• Get involved.
    We want your input!
    Apply for Membership and join the conversations about everything related to broadcasting.

    After we receive your registration, a moderator will review it. After your registration is approved, you will be permitted to post.
    If you use a disposable or false email address, your registration will be rejected.

    After your membership is approved, please take a minute to tell us a little bit about yourself.
    https://www.radiodiscussions.com/forums/introduce-yourself.1088/

    Thanks in advance and have fun!
    RadioDiscussions Administrators

Anyone notice

That 95.9 WEFX changed the calls to WFOX? Format's the same, seems likely that the calls became available and made sense to grab them.
 
> That 95.9 WEFX changed the calls to WFOX? Format's the
> same, seems likely that the calls became available and made
> sense to grab them.
>

Those call letters used to be on 97.1 in Atlanta when they were Oldies.
 
> That 95.9 WEFX changed the calls to WFOX? Format's the
> same, seems likely that the calls became available and made
> sense to grab them.
>
Smart move for The Fox. Why would anyone let go of those calls, however? Did they belong to another Cox station? (that would actually make sense, if the calls were transferred within the company)
 
> > That 95.9 WEFX changed the calls to WFOX? Format's the
> > same, seems likely that the calls became available and
> made
> > sense to grab them.
> >
> Smart move for The Fox. Why would anyone let go of those
> calls, however? Did they belong to another Cox station?
> (that would actually make sense, if the calls were
> transferred within the company)
>

Yes, it was another Cox station. Until a few years ago, 97.1 in Gainesville, GA (Atlanta) was an oldies station, Fox 97. It changed to an Urban format a few years ago with a different name, but they kept the calls. They're now classic hits, The River. According to radio-locator, the calls are still WFOX, so it must be a very recent change.
 
It makes me wonder whats up Cox's sleeve...
I wish they would just make it a rock station like they were in the early 90's. anyone still have aichecks of that?


> > > That 95.9 WEFX changed the calls to WFOX? Format's the
>
> > > same, seems likely that the calls became available and
> > made
> > > sense to grab them.
> > >
> > Smart move for The Fox. Why would anyone let go of those
> > calls, however? Did they belong to another Cox station?
> > (that would actually make sense, if the calls were
> > transferred within the company)
> >
>
> Yes, it was another Cox station. Until a few years ago, 97.1
> in Gainesville, GA (Atlanta) was an oldies station, Fox 97.
> It changed to an Urban format a few years ago with a
> different name, but they kept the calls. They're now classic
> hits, The River. According to radio-locator, the calls are
> still WFOX, so it must be a very recent change.
>
 
>>It makes me wonder whats up Cox's sleeve...I wish they would just make it a rock station like they were in the early 90's. anyone still have aichecks of that?<<

Well, no matter what Cox does with any of their rock stations, we all know at least one thing...It'll all be "50 minutes of the same 300 market-tested songs over and over and over and over and over again!" (now if THAT ain't an honest positioning statement)...
 
Agreed, the station is boring and predictable, with the same burned out 250-300 songs (doesnt even seem like that much lately) Typical big media bland programming.
 
If I were a multi-millionare I would just try to buy a radio station in the nyc metro and make it a non corprate run as an organisation (spelling) rock station serving the local public.
-Not happining
at least I get to have a lot of fun up in northern vt on the radio every week.


> Agreed, the station is boring and predictable, with the same
> burned out 250-300 songs (doesnt even seem like that much
> lately) Typical big media bland programming.
>
 
> >>It makes me wonder whats up Cox's sleeve...I wish they
> would just make it a rock station like they were in the
> early 90's. anyone still have aichecks of that?
>
Actually, it seems that almost all Cox stations I've listened to use some boring, stale variation of the "50 minutes of _____ every hour" slogan, and use it ad nauseum. Just tune to WBLI or WBAB on Long Island, 96.7 The Coast, etc. I know Cox isn't the only radio conglomerate to use consultants, but I've never heard stations from any other cluster overuse the same liner so thoroughly as Cox stations have.
 
> > > That 95.9 WEFX changed the calls to WFOX? Format's the
>
> > > same, seems likely that the calls became available and
> > made
> > > sense to grab them.
> > >
> > Smart move for The Fox. Why would anyone let go of those
> > calls, however? Did they belong to another Cox station?
> > (that would actually make sense, if the calls were
> > transferred within the company)
> >
>
> Yes, it was another Cox station. Until a few years ago, 97.1
> in Gainesville, GA (Atlanta) was an oldies station, Fox 97.
> It changed to an Urban format a few years ago with a
> different name, but they kept the calls. They're now classic
> hits, The River. According to radio-locator, the calls are
> still WFOX, so it must be a very recent change.
>

It was only a matter of time for a call-letter change. People here in Atlanta associate the calls so much with "Fox 97" when the station was Oldies, and Cox wanted to break free of that identity (Contrary to the Urban format ("Jamz 97.1"), they are actually spending PR money on "The River" with pretty good success.)

Also, they needed a place to park the calls to hang on to them (It's no secret that the Fox Network is drooling over them.), and putting the calls in the NYC area keeps them within earshot of the Fox suits.

More on the Atlanta board.....
 
Status
This thread has been closed due to inactivity. You can create a new thread to discuss this topic.


Back
Top Bottom