In the past few months we've seen the start of Antenna TV and Me-TV has gone national.
Now CBS is wanting to get into the game also. I think this board has always seen the value
in these sub channels. "There could be some gold in them thar hills."
Finally, the stations seem to be realizing that they have them, might as well do something
with them. Why have a six room house with furniture only in two rooms? Although it seems
like it's been a long time, it's really only been about 21+ months since the digital transition.
So, in that short time, I'd say the importance and marketability of sub-channels has finally
hit home.
But, there are still plenty of hold-out stations in all cities. Will it be an embarrassment to be the
last station in town to use them or the only one left in town without any subs?
Now CBS is wanting to get into the game also. I think this board has always seen the value
in these sub channels. "There could be some gold in them thar hills."
Finally, the stations seem to be realizing that they have them, might as well do something
with them. Why have a six room house with furniture only in two rooms? Although it seems
like it's been a long time, it's really only been about 21+ months since the digital transition.
So, in that short time, I'd say the importance and marketability of sub-channels has finally
hit home.
But, there are still plenty of hold-out stations in all cities. Will it be an embarrassment to be the
last station in town to use them or the only one left in town without any subs?