It's funny that I was trying to explain HD radio to my uncle(trying being the key word both with HD and uncle

.
He popped up with a question that interested me. When I explained that hd on the FM band could allow for sub-channels, like digital tv can. It is not the same, it was the best I could think of to explain it.
I answered this next question with a no, to my knowledge it is not possible, could you in anyway play with an AM signal to allow any type of subchannel or "second channel" on the AM band?
As I said I answered no, to the best of my knowledge it can't be done, I did want to ask and see if it has ever been tried, or if anyone ever thought about it.
It got me thinking. Would it be possible by using the two-radio version of AM stereo or some variation of it?
This is totally impracticle and I could not see it happening, is it possible though, that a station could send a signal out that could be decoded on an AM radio with seperate volume control for left/right speakers, and have one program on the left speaker and one on the right?
Of course even if it could, most radios would sound a "bit" messed up :-]. It is just something that is spinning in the big space between my ears since my conversation.