A creative exercise for all your Dallas/Ft. Worth Radio Types

[arnoldevns]

The question:

If you had the power and authority to reinvent/rebuild the radio market in D/FW, what would you do?

Here's what I'd bring back..

A "Young Country" type format. That station was about a lot more than just the young, up tempo country music. The DJ's were like talk show hosts in many ways. They engaged the listener and put them on the air a lot...and in an entertaining fashion. Stations just don't do that much anymore. It's hard to do when you're voice-tracked.

Smooth Jazz - I know it's on an HD channel, but that's nearly invisible. When The Oasis was at its peak for several years, it had one of the most diverse audiences around. They were loyal to a station that had a weak signal. It tells me there's a market for that kind of thing.

I'd love to have a good dance station like KKDL back in the market.

I'd love to see a true 24/7/365 all-news FM station. Something that was really "all news all the time" that you could turn on any time of the day or night and get the latest news/weather/traffic and sports. KEWS never had a chance to fulfill that mission. While KRLD is all news from 5am-8pm, it's talk at other times and does no news blocks on the weekend. Besides, it's AM and doesn't really fit what I'm talking about.

Totally off the wall idea: perhaps a social media controlled music station. Not exactly sure how you would do this, but you could probably find a way to let listeners control what music they hear by tweeting something or posting something on a Facebook page. Perhaps a little bit the way XM used to run 20 on 20, where the station picked a bunch of songs and people voted in them online.

 

[mediawonk]

People seem to be mentioning KXT a lot. Their music selection is ok, but their "jocks" seem to have no energy. They almost put me to sleep when reading their list of the last 6 songs they just played.

The "HEEEEEEEY IT'S DAVE STONE IN THE MORNING BROUGHT TO YOU BY COOOUURRRRRRTESY NISSAN" approach really doesn't work in non-commercial radio. I prefer a station that gets out of the way to focus on the music.

 

[chrisdanger]

People seem to be mentioning KXT a lot. Their music selection is ok, but their "jocks" seem to have no energy. They almost put me to sleep when reading their list of the last 6 songs they just played.

The "HEEEEEEEY IT'S DAVE STONE IN THE MORNING BROUGHT TO YOU BY COOOUURRRRRRTESY NISSAN" approach really doesn't work in non-commercial radio. I prefer a station that gets out of the way to focus on the music.

I've always found "Wacky FM Voice Guy" to be annoying..Never have done it when I've been involved in broadcasting. I will say that other non-profs like KXEP and WFMU on air personalities have life in their voices and don't necessarily play up the NPR voice..

 

[outlaw2448]

Outlaw and Buttn, that it is, Jantzen runs the station out of a top secret location in Deep Ellum. I love the fact I can do a show about being a nerd and have people who enjoy watching it, the same goes w/ our other hosts as well as they're doing everything they like, including Being Friske, the show you mentioned.

I love that "top secret" location thing; I'm aware of where the location is from a certain bar in Deep Ellum but not the address exactly.