A lot of people at all levels of the radio business, in all parts of the country (like Buffalo) are watching this. Will Cumulus do it right or will the company cut corners? To be successful, a news format must be a fully staffed 24-7 effort. It has to be staffed with news pros that can write, produce and deliver the news in a credible manner. As a result of CNN radio's demise, there's an abundance of talent available. That bodes well for putting together a solid staff for Cumulus.
A news station has to be there for listeners because one never know when the spit will hit the fan. The signal has to be there, solidly and consistently in the city and the 'burbs. An All-News format has to invest in today's technology and be available on-line and wireless users. Something that hasn't been mentioned here is radio sales. Selling All-News and New-Talk on the street is entirely different than selling Classic Hits, AC, Country and Classic Rock, so Cumulus better have a sales staff that understands how All News works.
Cumulus appears to be a company that has big stones and talks a good game. It's also known for making crushing RIFs. Let's see what happens when the real money is on the table. Is the station going to sound like WTOP in DC or some daytimer in Dothan?
Question. Does Atlanta have a strong NPR affiliate that figures into the news-talk equation? NPR affiliates, especially on FM, have made great strides over the last five years. Washington, DC's WAMU is #1.
Don't count WSB out. It's not the band or the frequency, it's the product that comes out of the speakers.