and shout about KSFO now being on 810 in every show and every break.
What was a four day stunt accomplish?
KABC exists to clear Cumulus’s programming in market #2 so very unlikely it will change unless someone ever comes along and offers a wad of cash Cumulus can’t say no to.
56 KSFO serves that purpose in SFO. KGO did not. Honestly, I’m surprised it lasted this long. The station has been dead for years.
56 KSFO serves that purpose in SFO. KGO did not. Honestly, I’m surprised it lasted this long. The station has been dead for years.
KGO was uniquely weak. I would think WLS is on much stronger footing.
Just looking at the polls, it appears that both props are in a lot of trouble:
California Sports Betting: Latest Poll Not Good for Prop 26 and Prop 27
A new poll released by the Los Angeles Times and UC-Berkeley forecasts defeat for both of California's potential sports betting bills.
Maybe they're trying to build up anticipation?
I find it odd that they are stunting until Monday for what's likely to be BetQL Radio, which like CBS Sports Radio is produced and syndicated by Cumulus.
This is what happens every time a formerly major station changes. People lost their minds when KFRC became a standards station as Magic 61 in 1986.
"That's crazy! KFRC is number one!"
"Um...number twenty-one."
"When did they stop being number one?"
"Eight years ago. When did you stop listening?"
"Hmmmm......."
Right. So, can you successfully run a sports betting format on a radio station in a state where sports betting is illegal?Just looking at the polls, it appears that both props are in a lot of trouble:
California Sports Betting: Latest Poll Not Good for Prop 26 and Prop 27
A new poll released by the Los Angeles Times and UC-Berkeley forecasts defeat for both of California's potential sports betting bills.www.covers.com
There are a couple of upsides here---it's a short (ish) drive from the Bay Area to Reno and Tahoe, where sports betting is legal. And there are probably synergies where KNBR and KGO can now essentially promote each other and possibly create a P1-P2 situation.
Or this could just be a flaming bag of dog crap that they'll have to clean up with something else in a year.
The difference is really not significant inside the Metro Survey Area.
For many years KGO and KQED coexisted, both with strong numbers. The real "death" of KGO occurred in 2008 with the introduction of the PPM. KGO had no "hidden secondary "phantom cume" and the PPM showed much lower time spent listening (TSL). The already declining ratings crashed.
The station had succeeded in the diary days with very low relative cume and enormous TSL. And as San Francisco (a huge market from Santa Rosa down to the bottom of Santa Clara County) became more ethnic, it had already started showing extreme weakness. The new owners back then ruined whatever was left.
How would that be different from the past ten years?
They just had not set the bag on fire yet.
I thought that's what they did today
Six and a half years ago, this was supposed to be the answer:
They can just package market that with KNBR. It makes sense as far as advertising.
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