Interesting. When CBS announced on April Fool's Day
that "GL" was being canceled, it gave "ATWT" a reprieve;
the common thinking was that "ATWT" would have its
last broadcast September 17, 2010. It's also interesting
that "ATWT" is averaging a 1.7 rating, whereas "GL" was
averaging 1.4 (although the numbers did jump slightly during
its last week) and is just a shade behind "OLTL."
Does this mean that the networks just start eliminating the
last-place soap like some sort of sports tournament? If that's
the case even the once-mighty "General Hospital" may end up
shutting its doors in the not-too-distant future. Seriously:
I can see ABC standing pat with "AMC" since it's in the top four
along with the two Bell shows and "Days Of Our Lives," but am
not putting any bets on the future of "OLTL" or "GH."
CBS has been trying for about two decades to sever its ties with
P&G; the network would prefer that P&G buy spots rather than
package entire shows where they get four minutes of commercials
and CBS gets eight; CBS, naturally, wants the whole twelve. Funny,
though, how it was seven years (1975-82) between CBS's cancellations
of "Edge Of Night" and "Search For Tomorrow," then 27 years after that
before "GL" was canceled, and now the last two P&G soaps get canceled
in the same year! Any thoughts on that?
Did CBS announce when the last episode of "ATWT" would be?