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All News 106.7??

RoddyFreeman said:
Cumulus has hired several former CNN Radio folks, but whether that will impact one of their Atlanta stations remains to be seen. I've heard of other plans for 106.7 unless those have changed.
Cumulus is based in ATL. They could be local hires for a national operation that may or may not include ATL.
 
Is it possible that WYAY changes from oldies to go fm-news for Atlanta and Athens? That would maybe push CBS out of the rock format to go oldies on WZGC which would give ROCK 100 that classic/adult rock format to itself.
I saw fmnewsatlanta.com is owned by Merlin Media and they seem to be on a buying spree, so maybe Cumulus wants to sell and use that money for other Atlanta stations.
 
A registered internet name costs less than $50.* There have been "squatters" that have sold their registration and made some quick cash. If you have a legitimate business and can prove a "squatter" has your name and using it to your business' determent, there is a legal process but it is much quicker and often cheaper to "buy" the registration from the "squatter". Registering "fake" names can sometimes "confuse" other operators to your real plans. If CBS does a WCBS-FM type of format on 92.9, then Rock 100.5 could try to pick up the pieces, just to get out of the "death match" they are having with 97.1.

* for $50 I will register your Domain name and set up your index page and your first month server fees are included.
 
If 106.7 goes all-news, there will be a format gap (the question is how valuable it is). Will Journey drop the 90s and pick up the 70s (eliminating the hard overlap with B98.5)? Will Journey go away (how many Cumulus Journey stations are left, anyway?) and AGH move to 97.9? What about WWWQ-HD2 (aka 99X) at 98.9? Is TOC dead as a potential format in ATL (too old)?

Radio-Info seems to be pitching all-news to 106.7 as if it's a done deal. Does Cumulus still own the rights to the ABC News trademark and imaging?

Would Cumulus put Huckabee on opposite Rush? Or would they play it by the book?

I am assuming that Georgia Tech sports would remain.
 
Originally they were going to move Rock 100.5 to 106.7. But it's starting to look like all news could be going on to 106.7 based on stuff that's been happening at Interstate North. I personally think that would be a mistake. I question whether all news could gain any traction in this market, especially with WSB here. And 106.7 is a big signal.
 
I agree, Roddy. If they are going to do all news then use the 100.5 signal. The intown signal is far superior to 95.5, at least in it's present facility. I also agree that Cumulus will have to put up a damned fine product to get the traction needed to get above a 1 share.
The Dickeys may have calculated (correctly) that there are just no big music "holes" left to fill. Randy Michaels said spoken word is the next big challenge for the radio business and I think he's correct.
BTW.....rumor has it that Randy and company are coming to town. I'm wondering if:
1. He has cut a deal with Radio One for the 97.5 facility
2. He has climbed in bed with Lew and will get 106.7.
3. Or is he going for Lincoln. Can't imagine he would want to wreck Star but who knows.....
I would give a small fortune to be a fly on the wall in some of the NAB conversations last week. There is "whispering in the hallways" and far reaching changes may be on the horizon.
 
Isn't it just a change of a T1 connection (or something similar) to change the feed from a studio to another transmitter site?
 
RoddyFreeman said:
Originally they were going to move Rock 100.5 to 106.7. But it's starting to look like all news could be going on to 106.7 based on stuff that's been happening at Interstate North. I personally think that would be a mistake. I question whether all news could gain any traction in this market, especially with WSB here. And 106.7 is a big signal.
Moving Rock to 106.7 would have made more sense and also enabled them to pick up Athens (at least for now). Put the news on 100.5, turn off the stereo, compress the snot out of it, and crank up the gain.
 
Dumping 106.7 WYAY Atlanta's Greatist Hits is a stupid idea! They have a very unique playlist with the 70's (especially) & 80's they play and their ratings have been slowly climbing the past few months. Flipping 106.7 to all news will be a huge mistake! Bank on it! Make 100.5 the guinea pig!
 
Putting an all news, very expensive format to operate, on 100.5 would be a waste of time. If you plan to compete with WSB, the heritage station in the market, you need a BIG signal. It is the ONLY way you have any chance of winning. And no one goes into a new format/station not hoping to win.

The all news station will be on 106.7. guaranteed.
 
RadioFreak69 said:
Dumping 106.7 WYAY Atlanta's Greatist Hits is a stupid idea! They have a very unique playlist with the 70's (especially) & 80's they play and their ratings have been slowly climbing the past few months. Flipping 106.7 to all news will be a huge mistake! Bank on it! Make 100.5 the guinea pig!
I would hope that they would move AGH to 97.9 instead of killing it outright. Cumulus must be the only folks with the cojones to go up against Cox on not just one but three signals (Rock 100.5 vs. River, Journey vs. B98.5, and now a newser against WSB). Then again, both Cumulus and Cox are based here in the ATL.
 
Confirming AtlRadioFan's original post, I said here on the 25th of April that the flip to all news would be on 106.7 within weeks. I was wrong. It will happen within days.
 
fussbudget said:
Confirming AtlRadioFan's original post, I said here on the 25th of April that the flip to all news would be on 106.7 within weeks. I was wrong. It will happen within days.

It is imminent. Announcement could come by the end of the day! As I noted in the hiring thread, KDKA's PD is the new program director. He is great!
 
A lot of people at all levels of the radio business, in all parts of the country (like Buffalo) are watching this. Will Cumulus do it right or will the company cut corners? To be successful, a news format must be a fully staffed 24-7 effort. It has to be staffed with news pros that can write, produce and deliver the news in a credible manner. As a result of CNN radio's demise, there's an abundance of talent available. That bodes well for putting together a solid staff for Cumulus.

A news station has to be there for listeners because one never know when the spit will hit the fan. The signal has to be there, solidly and consistently in the city and the 'burbs. An All-News format has to invest in today's technology and be available on-line and wireless users. Something that hasn't been mentioned here is radio sales. Selling All-News and New-Talk on the street is entirely different than selling Classic Hits, AC, Country and Classic Rock, so Cumulus better have a sales staff that understands how All News works.

Cumulus appears to be a company that has big stones and talks a good game. It's also known for making crushing RIFs. Let's see what happens when the real money is on the table. Is the station going to sound like WTOP in DC or some daytimer in Dothan?

Question. Does Atlanta have a strong NPR affiliate that figures into the news-talk equation? NPR affiliates, especially on FM, have made great strides over the last five years. Washington, DC's WAMU is #1.

Don't count WSB out. It's not the band or the frequency, it's the product that comes out of the speakers.
 
I doubt this will be close to the caliber of a WBBM or WTOP. Rumor is Cumulus is amortizing the anchors, who reportedly took sizable reductions from their CNN Radio salaries, over Cumulus news/talk stations around the country. So this could turn out to be profitable, big ratings or not.
 
RoddyFreeman said:
I doubt this will be close to the caliber of a WBBM or WTOP. Rumor is Cumulus is amortizing the anchors, who reportedly took sizable reductions from their CNN Radio salaries, over Cumulus news/talk stations around the country. So this could turn out to be profitable, big ratings or not.

So, your saying that KGO, KLIF and the other News/Information could be using these people? So news outside ATL will be voice tracked, really?
 
wpb1999 said:
RoddyFreeman said:
I doubt this will be close to the caliber of a WBBM or WTOP. Rumor is Cumulus is amortizing the anchors, who reportedly took sizable reductions from their CNN Radio salaries, over Cumulus news/talk stations around the country. So this could turn out to be profitable, big ratings or not.

So, your saying that KGO, KLIF and the other News/Information could be using these people? So news outside ATL will be voice tracked, really?

This could be interesting. This is just speculation, but perhaps Cumulus is setting up the all-news station in Atlanta as sort of a prototype. Have some people do the local Atlanta news, while others using ABC product put together national segments. If it works, the national segments are sent to KGO and other stations they flip to all-news or news and talk. Sort of applying CC's "Premium Choice" concept to all-news?
 
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